7 Online Marketing Tools for the Smart Webmaster

Google Gets Personalized
Written by: Kim Roach | Distributed: 2006-12-08 | Word Count: 942 | Page Views: 594 | Votes: 4 | Rating: 0.50
Traditional algorithmic search engines have reached their peak. Personalized search is a natural and necessary progression for Google and other search engines as well.

Going Broke on Google Adwords?
Written by: Kim Roach | Distributed: 2006-12-05 | Word Count: 1229 | Page Views: 1044 | Votes: 4 | Rating: 2.25
You've heard the stories. Click fraud has run rampant on Google, Yahoo, and MSN. This is evidenced by the numerous law suits that have been filed.

Creating Your Own Online Radio Station
Written by: Kim Roach | Distributed: 2006-11-27 | Word Count: 1138 | Page Views: 1012 | Votes: 7 | Rating: 2.00
Podcasting has leveled the playing field for people around the world. With just a few tools, you can quickly and easily set up your own talk show on the topic of your choice. All you need is a computer, a microphone, and a passion to share your knowledge with others.

Smart Webmasters are Wasting Online Real Estate
Written by: Kim Roach | Distributed: 2006-11-24 | Word Count: 1307 | Page Views: 603 | Votes: 6 | Rating: 2.00
Many webmasters are not using their websites' traffic to full potential. The Web is full of wasted advertising space. Chances are that even your website has some virtual wasteland. These are areas that often go unnoticed by even the most experienced marketers, resulting in the loss of thousands of dollars of potential revenue.

Hidden Market Research on Ebay, Amazon, and Others
Written by: Kim Roach | Distributed: 2006-10-12 | Word Count: 1489 | Page Views: 726 | Votes: 17 | Rating: 2.00
Are you looking to provide interesting content to your visitors? How about popular in-demand products? Do you know what your target customer is really searching for online? No worries. You are about to discover that there are literally thousands of untapped markets just waiting at your fingertips. To get started, let's go on a little virtual journey.

Unique Marketing Strategies
Written by: Kim Roach | Distributed: 2006-10-11 | Word Count: 1629 | Page Views: 937 | Votes: 14 | Rating: 1.71
As an online marketer I have learned a variety of techniques for attracting traffic. However, sometimes I stumble upon marketing strategies that are truly unique. I urge you to read on.

Web Marketing 2.0
Written by: Kim Roach | Distributed: 2006-10-10 | Word Count: 1645 | Page Views: 1066 | Votes: 8 | Rating: 3.00
If you're like me, then you are probably tired of hearing the word Web 2.0 passed around the net like a buzz word on steroids. Google alone currently shows 126,000,000 results for the search term "web 2.0" at the time of this writing. However, although this term may be overblown, it does have significant influence on the current changes taking place on the Internet. Most importantly, it has many implications for the online marketer.

Franchising Your Online Business
Written by: Kim Roach | Distributed: 2006-09-29 | Word Count: 1833 | Page Views: 866 | Votes: 15 | Rating: 2.60
Franchises have proven to be much more successful than the traditional small business. Almost 80% of new business start-ups fail each year. Franchising, on the other hand, allows an entrepreneur to open up a new business based upon a proven brand and business model.

Essential Programs For Your Virtual Toolbox
Written by: Kim Roach | Distributed: 2006-09-28 | Word Count: 947 | Page Views: 750 | Votes: 10 | Rating: 2.60
As an online marketer and webmaster, there are a number of tools that you will want in your virtual toolbox. To get you started, I have scoured the net to find some of the best programs to help webmasters improve their sites, their rankings, and their productivity. Best of all, each one of these tools is free.

See Your Website Through Your Visitors Eyes
Written by: Kim Roach | Distributed: 2006-09-26 | Word Count: 1325 | Page Views: 1091 | Votes: 14 | Rating: 2.43
Every time a visitor comes to your site, they take a particular path. Their eyes move in quick motion, hopping from one hotspot to the next. If you don't know how your visitors are traveling, your conversion rates will suffer dramatically. Fortunately, there is a company who has performed in-depth testing for you, revealing the common behaviors of people viewing web pages.

