10 Most Recent Articles
Written By: Ian Macdonald

1	6 Great School Friendly Ideas for Your Restaurant Marketing Written by: Ian Macdonald | Distributed: 2007-01-19 | - Word Count: 419 | Viewed: 1268 | Votes: 12 | Rating: 2.58 This is very beneficial for the entire community and is also lots of fun. It not only makes the children aware of your restaurant, but also every parent and teacher. By promoting to and assisting a school close to your restaurant, it shows that you are a responsible corporate and caring member of your community. You are getting the restaurant's name and credibility out to areas of your community that might not otherwise be aware of you.
2	10 Ways to Stay Ahead of Your Restaurant Competition - Part 2 Written by: Ian Macdonald | Distributed: 2007-01-17 | - Word Count: 1324 | Viewed: 1206 | Votes: 10 | Rating: 3.20 Every restaurant owner should constantly be taking an objective look at how well your restaurant is doing. Staying ahead of the competition will keep you on your toes. Here in part 2 of this article, we look at more ways you can get a good report card.
3	10 Ways to Stay Ahead of Your Restaurant Competition - Part 1 Written by: Ian Macdonald | Distributed: 2007-01-15 | - Word Count: 536 | Viewed: 1174 | Votes: 10 | Rating: 3.20 Every restaurant owner should constantly be taking an objective look at how well your restaurant is doing. Staying ahead of the competition will keep you on your toes. Here are some ways you can get a good report card.
4	Your Restaurant Staff Are Your Greatest Asset Written by: Ian Macdonald | Distributed: 2007-01-10 | - Word Count: 360 | Viewed: 1157 | Votes: 10 | Rating: 2.10 Always hire employees who like people. You want people that are enthusiastic and fun. Restaurant people need to be 'people people'. You do not hire people that are just looking for a job and after the money that goes with it. That will be a recipe for disaster for any restaurant. You want people that want that job because it's what they enjoy.
5	20 Great Restaurant Ideas To Promote Customer Loyalty – Part 2 Written by: Ian Macdonald | Distributed: 2006-12-28 | - Word Count: 526 | Viewed: 1502 | Votes: 14 | Rating: 2.79 It does not matter how well your restaurant is doing or what marketing you have planned, there are always lots of little things you can do that cost virtually no money. Here are some great ideas that we find are very effective in building customer loyalty...
6	20 Great Restaurant Ideas To Promote Customer Loyalty – Part 1 Written by: Ian Macdonald | Distributed: 2006-12-27 | - Word Count: 543 | Viewed: 3537 | Votes: 22 | Rating: 3.36 It does not matter how well your restaurant is doing or what marketing you have planned, there are always lots of little things you can do that cost virtually no money. Here are some great ideas that we find are very effective in building customer loyalty...
7	Combining Charity Work and Powerful Low Cost Marketing Written by: Ian Macdonald | Distributed: 2006-12-22 | - Word Count: 595 | Viewed: 1181 | Votes: 8 | Rating: 2.38 Someone once told that that what we achieve for ourselves dies with us, but what we achieve for humanity lives on forever. There is nothing like the freedom of being able to become so successful that we are able to contribute towards those less fortunate. Or maybe to assist in the research to eliminate a disease or to simply improve our community in a way that will have lasting impact.
8	A Restaurateurs 30 Interesting Wine Facts Written by: Ian Macdonald | Distributed: 2006-12-22 | - Word Count: 569 | Viewed: 1683 | Votes: 9 | Rating: 2.00 As owner of a winery and also a restaurant, I often get asked a lot of questions about wine and also about the wine industry in general. So here are some great wine facts for you to savour.
9	Do Your Restaurant Marketing Before You Need It. Written by: Ian Macdonald | Distributed: 2006-12-21 | - Word Count: 575 | Viewed: 1376 | Votes: 9 | Rating: 2.67 You know I have been involved in many businesses and I continue to advise many more, from large corporates to small business. We own Macdonald's Gourmet Burgers and a winery. Very diversified interests! However it never ceases to amaze me that I see so many businesses leave their marketing efforts until they urgently need them...or often until well after they that all important marketing boost. And at that stage it is often too late!!
10	Can Fast-Food really be Part of a Healthy Lifestyle? Written by: Ian Macdonald | Distributed: 2006-12-19 | - Word Count: 823 | Viewed: 1287 | Votes: 10 | Rating: 2.50 We all enjoy the opportunity to take it a bit easy and "grab" a quick meal from time to time. Or sometimes we just don't get a choice. We are in the middle of getting from one place to another for appointments, or family commitments.