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16 Most Recent Articles
Written By: Paul Marshall

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Most Recent "Paul Marshall" Articles

1 Online Marketing: Can You Achieve SEO with a WordPress Site?
Written by: Paul Marshall | Distributed: 2010-04-19 | - Word Count: 810 | Viewed: 367 | Votes: 0
Online marketing consulting wisdom now recognizes that sites built with content management or "blog" software like WordPress are indistinguishable from any other website. Additionally, the software can provide unique and powerful SEO tools.

2 Online Marketing Consultants Say Content is King
Written by: Paul Marshall | Distributed: 2010-02-11 | - Word Count: 818 | Viewed: 223 | Votes: 0
Online marketing consultants emphasize the importance of fresh, relevant content for better search engine placement. People read differently online, creating a whole new set of composition and formatting rules for Web copy. Learning to write good text is the most affordable SEO tool at your disposal.

3 Learn to Avoid Basic SEO and Internet Marketing Mistakes
Written by: Paul Marshall | Distributed: 2010-02-09 | - Word Count: 819 | Viewed: 232 | Votes: 0
Many new website owners fail to consider the basics of SEO from the planning stages of their site. The biggest mistakes are generally the easiest ones to avoid. You don't necessarily need a marketing coach to recognize and to overcome common SEO pitfalls.

4 Marketing Coaching: Understanding the Basics of Page Rank
Written by: Paul Marshall | Distributed: 2010-02-04 | - Word Count: 868 | Viewed: 257 | Votes: 1 | Rating: 1.00
PageRank (PR) is a numerical value Google assigns to a site as a measure of "authority." A marketing coach will emphasize that building PR is one of the most affordable SEO methods. Understanding PR and using it to craft a link-building campaign is a first step toward higher search engine results.

5 Link Building in Online Marketing: Tougher Than It Sounds
Written by: Paul Marshall | Distributed: 2010-02-02 | - Word Count: 871 | Viewed: 376 | Votes: 1 | Rating: 2.00
You probably don't need to read the latest professional advice...Without links, your site won't develop authority. Without authority, it won't move up on the search engines. But even the most savvy online marketing consultant would have to admit that doing that is just not as easy as it sounds.

6 Beware of the Online Marketing Minefield
Written by: Paul Marshall | Distributed: 2010-01-15 | - Word Count: 1067 | Viewed: 282 | Votes: 3 | Rating: 3.33
Many people have used the Internet to become multi-millionaires. Others have used the Internet to discover financial disaster. There is no one-size-fits-all solution to online success. Anyone who wants to start an online business can succeed, if only they know what to do and what to avoid.

7 ABCs of Article Marketing for Newbies
Written by: Paul Marshall | Distributed: 2009-12-31 | - Word Count: 928 | Viewed: 234 | Votes: 3 | Rating: 4.00
If you're new to Internet marketing, you probably have a couple of questions. One, how do you get high rankings in Google for your chosen keyword search phrases? Two, how do you do this with as little cost and time as possible?

8 Do You Really Want Your Site on Page One of Google?
Written by: Paul Marshall | Distributed: 2009-12-01 | - Word Count: 872 | Viewed: 258 | Votes: 2 | Rating: 4.50
For many online marketers using SEO, first page results in Google are the only goal. Are other factors important, maybe even more important? Can you succeed online without first page Google results?

9 Santa Claus is Dead -- But Internet Marketing Get Rich Scams Aren't
Written by: Paul Marshall | Distributed: 2009-11-10 | - Word Count: 828 | Viewed: 328 | Votes: 2 | Rating: 4.00
Guard your wallet when Internet marketing scammers tell you how easy online wealth is. All you need is to download their secrets for $100s to $1,000s. Internet marketing isn't really that hard when performed effectively, but it also isn't as easy as the scammers try to convince you.

10 How Online Marketing Consultants Can Supercharge Your Sales
Written by: Paul Marshall | Distributed: 2009-11-06 | - Word Count: 891 | Viewed: 304 | Votes: 2 | Rating: 2.50
Starting an online business, we all need to spend our money carefully, often doing the work ourselves. But getting the help and advice of Online Marketing Consultants could actually save us money, by avoiding costly mistakes and becoming profitable much faster. We understand the reasons people should buy what we are selling. But can we successfully explain that to our website visitors in convincing language they relate to, instead of jargon and lingo related to our industry?

11 Don't Destroy Your Online Marketing Results with Bad Website Design
Written by: Paul Marshall | Distributed: 2009-11-03 | - Word Count: 1111 | Viewed: 261 | Votes: 3 | Rating: 4.00
Many online marketing consulting firms look at SEO and search engine advertising in a vacuum. They don't consider the big picture. The idea behind all search engine marketing is increased revenue. That requires conversions, not just more traffic. And certain website design problems can kill your conversions!

12 3 Key Points in Online Marketing to Avoid Tanking Your Results
Written by: Paul Marshall | Distributed: 2009-10-29 | - Word Count: 967 | Viewed: 406 | Votes: 2 | Rating: 0.00
Internet marketers performing website optimization through an online marketing consultant or d-i-y often miss these KEY points. Affordable search engine optimization is about increasing your free traffic. But missing these optimization areas defeats the purpose of SEO in the first place.

13 Tweak Your Landing Page Design, Supercharge Your Sales
Written by: Paul Marshall | Distributed: 2009-09-03 | - Word Count: 878 | Viewed: 703 | Votes: 7 | Rating: 1.86
When embarking on SEO Internet marketing and PPC advertising, often the missing component is Landing Page Optimization (LPO). I've seen sales literally DOUBLE when using LPO, by removing anxiety and friction, so sales and opt-in sign ups increase.

14 Critical Steps to Successful Sales Lead Generation in Google
Written by: Paul Marshall | Distributed: 2009-09-01 | - Word Count: 1237 | Viewed: 463 | Votes: 9 | Rating: 2.78
Many SEO experts write about the subject. But what is needed for Google optimization, whether for online sales or sales lead generation? What different steps does Google require for top rankings? And is it harder or easier to optimization for Google than other search engines?

15 Supercharge Your Internet Marketing Using the Improved Google Keyword Tool
Written by: Paul Marshall | Distributed: 2009-07-08 | - Word Count: 1091 | Viewed: 489 | Votes: 10 | Rating: 2.00
The improvements to Google's Keyword Tool may have created the best, most accurate tool so far. And it's Free. But you've got to know how to use it, to take advantage of all it offers you.

16 Beware of the Online Business Minefield
Written by: Paul Marshall | Distributed: 2008-04-15 | - Word Count: 1403 | Viewed: 478 | Votes: 3 | Rating: 3.00
Many people have used the Internet to become multi-millionaires. Others have used the Internet to discover financial stress. There is no one-size-fits-all solution to online success. The truth is that anyone who wants to start an online business can succeed, if only they know what to do and what to avoid.




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