Available by Phone: 9am-6pm CST, Monday to Friday (405) 780-7745, Ask for Bill Platt --- Contact Us by Email
	Home      Purchase Ghost Writing      Purchase Article Distributions      Services in a Nutshell Search Articles for Reprint
Copyright Enforcement & Reprint Check Tool: Article Reprints In Google Article Reprints In MSN Article Reprints In Yahoo! Article Reprints In WindSeek Article Reprints In AllTheWeb Article Reprints In AltaVista Article Reprints In Lycos Original Distribution Date: 2008-05-14 11:24:00 Word Count: 483 Times Viewed: 76 Article Rating: 0.00 Votes Cast: 0 Google PageRank: 0 PR Last Checked: 2008-05-13 Author Overall Stats: Times Viewed Overall: 6539 Author Overall Rating: 3.36 Votes Cast Overall: 30 More Articles By This Author: Articles On This Website Make Money Online FREE Getting Started Package Available Would You Like To Own Your Own Article Directory? We Recommend Article Friendly. Save Money on Auto Parts Sign up to sell more than a dozen top-selling products Download the Niche-Browser for FREE! Mobile Phone Review http://thephantomwriters.com/free_content/db/s/label-design.shtml Private Label Bottled Water - How Important is Label Design? Copyright © 2008 Jon M. Stout Private label bottled water has been proven as an effective marketing promotion and brand builder but care must be taken in the quality of the design in order to avoid ruining the branding message and reducing the quality of the brand. An important element of any private label bottled water branding effort lies in the basic design of the label. In order to create an effective label and labeling message, a professional design effort is required. Although there are many powerful software products like Adobe Photoshop on the market, understanding the basic elements of design is still required to produce a professional looking label. There is no substitute for professional design and an amateurish label design can seriously degrade a brand. Design skill is as much an art as a science and dedicated training is required in order to produce a balanced, appealing, informative label for the private label bottled water end product. Graphic design is a major in many universities and colleges and combines course work in color, graphic arts, perspective and other skills before a degree is awarded. A well trained designer however will produce designs and labels of superior quality. One skill that is not taught in the classroom but must be acquired through practical experience is customer relations and communication with the customer. It takes skill and experience to translate the customer concept into a graphic design and message and the ability to work with the customer controls the success of the project no matter how talented the designer. If the customer is not happy, failure is the result. The next step in the process is the translation of the design onto a printed label, again within the design parameters of the customer. At this point preliminary customer approval is necessary. After preliminary approval the design must be applied to the label through either a flexo or digital printing process and proper quality printing equipment is required. Generally a small proof run is produced to show the customer for final approval of the label. Clear communication with the customer is required in order to gain customer approval. Only after final customer approval can the final production run be produced. When production is completed the private label can be applied to the blank bottled water to produce the final private label promotional product. There are many private label water companies on the market today and many of these attempt to cut corners through using amateur design techniques and low cost labels and printing. The result is almost always disappointing to the customer, production of a cheap looking label message and many times damage to the brand. When choosing a supplier to produced a private label that carries a high quality effective message, choose a supplier with a reputation of producing a quality product. Your brand message will show the results and your return on your advertising investment will be rewarding. About The Author: Jon M. Stout is Chairman of the Board of Element H2O. For more information about personalized bottled water, private label bottled water and bottled label private water go to the elementh2o.com website. BlinkBits Blinklist BlogMarks Co.mments Connotea Delicious Delirious Digg it Fark it Furl This Link A GoGo Magnolia Netvouz Raw Sugar Reddit Scuttle Seed This Shadows Simpy Smarking Spurl This TailRank Wists Feed Me Links Technorati Cosmos YahooMyWeb VOTE ON THIS ARTICLE Needs Work >> 0 - 1 - 2 - 3 - 4 - 5 << Excellent Article Tell our authors what you think about their article. Automatically Post This Article To Your Blog by inserting your Email-To-Blog Address, as can be set up in your Blogging software: "Link Back To This Article" Copy-And-Paste Are You Using This Article? We want to know about it. HTML Article Copy-And-Paste <font size=+2>Private Label Bottled Water - How Important is Label Design?