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Top Search Engine Ranking Using Content Management Systems Written by: Mufad | Distributed: 2004-05-13 | A Content Management System (CMS) allows you to add, edit or delete content to your website without having to create and format the pages manually. All the pages get generated on the fly, the CMS application picks the template, adds the headers and footers, generates the menus and blocks for your page and then automatically renders the page.