In Business Since 2001 We accept Paypal
Home Article Directory
More from Bill Platt
"Bill Platt for Book Authors" Youtube Channel
Training for Book Authors
Sites Owned by Bill Platt

 
D9 Hosting


Spirituality in Your Business Without Scaring Clients

Copyright (c) 2009-2019
(See This Article in its Original Format.)

You've been deepening your spirituality, and it has seeped into everything you do, or is starting to. The thing is, will it freak your clients out if you go all woo-woo and bizarre on them?

Even if you're already using spirituality strongly in your business, I'm guessing there are places you just don't want to go, things that are too blatant or strong. You don't want to evangelize, you're not looking to convert anyone. But something's missing.

At a workshop, I once met a well-known marketing guru who had a cadre of teachers, books, and a well-oiled system of effective marketing that he sold to thousands of clients. We were talking because, as he confessed to me, "I don't include the spiritual work I do myself in what I teach, because I'm afraid my clients can't handle it."

He's leaving out what he himself calls the most important ingredient, withholding it from his clients. Quite a quandary, eh? Do you withhold, and hope your clients somehow magically "get it"? Or do you go full-on punk rock gypsy priestess, as one of our clients calls herself, giving 'em all four chords of your music, letting the cards fall where they may?

The Role of Spirituality in Your Business

You know that saying, "the customer is always right"? Well, it ain't 'zackly true. When we're talking about spirituality, customers actually often have no idea what they really need, but they think they do.

Let me tell you a story. Some years ago, when I was starting out, I was working with dozens of clients who came wanting to work on their business, getting their marketing in place, making it work. So, we went to work.

And nothing got done. Arrgh!

As I learned more about spiritual healing and came to rest more deeply in my heart, I realized that while they were asking for business help, the real issue needing to be addressed was depletion. They were depleted emotionally and spiritually, and until that was remedied, fuhgeddabout the business.

Don't get me wrong. Each and every one of them still needed the business stuff. But they couldn't get there until the heart got what it needed.

For your clients, they need what you're offering. But are you withholding the very thing that will keep them from really getting your best stuff?

It was scary for me to start using weird Sufi prayers and other energetic healing stuff with clients, but I did. And like a charm it worked.

People Forget Oneness All Too Easily

Spirituality is ultimately about remembering that Love, God, Oneness, the Divine is also there, wherever that point of struggle is. However you do it, whatever your method, tradition, lineage, or modality, it's a path to return to Oneness, where everything is possible.

With this truth, you can add in all the practical stuff you do--the marketing, the accounting, the real estate, the textiles, the food in your restaurant, everything. But first, bring the love.

Of course, it's a narrow ledge to skitter out on. If you're too strong and too direct will you offend people? Will they get pissed off and run away? Will your business dry up as a result?

I've learned some lessons from this journey, so let me share them.

Keys to Amping Up Spirit in Your Business

  • All Streams Lead to the Ocean

  • A friend of mine who had done a lot of interfaith work once told me: "Interfaith works best when each person participating has a strong, deep conviction in their own path. Then they don't have to convince anyone else to prove their own faith."

    There is a balance held between deeply trusting your own journey with Spirit and knowing that others may have a different journey ahead of them. Whatever language your path, lineage, journey, religion, or faith uses to express what you're doing, it's describing a universal truth that others have different language for, but not any real disagreement with.

    Trusting this universality and standing strongly with your own faith means that you can speak strongly from your platform, and still allow others to find their way.

    At the yoga studio I go to, YogaShala in Portland, they are really grounded in the traditions of Hinduism. They read from the sacred texts one day a week, they talk about yoga using traditional terms and descriptions for truth. The metaphors and stories they use are totally unfamiliar to me, and yet I can feel the truth of what they are saying.

    Because they stand so strongly in their tradition, I get so much help and depth out of the yoga. I'm not changing my path from Sufism to Hinduism, but it still helps me tremendously.

  • Keep It In Context

  • When you are a student on a spiritual path, it's easy (at least for me it is) to just love the path so much you unload an entire dump truck of teachings and practices, or whatever, onto your customers.

    Before you share something spiritual ask this question: What's the minimum they need in order to make progress toward the practical goal they are wanting to reach?