</font><BR> Copyright © 2008 Jon M. Stout<BR><BR><BR> Private label bottled water has been proven as an effective marketing promotion and brand builder but care must be taken in the quality of the design in order to avoid ruining the branding message and reducing the quality of the brand.<BR><BR> An important element of any private label bottled water branding effort lies in the basic design of the label. In order to create an effective label and labeling message, a professional design effort is required. Although there are many powerful software products like Adobe Photoshop on the market, understanding the basic elements of design is still required to produce a professional looking label. There is no substitute for professional design and an amateurish label design can seriously degrade a brand.<BR><BR> Design skill is as much an art as a science and dedicated training is required in order to produce a balanced, appealing, informative label for the private label bottled water end product. Graphic design is a major in many universities and colleges and combines course work in color, graphic arts, perspective and other skills before a degree is awarded. A well trained designer however will produce designs and labels of superior quality.<BR><BR> One skill that is not taught in the classroom but must be acquired through practical experience is customer relations and communication with the customer. It takes skill and experience to translate the customer concept into a graphic design and message and the ability to work with the customer controls the success of the project no matter how talented the designer. If the customer is not happy, failure is the result.<BR><BR> The next step in the process is the translation of the design onto a printed label, again within the design parameters of the customer. At this point preliminary customer approval is necessary. After preliminary approval the design must be applied to the label through either a flexo or digital printing process and proper quality printing equipment is required. Generally a small proof run is produced to show the customer for final approval of the label. Clear communication with the customer is required in order to gain customer approval.<BR><BR> Only after final customer approval can the final production run be produced. When production is completed the private label can be applied to the blank bottled water to produce the final private label promotional product.<BR><BR> There are many private label water companies on the market today and many of these attempt to cut corners through using amateur design techniques and low cost labels and printing. The result is almost always disappointing to the customer, production of a cheap looking label message and many times damage to the brand.<BR><BR> When choosing a supplier to produced a private label that carries a high quality effective message, choose a supplier with a reputation of producing a quality product. Your brand message will show the results and your return on your advertising investment will be rewarding.<BR><BR> <BR><BR> <B><I>About The Author:</I></B><BR> <table border=1 cellpadding=4><tr><td><font size=2 face=verdana> Jon M. Stout is Chairman of the Board of Element H2O. For more information about <a href=http://www.elementh2o.com/Store/>personalized bottled water</a>, <a href=http://www.elementh2o.com/Store/>private label bottled water</a> and <a href=http://www.elementh2o.com/Store/>bottled label private water</a> go to the elementh2o.com website. </font></td></tr></table> <BR><BR><font size=1 face=verdana>Article Source: <a href=http://thePhantomWriters.com/ target=_blank>thePhantomWriters Article Submission Service</a></font><BR><BR> TEXT Article Copy-And-Paste Private Label Bottled Water - How Important is Label Design? Copyright © 2008 Jon M. Stout Private label bottled water has been proven as an effective marketing promotion and brand builder but care must be taken in the quality of the design in order to avoid ruining the branding message and reducing the quality of the brand. An important element of any private label bottled water branding effort lies in the basic design of the label. In order to create an effective label and labeling message, a professional design effort is required. Although there are many powerful software products like Adobe Photoshop on the market, understanding the basic elements of design is still required to produce a professional looking label. There is no substitute for professional design and an amateurish label design can seriously degrade a brand. Design skill is as much an art as a science and dedicated training is required in order to produce a balanced, appealing, informative label for the private label bottled water end product. Graphic design is a major in many universities and colleges and combines course work in color, graphic arts, perspective and other skills before a degree is awarded. A well trained designer however will produce designs and labels of superior quality. One skill that is not taught in the classroom but must be acquired through practical experience is customer relations and communication with the customer. It takes skill and experience to translate the customer concept into a graphic design and message and the ability to work with the customer