All of Author's Articles on this site: Kim Roach Articles

Four Warnings Regarding a Foreign-Sounding (or Foreign-Looking) New Business Name
Written by: Marcia Yudkin | Distributed: 2010-02-09 | Word Count: 726 | Page Views: 42 | Votes: 1 | Rating: 2.00
Foreign names for companies or products sometimes do very well in the American market. We also see plenty of pseudo-foreign names - created by misapplying spelling patterns found in foreign languages. Use my four-point checklist to make sure you're branding well by giving your name a foreign flavor rather than burdening your creation with a seriously disadvantageous name.

The Road To Online Marketing Success Requires Commitment
Written by: Bill Platt | Distributed: 2010-02-09 | Word Count: 1552 | Page Views: 55
Unsuccessful online marketers are notorious opportunity seekers - giving an opportunity only a couple of weeks to start showing results, before changing directions to chase the next flavor of the week. It almost seems that the majority of online marketers are chasing get-rich-quick schemes, rather than trying to develop a legitimate business. Those who are successful online, are the kind of people who make a solid commitment to a particular business model and make a long-term commitment to a realistic marketing plan.

Internet Marketing - Why 2010 Will Be A White Knuckle Ride For Web Marketers
Written by: Titus Hoskins | Distributed: 2010-02-04 | Word Count: 1193 | Page Views: 59 | Votes: 1 | Rating: 4.00
The coming year 2010, may just be one of the most challenging times for web marketers, mainly because of new FTC (Federal Trade Commission) Guidelines and "ALL" the recent changes within Google. Read to discover what all these new changes could mean for your own online marketing...

Razor Blades And The Marketing Slippery Slide
Written by: Scott Bywater | Distributed: 2010-02-04 | Word Count: 558 | Page Views: 29 | Votes: 1 | Rating: 5.00
On Friday, I made a mistake which probably cost me a thousand dollars or more. That's right. I gave you the wrong number to call to listen into the replay of my teleseminar about getting more customers last week. Now when people are ready to take the next step with you, it is always a big mistake to put anything in the way of them doing so (as I did on Friday).

The Art of Working A Room -- Networking Skills for Small Business
Written by: K. MacKillop | Distributed: 2010-02-04 | Word Count: 1115 | Page Views: 60 | Votes: 2 | Rating: 3.00
Mastering the art of effective networking marks the difference between merely successful entrepreneurs and captains of industry - the better you are at networking, the more power you wield. There are a few simple rules to follow to be successful working the room, and anyone with a little willingness can learn to be a master of networking.

Your New Business Name: Three Problems That Could Spell Trouble
Written by: Marcia Yudkin | Distributed: 2010-02-04 | Word Count: 596 | Page Views: 57 | Votes: 1 | Rating: 3.00
If customers, referral sources and media people can't correctly translate the spoken version of your business name into writing, or if they can't make sense of it when they hear the name, word of mouth publicity hits a major snag. Avoid these serious problems when deciding on your new company name.

Online Fax And The Small Business Start-Up
Written by: Titus Hoskins | Distributed: 2010-02-03 | Word Count: 483 | Page Views: 27
Many business start-ups are turning to the Internet to handle all their faxing and phone needs. Online fax and virtual PBX services are becoming extremely popular - discover why by reading this informative article.

Social Media Management - Setting Your Sights on the Right Sites
Written by: Enzo F. Cesario | Distributed: 2010-02-03 | Word Count: 906 | Page Views: 47
Before jumping into SMM, every business needs to consider the core options available to them and see just which ones truly suit the organization and its needs. To that end, what follows is a short review of some Social Media sites and a comparison of their roles to highlight these issues.

Four Tips For Creating An Effective Authors' Resource Box
Written by: Bill Platt | Distributed: 2010-02-03 | Word Count: 1669 | Page Views: 42 | Votes: 2 | Rating: 2.50
In article marketing, there are many factors that will affect your articles' ability to promote your website in the most effective manner. In this article, we will briefly discuss a couple those factors, before we dive into how to create an effective Authors' Resource Box, also known as the About The Author Information.