    For instance, there are some very profound, and to me interesting, teachings about subsistence and poverty, entire books in fact. Yet I share just a snippet of those teachings with our clients. Maybe a single quote, or a single process or prayer, because I know that just a little taste will help them take the next step.

    If someone really wants more of what you're offering, they'll ask.

  • State Your Platform

  • I never talk about my path in language that could be construed to mean, this is the only way. I never want to tell someone: This is the truth about how it works. If you do that, then the client is confronted with needing to step onto your path in order to accept the wisdom your giving.

    By simply stating your platform, "The Sufis talk about subsistence in this way..." alludes to the universality of the truth being discussed, while at the same time acknowledging that there are other ways to talk about it.

    Many people in this world are thirsting for a deeper connection to wholeness. If you're using your connection with Spirit to make whatever you do in your life and your business work, then don't withhold it from your clients.

    If you keep it in context and state your platform, people won't run screaming from you. Instead, you might be surprised to see how many more people come close to drink from your fountain.

    The best to you and your business,

    Mark Silver


    About The Author: Shop Amazon - Top Gift Ideas
    Mark Silver is the author of Unveiling the Heart of Your Business: How Money, Marketing and Sales can Deepen Your Heart, Heal the World, and Still Add to Your Bottom Line. He has helped hundreds of small business owners around the globe succeed in business without losing their hearts. Get three free chapters of the book online: http://www.heartofbusiness.com

    VOTE ON THIS ARTICLE
    Needs Work >> 0 - 1 - 2 - 3 - 4 - 5 << Excellent Article

    Tell our authors what you think about their article.



    Top-Level Category: Business Online Articles

    10 Most Recent Articles Written by Mark Silver

    Hey! Why the Long Sales Pages?
    Written by: Mark Silver | Distributed: 2009-04-01 | Word Count: 868 | Page Views: 2382 | Votes: 6 | Rating: 2.00
    So, you get one of those emails from someone whose business you kinda like. And it's got some enticing little message in it - so you click to take a look at the offer. And suddenly you find yourself in highlighter land. Broad streaks of yellow, lots of exclamation points, and pages and pages of words making all kinds of claims and promises. And when you scroll allllllll the way down to the bottom, there isn't even a price. You need to click on an 'order now' button before they even tell you the price.

    How To Write A 300 Page Book In Four Months
    Written by: Mark Silver | Distributed: 2009-02-26 | Word Count: 821 | Page Views: 3896 | Votes: 11 | Rating: 1.55
    There's a lot of hoopla about becoming an author of your very own business book. The promise of fame and fortune is very alluring. Yet your book remains perpetually 'about to be' written. Or, you've sequestered yourself for weeks or months to write your book, only to come out with something you feel luke-warm about.

    How To Get Feedback From Colleagues That Makes Sense
    Written by: Mark Silver | Distributed: 2009-01-27 | Word Count: 841 | Page Views: 7173 | Votes: 10 | Rating: 2.00
    Okay, you've just written a new website, or a new sales page. Or maybe you've just created a new product or offer. Or even just tried on a new suit. And you turn to your friend and ask: "Can I get some feedback from you? What do you think?"

    The Role of Hunger in Your Business
    Written by: Mark Silver | Distributed: 2009-01-21 | Word Count: 1016 | Page Views: 2503 | Votes: 6 | Rating: 3.17
    Hunger and fear are good for your business. Not abject hunger and despairing panic, mind you. That's too much. But a little touch of hunger and fear is very useful. I know there are many people out there who would prefer that not to be the case. And I'm one of them. I wish inspiration and love were big enough motivators for action. But for us humans who aren't yet enlightened, they don't seem to work so well.

    How a Personal Secretary is Critical to Your Response Rate
    Written by: Mark Silver | Distributed: 2008-12-23 | Word Count: 1037 | Page Views: 2304 | Votes: 4 | Rating: 2.25
    In a past Moneyflow class, one of the participants was promoting a seminar. 'People aren't responding to my emails. What do I do?' 'Well, tell me what you've done,' I said. 'Today the second email went out. I've only had 5 people respond so far on my list of 100. And I've been networking, and making phone calls, and sending out flyers.' What wasn't working?