controls the success of the project no matter how talented the designer. If the customer is not happy, failure is the result. The next step in the process is the translation of the design onto a printed label, again within the design parameters of the customer. At this point preliminary customer approval is necessary. After preliminary approval the design must be applied to the label through either a flexo or digital printing process and proper quality printing equipment is required. Generally a small proof run is produced to show the customer for final approval of the label. Clear communication with the customer is required in order to gain customer approval. Only after final customer approval can the final production run be produced. When production is completed the private label can be applied to the blank bottled water to produce the final private label promotional product. There are many private label water companies on the market today and many of these attempt to cut corners through using amateur design techniques and low cost labels and printing. The result is almost always disappointing to the customer, production of a cheap looking label message and many times damage to the brand. When choosing a supplier to produced a private label that carries a high quality effective message, choose a supplier with a reputation of producing a quality product. Your brand message will show the results and your return on your advertising investment will be rewarding. ============================================================ Jon M. Stout is Chairman of the Board of Element H2O. For more information about personalized bottled water, private label bottled water and bottled label private water go to the http://www.elementh2o.com and http://www.elementh2o.com/Store/ ============================================================ Read More Articles From Jon M. Stout: http://thePhantomWriters.com/free_content/d/index.shtml#Jon_M._Stout Article Description Copy-And-Paste Private label bottled water has been proven as an effective marketing promotion and brand builder but care must be taken in the quality of the design in order to avoid ruining the branding message and reducing the quality of the brand. Article Keywords Copy-And-Paste *** Digital Reprint Rights *** If you publish this article in a website/forum/blog, You Must Set All URL's or Mailto Addresses in the body of the article AND in the Author's Resource Box as Hyperlinks (clickable links). Links must remain in the form that we published them. Clean links should point to the Author's links without redirects having been inserted into the copy. You are not allowed to Change or Delete any Words or Links in the Article or Resource Box. Paragraph breaks must be retained with articles. You can change where the paragraph breaks fall, but you cannot eliminate all paragraph breaks as some have chosen to do. Email Distribution of this article Must be done through Opt-in Email Only. No Unsolicited Commercial Email. You Are Allowed to format the layout of the article for proper display of the article in your website or in your ezine, so long as you can maintain the author's interests within the article. You may not use sentences from this article as an input for any software that steals sentences from others in order to build an article with software. The copyright on this article applies to the "WHOLE" article. *** Author Notification *** We ask that you notify the author of publication of his or her work. Jon M. Stout can be reached at: jon.stout@elementh2o.com *** Print Publication Reprint Rights *** If you desire to publish this article in a PRINT publication, you must contact the author directly for Print Permission at: jon.stout@elementh2o.com This work is licensed under a Creative Commons License. (You are not required to show the creative commons license notice when you reprint this work.) Get Customized Advertising Plates for Your Vehicle. Advertise Your Online Business While You are Travelling from Place to Place. Unless Otherwise Noted, All Copy and Images are: Copyright © 2001-2008, Bill Platt, thePhantomWriters.com thePhantomWriters Ghost Writing Services thePhantomWriters Article Submission Services thePhantomWriters Blogging Services thePhantomWriters Article Writing Advice Blog Website Properties owned by Platt Services, Inc.: Links And Traffic - Guaranteed Link Development Services Stewart Consultants Perl & PHP Software Directory Original Content from Pen Circles Right Blinker Search Engine The Historical Wild West | Bill-Platt.com The Audio Video Cabling Guide | Your Domain URL Blogger Support | Double-Eagles | Windstorm Computing Automotive Information Humor Sites Owned by Us: Driving to California (Humor) Alien-Experiences Merchandise Blogs Owned by Us: Bill Platt Speaks Up | Byte-Sized Marketing Tips Blogger/BlogSpot "Unanswered" Support Issues Printer Troubleshooting and Tips Website Properties owned by Friends: Invisible MBA - Educational Articles | Super Home Ideas Marketing and Services provided by: Bill Platt and Platt Services, Inc. 2117 Valley Road Stillwater, Oklahoma 74075 (405) 780-7745 (office) 9am - 6:00pm CST, Monday Through Friday Last Update: 2008-05-14 11:24:00