Are Your Websites Secure Or Is The Back Door Wide Open?
Written by: Willie Crawford | Distributed: 2010-02-02 | Word Count: 722 | Page Views: 65
One of the topics that all of us online business people are aware of but usually don't feel totally on top of is website security. Coming from a background of having spent over 20 years in the U.S. military, and having spent four years as a software tester, I have a greater awareness of the need for continuous vigilance in this area than your average marketer.

Attracting Readers to your Book
Written by: Alastair Hall | Distributed: 2006-05-18 | Word Count: 708 | Page Views: 41438 | Votes: 9 | Rating: 2.11
One of the common and obvious ways to market a self-published book is having your own website. The harder part is how to attract your target audience and then convert the sale.

How To Make Visitors Bookmark Your Site
Written by: Cheryl Miller | Distributed: 2006-10-10 | Word Count: 536 | Page Views: 33717 | Votes: 13 | Rating: 2.38
When visitors bookmark your site it is a sign that you have built a great website and are pleasing them. Visitors think highly enough of your site to want to return and possibly tell others about it. You are not only increasing traffic from your existing clientele you are encouraging new traffic by means of viral marketing.

Treat Online 'Guests' With Respect
Written by: Rick Sloboda | Distributed: 2007-07-27 | Word Count: 472 | Page Views: 26105 | Votes: 23 | Rating: 3.65
Does your website show your customers lack of respect? Review the following checklist to find out.

How I Got 70,000 Useless Visitors To My Site In One Day! (One Internet Marketer's Analysis of Social Bookmark Traffic)
Written by: Titus Hoskins | Distributed: 2007-11-06 | Word Count: 1545 | Page Views: 22722 | Votes: 8 | Rating: 2.13
Is social bookmark traffic useless? Is it even worth cultivating for your site? Can it be used from an online marketing perspective? Read to discover one Internet Marketer's analysis of social bookmark/media traffic...

Tips For Building Your First Website
Written by: Benny Tsabba | Distributed: 2007-05-30 | Word Count: 1511 | Page Views: 12979 | Votes: 9 | Rating: 2.00
New people are coming online everyday. And many of those people desire to turn their spare time into spare cash. So begins their journey.

Increasing Productivity In Your Online Business
Written by: Willie Crawford | Distributed: 2006-06-14 | Word Count: 1407 | Page Views: 3416 | Votes: 32 | Rating: 3.72
Running an online "empire" of approximately 1600 websites and blogs, selling a variety of products, services and ideas, I have to be much more productive than the average person in a "regular job."

A New Home Business
Written by: Angela Recchia | Distributed: 2006-09-08 | Word Count: 319 | Page Views: 3218 | Votes: 7 | Rating: 2.57
When joining a new affiliate program, many people do not know where to go next. They join thinking that's all that is needed without a plan of action. What is needed is promotion of your program and getting others to join you. If you are motivated and have the drive and knowledge to get you started. Then you are on your way.

Credit Card Growth
Written by: Scott Burke | Distributed: 2006-07-05 | Word Count: 384 | Page Views: 3011 | Votes: 9 | Rating: 2.44
Industries that expand at such a rapid rate often are vulnerable to fraud schemes devised by those seeking to capitalize on newfound criminal opportunities, dated security measures, and outdated laws. The credit card sector is no exception.

Click Fraud: Defining the Context of a Problem (Part 1)
Written by: Jim Hedger | Distributed: 2006-10-12 | Word Count: 1426 | Page Views: 3010 | Votes: 11 | Rating: 2.55
Everyone involved in search marketing considers Click Fraud a problem issue though to what degree problems exist depends on who is looking at the issues. Pay-Per-Click (PPC) search advertising is the golden goose that makes the major engines financially viable but the success of the PPC model, mixed with the nature of the 'net can make PPC advertising a double-edged sword for advertisers.

Who Else Wants to Know How-To Write an Effective Advertisement?
Written by: Bill Platt | Distributed: 2007-11-09 | Word Count: 1431 | Page Views: 2990 | Votes: 20 | Rating: 2.40
Webmasters struggle everyday with the question of how they should advertise their website. There are so many advertising venues; it is hard to know which is the right venue or the right combination of advertising venues.