    Avoiding Financial Trauma Stress Disorder
    Written by: Mark Silver | Distributed: 2008-12-01 | Word Count: 1002 | Page Views: 2776 | Votes: 6 | Rating: 0.50
    Day after day we're being treated to news of the global financial markets being flushed further and further down the toilet. If you run a small business, it can be hard to hold onto hope and inspiration, because maybe this time things really are doomed. Makes you wonder and doubt--did someone not buy simply because they didn't buy, or is this the beginning of the end of your business?

    Marketing Without Spending Your Life Trolling the Internet
    Written by: Mark Silver | Distributed: 2008-11-17 | Word Count: 1160 | Page Views: 2312 | Votes: 7 | Rating: 1.57
    "I'd rather be rock climbing, hiking, spending time outside than in front of a computer. And, it all feels so useless, like nothing works anyhow. I'm spending my life energy in front of the computer, I feel like , and it's not moving my business forward!" That's what a client of ours was telling us. And how about you? You're staring at a screen right now, reading this. How many hours do you have to spend in front of a computer to make your business work, anyway?

    Why Clients Don't Buy-- and 8232;The Hierarchy of Choice
    Written by: Mark Silver | Distributed: 2008-11-14 | Word Count: 1352 | Page Views: 2266 | Votes: 7 | Rating: 2.43
    So you struggle over getting all the details just right, like pricing and timing, and all the other features included in your offers so your best clients will buy from you. So why aren't they buying? It's because all of those details are actually the least important part of a purchasing choice. One common misconception says that human beings make choices based on what's best for them, but that falls apart really quickly in the aftermath of several empty tubs of ice cream, as you hold your stomach and groan, "Why did I do that again?!?"

    Can Branding Ever Be Heart Centered?
    Written by: Mark Silver | Distributed: 2008-10-27 | Word Count: 807 | Page Views: 2304 | Votes: 5 | Rating: 2.80
    Sometimes the world delivers up vocabulary words that are just plain wrong. Painfully wrong. Words like "branding," which the world of marketing seems to love, but regular folks and cows just seem to hate. And it's because of how branding has often been used. Companies have done psychological studies on how to craft an environment that gets you to react in the way they want you to. It's like herding cattle into the searing-hot iron--ouch. Of course you don't want to use branding. Why would you ever want to do THAT?

    How Do You Be Unique When and 8232; What You Do Isn't Yours?
    Written by: Mark Silver | Distributed: 2008-10-23 | Word Count: 822 | Page Views: 2226 | Votes: 7 | Rating: 2.71
    You come off the freeway exit ramp, and bam, you're stuck behind a long line of cars at the stop sign, all wanting to turn left, the same way you want to go. Slowly, one by one, they go through the stop sign. You inch imperceptibly forward. Suddenly one of the cars peals off and goes right, instead of left. You're bored by this time, so you figure, what the heck--let's try it out.

    All of Author's Articles on this site:

    Most Recent "Business Online" Articles

    Four Tips For Creating An Effective Authors' Resource Box
    Written by: Bill Platt | Distributed: 2013-08-27 | Word Count: 1669 | Page Views: 5315 | Votes: 9 | Rating: 2.11
    In article marketing, there are many factors that will affect your articles' ability to promote your website in the most effective manner. In this article, we will briefly discuss a couple those factors, before we dive into how to create an effective Authors' Resource Box, also known as the About The Author Information.

    Website Traffic Generation: Winning the Love of the Traffic Fairy
    Written by: Bill Platt | Distributed: 2013-08-24 | Word Count: 1149 | Page Views: 6017 | Votes: 7 | Rating: 1.57
    Some people still believe that all they have to do is build a website and customers will magically appear on their site... Once they have built their websites, they wait anxiously for the "Traffic Fairy" to come and sprinkle its magic dust on their website too, so that they can make lots of money like other success website owners.

    What Kind Of Backlinks Are Best At Helping Your Website In Google?
    Written by: Bill Platt | Distributed: 2013-08-21 | Word Count: 439 | Page Views: 7244 | Votes: 10 | Rating: 3.20
    I was in the Warrior Forum, and someone asked what kinds of Backlinks are worth pursuing. This is my answer to that query.

