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1 How To Legally Run Prize Contests And Sweepstakes To Generate More Sales
Written by: Bob Silber | Distributed: 2005-02-25 |
I'm sure you've seen Coca-Cola, McDonald's and many other mega businesses use sweepstakes marketing campaigns to bring in business. Those companies do it repeatedly because it has proven to be effective marketing. If you don't know what to look for, the legalities can be legal quicksand.
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