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All Articles Written By: Melissa Mashtonio

1.   Going Global: Is It Right for Your Small Business? by Melissa Mashtonio
    Have you been feeling the itch to send your small business global? Many are in your shoes--seeing the benefits of business expansion but also fearing the risk of taking products abroad. Although exporting your products may expand your business and bring higher sales, the task may seem daunting to a small business with fewer resources than a large company. But if you take your time and research the process, going global with your company may garner more rewards than costs.
    Distributed: 2008-07-24 11:00:00 | Word Count: 661 | Page Views: 3138 | Votes: 8 | Rating: 2.38
2.   Women Owning the Workplace: Tips to Guide Female Entrepreneurs by Melissa Mashtonio
    Women are taking the business world by storm, and it doesn't look like they're backing down. According the, women-owned firms are the fastest growing in the country. Women are looking beyond the traditional roles and moving ahead to a new role: entrepreneur. This does not necessarily mean women are swapping roles with their spouses (although some are), but they simply may be adding owning a business to their list of daily duties.
    Distributed: 2008-07-22 11:48:00 | Word Count: 669 | Page Views: 3963 | Votes: 4 | Rating: 1.25
3.   Small Business Health Insurance: Escaping the Catch-22 by Melissa Mashtonio
    As the economy continues to tank so do the number of Americans without health insurance—and the number small business owners who can afford to insure their employees.
    Distributed: 2008-05-29 11:12:00 | Word Count: 780 | Page Views: 3588 | Votes: 8 | Rating: 2.50
4.   Business School for Non-Business Minds: What Is EBITDA? by Melissa Mashtonio
    I was sitting in a company meeting recently and as usual the financial talk led to odd acronyms you rarely hear outside the boardroom. The one that caught my ear? EBITDA. It sounds like a word spoken by Latka on “Taxi,” doesn’t it? But what is it?
    Distributed: 2008-04-24 11:24:00 | Word Count: 426 | Page Views: 3623 | Votes: 5 | Rating: 2.00
5.   Business School for Non-Business Minds: Inc or LLC? by Melissa Mashtonio
    Owning a business can be complicated enough without having to deal with all the confusing acronyms and abbreviations that assault you at every turn. Take these two: Inc. and LLC. What do they mean to you and your business?
    Distributed: 2008-04-23 08:36:00 | Word Count: 594 | Page Views: 2592 | Votes: 6 | Rating: 1.67
6.   Business School for Non-Business Minds: Got a NAICS Number? by Melissa Mashtonio
    I’m a journalist. I spent a lot of my career in the news business. As my career has progressed, I’ve spent time at small and large companies, and I have sat through dozens of business meetings wondering what the heck the “money” people are talking about. They used acronyms as if they were a foreign language.
    Distributed: 2008-04-15 13:24:00 | Word Count: 423 | Page Views: 5099 | Votes: 7 | Rating: 3.29
7.   Small Business: Don't Be a Dunce, Get a D-U-N-S by Melissa Mashtonio
    Your idea is great. You’ve got a great product,but are you really ready to start doing business? This is the 21st century and “charge it” is the mantra of the day. And credit is just as important to a business owner as it is to a consumer. That’s why every new business needs to establish a credit file. That’s where a D-U-N-S number comes in.
    Distributed: 2008-04-01 11:00:00 | Word Count: 527 | Page Views: 2764 | Votes: 14 | Rating: 1.79
8.   Top 10 US Cities and Their Biggest Companies by Melissa Mashtonio
    Have you ever wondered what the largest company is in your city? I did. I'm in Columbus, Ohio, and I was sure that Nationwide Insurance was the largest company (by revenue) here. I was wrong. It turns out there's an entire JP Morgan Chase entity based right here in my hometown. So that got me wondering about other big cities. And an easy search shows that the largest cities in the world rarely are home to the largest companies.
    Distributed: 2008-03-25 10:36:00 | Word Count: 665 | Page Views: 5423 | Votes: 11 | Rating: 1.18

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