    Understanding the Mechanics of Effective Article Marketing and Article Syndication
    Written by: Bill Platt | Distributed: 2013-08-01 | Word Count: 1399 | Page Views: 3959 | Votes: 4 | Rating: 1.00
    Visit several marketing blogs or marketing forums, and you will find dozens of people proclaiming the death of article marketing as an effective marketing tool. Before we start agreeing with them, consider this...

    Top 10 Reasons Why Online Marketers Fail With Article Marketing
    Written by: Bill Platt | Distributed: 2013-07-31 | Word Count: 1025 | Page Views: 5037 | Votes: 7 | Rating: 2.29
    If you've been marketing products online for any length of time, you've likely heard people talk about the power and promise of article marketing for the promotion of your online business. Unfortunately, many online marketers have tried to utilize article marketing to benefit their online business and failed. In this article, I document the top ten reasons why people fail to find success with article marketing... And how to fix your article marketing campaigns...

    Article Marketing Tip: Stop Trying To Sell From Within Your Articles
    Written by: Bill Platt | Distributed: 2013-07-30 | Word Count: 1229 | Page Views: 3353 | Votes: 4 | Rating: 0.50
    The basic premise of article marketing is to present people information that will be important to them, then at the end of the article, present information "about the author" and offer to the reader a means to see how the author can help the reader further. When done well, article marketing continues to be one of the most effective methods of promotion that one could employ online.

    The Six Degrees of Internet Marketing
    Written by: Bill Platt | Distributed: 2013-07-30 | Word Count: 991 | Page Views: 5759 | Votes: 8 | Rating: 2.25
    The theory behind the Six Degrees of Separation is that all people on earth can be connected together in as little as six steps. Now, I know what you might be thinking at this juncture... That sounds fun and interesting, but what does that have to do with Internet Marketing? That is a great question that I am going to answer for you in this article...

    How To Win More Eyeballs for Your Offers and Websites
    Written by: Bruce Lansing | Distributed: 2013-07-29 | Word Count: 1373 | Page Views: 3416 | Votes: 4 | Rating: 0.25
    Most people using search engines on the Internet are looking for answers to questions and solutions to problems. If you can give people what the answers they want, you will be able to position your business as one worth hiring today or tomorrow.

    How To Increase Your Rates and Earnings As a Freelance Writer
    Written by: Bill Platt | Distributed: 2013-07-29 | Word Count: 1191 | Page Views: 3446 | Votes: 4 | Rating: 0.25
    Freelance writers fill a very important role in today's business marketplace. They create the on-demand, customized content that business owners everywhere need to push their businesses forward. In this article, the author explains what freelance writers should do to ensure that employers will pay them well for their services.

    Promoting Your Business With Content:: Defining Your Writing Strategy
    Written by: Bruce Lansing | Distributed: 2013-07-25 | Word Count: 677 | Page Views: 3178 | Votes: 4 | Rating: 1.50
    Many people suggest that you should write articles on the basis of the benefits that people will get from reading your articles. I'd like to suggest that there is a better reason, and that is to write your articles on the basis of what problem people will be able to solve, as a result of reading your articles.

    Most Viewed "Business Online" Articles

    Attracting Readers to your Book
    Written by: Alastair Hall | Distributed: 2006-05-18 | Word Count: 708 | Page Views: 45526 | Votes: 10 | Rating: 1.90
    One of the common and obvious ways to market a self-published book is having your own website. The harder part is how to attract your target audience and then convert the sale.

    How To Make Visitors Bookmark Your Site
    Written by: Cheryl Miller | Distributed: 2006-10-10 | Word Count: 536 | Page Views: 37876 | Votes: 14 | Rating: 2.21
    When visitors bookmark your site it is a sign that you have built a great website and are pleasing them. Visitors think highly enough of your site to want to return and possibly tell others about it. You are not only increasing traffic from your existing clientele you are encouraging new traffic by means of viral marketing.

