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Mystery Shopping - An excellent part time job or additional income source
Written by: Steve Pearce |
Distributed: 2004-10-04 |
Though the name itself may seem a bit mysterious, the concept
of mystery shopping is actually straightforward. Also referred
to as secret shopping, performance evaluations, service checks
and frontline evaluations to name a few, mystery shopping allows
companies to obtain a “snapshot in time” by trained researchers
who know in advance what they are to evaluate. It provides
management a method to quickly yet efficiently evaluate their
business practices, deliverables, and employees from the
perspective of a non-biased consumer. Mystery shoppers visit
or call businesses posing as ordinary customers and provide
detailed evaluations of their experience using written reports
or questionnaires.
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