Making Money with High Paying Adsense Keywords
Written by: Blake Evans | Distributed: 2008-12-18 | Word Count: 536 | Page Views: 358 | Votes: 5 | Rating: 4.20
Google was ingenious when they came up with Adsense. Not only do they get an opportunity to make additional money from their search engines, but they also allow Internet marketers a chance to make money in an easier manner. Why is this so? Well, with traditional affiliate marketing, you must make a sale before you receive commission. But with Adsense, all you have to do is create content that will produce ads that readers will click on.

How to Keep Your Article Content Fresh and Interesting
Written by: Craig Ritsema | Distributed: 2006-08-29 | Word Count: 699 | Page Views: 1161 | Votes: 17 | Rating: 4.18
Webmasters everywhere are constantly on the lookout for fresh and interesting content for their website. Along with these content qualities is the requirement that it be unique. Everyone wants their website to stand out above the others in the search engine results. So what is the trick for you to keep a steady supply of this quality content coming your way?

The Importance Of Effective Follow-up
Written by: Kate Smalley | Distributed: 2007-01-15 | Word Count: 493 | Page Views: 602 | Votes: 6 | Rating: 4.17
Marketing experts say that following up with clients is crucial to successful selling because most prospects do not buy the first time, according to Aweber, a leading autoresponder company. People must encounter a marketing message multiple times before making a purchasing decision.

Is Your Business 'Out Of Site'? Employ The Ultimate Marketing Tool
Written by: Rick Sloboda | Distributed: 2007-01-09 | Word Count: 445 | Page Views: 1229 | Votes: 17 | Rating: 4.06
With the rapid expansion of the digital economy, the web site is conceivably the most powerful marketing and sales tool you can employ. Find out what a web site can do for you.

How To Use Your Race To Get Rich
Written by: Herbert Harris | Distributed: 2009-07-07 | Word Count: 1407 | Page Views: 1528 | Votes: 40 | Rating: 4.05
Amid recent news reports that there continues to be an ongoing and substantial gap between the net worth of Whites and other racial groups, it is easy to be distracted and overwhelmed by the raw data. However, I am immediately reminded of a quote offered by an economic expert from the past... "There are lies, damned lies, and statistics!"

Secrets of Domain Parking - An Innovative and Easier Way to Make Money
Written by: John Khu | Distributed: 2009-02-27 | Word Count: 484 | Page Views: 294 | Votes: 7 | Rating: 4.00
Using a good domain parking services to monetize expired domain names seems to be a neglected aspect with a number of domain names traders. Domain parking is also an unfamiliar concept to many inexperienced domain name traders. Read this article to better understand domain parking and how it can be of benefit to you.

Expired Domain Gains - Simple Ideas to Create an Income Base
Written by: John Khu | Distributed: 2009-07-31 | Word Count: 549 | Page Views: 2187 | Votes: 14 | Rating: 4.00
You can use a number of simple methods and plans to create a solid income base that earns a monthly ongoing income base. For many expired domain entrepreneurs (both full-time and part time), expired domains offer an opportunity to supplement their current income with money earned out of dealing with expired domains.

The Most Important Ingredient for Info Product Success (is You)
Written by: Judy Murdoch | Distributed: 2008-04-15 | Word Count: 981 | Page Views: 465 | Votes: 13 | Rating: 3.92
Last week I was attending a conference and mentioned to someone I help small business owners create information products. The other person was very friendly until I said "information products." Then the temperature in the room dropped about 10-degrees

How To Build A Website That Will Rank Well In The Search Engines?
Written by: Fred Schebesta | Distributed: 2007-04-23 | Word Count: 1064 | Page Views: 1179 | Votes: 9 | Rating: 3.89
Redeveloping your website can be a real challenge when you assume your web designers and developers understand search engine marketing. Unfortunately this is not usually the case. Most designers are great at making pretty pictures and developers are great at making great technology. But pretty pictures and great technology don't necessarily give you great search engine results.

How to Prosper Beyond Virtual Real Estate
Written by: Kamau Austin | Distributed: 2006-10-17 | Word Count: 1263 | Page Views: 851 | Votes: 7 | Rating: 3.86
We explore virtual real estate (VRE) sites as sites primarily embedded with Google Adsense(tm) or Yahoo Publisher's Network (YPN) ads.