    Treat Online 'Guests' With Respect
    Written by: Rick Sloboda | Distributed: 2007-07-27 | Word Count: 472 | Page Views: 29340 | Votes: 26 | Rating: 3.62
    Does your website show your customers lack of respect? Review the following checklist to find out.

    How I Got 70,000 Useless Visitors To My Site In One Day! (One Internet Marketer's Analysis of Social Bookmark Traffic)
    Written by: Titus Hoskins | Distributed: 2007-11-06 | Word Count: 1545 | Page Views: 26927 | Votes: 9 | Rating: 1.89
    Is social bookmark traffic useless? Is it even worth cultivating for your site? Can it be used from an online marketing perspective? Read to discover one Internet Marketer's analysis of social bookmark/media traffic...

    Successful Article Marketers Help Readers Solve Problems
    Written by: Bill Platt | Distributed: 2013-07-24 | Word Count: 816 | Page Views: 23546 | Votes: 27 | Rating: 2.93
    Every week, I have the opportunity to speak with people about the benefits and challenges of using article marketing to promote an online business. Article marketing is about getting your sales message in front of potential customers and to get links to your website. Many interpret this to mean that an article should directly promote a website within the article, but that approach is wrong and will reduce one's success using this methodology.

    Tips For Building Your First Website
    Written by: Benny Tsabba | Distributed: 2007-05-30 | Word Count: 1511 | Page Views: 18607 | Votes: 11 | Rating: 2.09
    New people are coming online everyday. And many of those people desire to turn their spare time into spare cash. So begins their journey.

    The Importance Of Effective Follow-up
    Written by: Kate Smalley | Distributed: 2007-01-15 | Word Count: 493 | Page Views: 13295 | Votes: 21 | Rating: 2.62
    Marketing experts say that following up with clients is crucial to successful selling because most prospects do not buy the first time, according to Aweber, a leading autoresponder company. People must encounter a marketing message multiple times before making a purchasing decision.

    Today's Google Bots and What They Do
    Written by: Kim Roach | Distributed: 2006-08-02 | Word Count: 1061 | Page Views: 13021 | Votes: 9 | Rating: 2.89
    Google currently indexes over 8 billion web pages. However, before these pages were placed in the index, they were each crawled by a special spider known as the GoogleBot. Unfortunately, many web masters do not know about the internal workings of this virtual robot. This article will attempt to reveal some of the most important Google spiders, their function, and how they affect you as a web master. We'll start with the well-known GoogleBot.

    Successful Forum JVs and How To Get Them
    Written by: Diana Barnum | Distributed: 2006-06-15 | Word Count: 648 | Page Views: 10281 | Votes: 12 | Rating: 2.00
    The forming of common alliances, also referred to as a joint venture (JV), happens nearly every day in the business world. One of the most popular means of linking people up online of so that they can work together on their projects is via forums, where people of all levels of business and expertise post in common threads.

    Ten Tips For User Friendly Online Registration Forms
    Written by: Jim Romanik | Distributed: 2009-02-24 | Word Count: 775 | Page Views: 10046 | Votes: 14 | Rating: 0.93
    Have you ever registered or attempted to register for an event and spent half an hour trying to figure out what you needed to do? Or have you used an online registration form that lost your data or was so complicated that it seemed like more work than faxing the form?

    Highest Ranked "Business Online" Articles

    Is Your Business 'Out Of Site'? Employ The Ultimate Marketing Tool
    Written by: Rick Sloboda | Distributed: 2007-01-09 | Word Count: 445 | Page Views: 4475 | Votes: 20 | Rating: 3.95
    With the rapid expansion of the digital economy, the web site is conceivably the most powerful marketing and sales tool you can employ. Find out what a web site can do for you.

    How To Use Your Race To Get Rich
    Written by: Herbert Harris | Distributed: 2009-07-07 | Word Count: 1407 | Page Views: 4873 | Votes: 41 | Rating: 3.95
    Amid recent news reports that there continues to be an ongoing and substantial gap between the net worth of Whites and other racial groups, it is easy to be distracted and overwhelmed by the raw data. However, I am immediately reminded of a quote offered by an economic expert from the past... "There are lies, damned lies, and statistics!"

    How to Keep Your Article Content Fresh and Interesting
    Written by: Craig Ritsema | Distributed: 2006-08-29 | Word Count: 699 | Page Views: 4385 | Votes: 18 | Rating: 3.94
    Webmasters everywhere are constantly on the lookout for fresh and interesting content for their website. Along with these content qualities is the requirement that it be unique. Everyone wants their website to stand out above the others in the search engine results. So what is the trick for you to keep a steady supply of this quality content coming your way?

    Why I'm A 'B-Level Marketer!'
    Written by: Willie Crawford | Distributed: 2007-07-16 | Word Count: 917 | Page Views: 5184 | Votes: 25 | Rating: 3.68
    At a recent Internet marketing seminar, I was sitting around the hotel lobby with approximately 20 other seminar attendees and speakers. The seminar's host was in attendance, and the conversation covered a range of internet marketing topics with extreme frankness. Our proximity to the hotel bar certainly contributed to our 'conviviality.'

    The Most Important Ingredient for Info Product Success (is You)
    Written by: Judy Murdoch | Distributed: 2008-04-15 | Word Count: 981 | Page Views: 4629 | Votes: 14 | Rating: 3.64
    Last week I was attending a conference and mentioned to someone I help small business owners create information products. The other person was very friendly until I said "information products." Then the temperature in the room dropped about 10-degrees

    Treat Online 'Guests' With Respect
    Written by: Rick Sloboda | Distributed: 2007-07-27 | Word Count: 472 | Page Views: 29340 | Votes: 26 | Rating: 3.62
    Does your website show your customers lack of respect? Review the following checklist to find out.

    Increasing Productivity In Your Online Business
    Written by: Willie Crawford | Distributed: 2006-06-14 | Word Count: 1407 | Page Views: 5916 | Votes: 33 | Rating: 3.61
    Running an online "empire" of approximately 1600 websites and blogs, selling a variety of products, services and ideas, I have to be much more productive than the average person in a "regular job."

    15 fixes for a failing website
    Written by: Rick Sloboda | Distributed: 2007-02-07 | Word Count: 593 | Page Views: 2481 | Votes: 24 | Rating: 3.58
    Employ these 15 tactics to improve your search engine rankings, engage visitors and convert more sales.

    Is Your Web Content Self-Centered?
    Written by: Rick Sloboda | Distributed: 2007-07-30 | Word Count: 354 | Page Views: 2915 | Votes: 26 | Rating: 3.54
    Too many businesses turn people off with self-absorbed websites. The following guidelines will help you avoid this common pitfall.

    3 Amazing but little known Secrets to make your Website Blast to the top of Search Engines!
    Written by: Jim Corkern | Distributed: 2006-10-25 | Word Count: 646 | Page Views: 2755 | Votes: 15 | Rating: 3.53
    I know you hear all of the squabble about links being the number 1 factor in getting your website top search engine positions. I have had many clients come to me and say, I have hundreds more links than the top 10 sites for the keywords I am targeting, and all of my links are from related sites, Why is my site not in the top 10?











    Download an eBook today
     
    Directory Navigation
    Locate By Category:

    ALL Categories
    Arts & Crafts
    Arts & Entertainment
    Automotive
    Business - Offline
    Business - Online
    Career
    Computers
    Education
    Family
    Finance
    Food & Drink
    Health & Wellness
    Home & Garden
    Humor
    Internet
    Nature & Pets
    Real Estate
    Religion
    Self Improvement
    Shopping
    Society
    Sports & Recreation
    Technology
    Travel & Leisure
    Uncategorized
    World Events
    Writing & Speaking

    Change Number of Results:
    50 - 100 - 200 - 500
    Article Reprint Rights
    Creative Commons License

    This work is
    licensed under a
    Creative Commons
    License


    You are not required to show the creative commons license notice when you reprint this work.
    Article Statistics
    Word Count: 1101

    Total Views: 2322

    Article Rating: 2.86 of 5
    Votes Cast: 7

    More Articles By Author:



    Last Distribution Date:
    2009-01-05 11:24:00

    Internal ID: #6479





    All Articles are Copyright © 2001-2019 of the Defined Authors.

    All other material and images on this site are:
    Copyright © 2001-2019, ThePhantomWriters.com