Training for Book Authors
|
|
Other Resources for Book Authors & Publishers
|
|
Please Support Our Advertisers
|
|
|
|
|
Everything You Need To Know To Get Your Idea On The Web
Copyright (c) 2009-2023 Jason OConnor
If you want to get online and are wondering, "How can I get my idea live on the Web in the form of a website?" you have three choices: hire a Web vendor such as a Web designer to make it for you, use an online template-based turnkey service or make it yourself from scratch. This article is specifically for the Web novice that simply needs a place to begin.
Every website consists of a domain name, a host provider and the website content. To have a live website on the Internet, all three things need to exist.
Today, there are countless services that offer all of this in bundled packages. Yahoo, Earthlink, Go Daddy, Network Solutions, Register, Domain, Host Gator and Domain Direct are just a few examples of companies that offer everything you need to get up and running. These companies can provide you with a domain name, hosting services, and usually a template-based, turnkey website creation service as well. Homestead is an online service that allows you to create a website from a list of templates, customize it and publish it on your own domain name.
And there are websites that allow you to create a blog for instance, and they'll host it for you. Two examples are Wordpress and Blogger. They are very easy to use, even for the novice and you don't need to know any HTML.
The downside to template-based sites is that they are cookie-cutter sites that risk looking a lot like other websites (especially ones in the same industry). And if they don't allow you to have your own domain name (like Blogger.com) then any marketing efforts are severely diluted.
Finally, you could take the time to learn the craft of making websites and make it yourself. This latter scenario is good for two reasons. First, you'll save money in the long run by doing it yourself and second, you'll always be able to manage and update your site since you created it in the first place and you have necessary skills. Of course the downside to this option is that it takes a lot of time and dedication to learn the art and technical skills necessary to make a website that works.
Regardless of the choice you make, you'll fare much better if you understand the fundamentals of making a website. So let's look more closely at the three parts that make up every website.
Domain Names
An example of a domain name is http://www.YourWebsite.com/ A domain name is unique and contains two parts, the actual unique name and the extension. A domain name is also called a URL (for Universal Resource Locator). In the above example, 'YourWebsite' is the unique name and the '.com' is the .com extension is the most popular U.S. extension. Other examples of extensions are.net,.org, and.edu. Other countries use different extensions. Britain is co.uk, Canada uses.ca and Russia uses.ru, for example.
You buy domain names from registrars, basically domain name brokers. There are many registrars in existence today. However, I always use the original company that used to have a monopoly on domain names back in the dawn of the Web, Network Solutions (networksolutions.com).
To determine if a domain name is taken or not (remember, they all have to be unique), just go to Network Solutions and type in the name you are considering and you'll find out immediately if it's available.
An important thing to remember when buying and managing your domain name is that they are "rented" to you for a set period of years. This means they expire. So if you don't stay on top of it and renew, then you risk someone else grabbing your domain name if you let it expire.
Also, it is infinitely better to have your own domain name than it is to use an online service for your website. Online services that offer you a website but the site "lives" on their domain name are not as good because your marketing efforts are wasted. For example, Blogger.com offers a service like this so that when you create a blog, but your new domain name becomes YourWebsiteName.Blogger.com. Notice that it ends in blogger.com, which is different than a site with your own domain name which would be www.YourWebsite.com. If you market the first one, you are actually marketing blogger.com, whereas if you market the second one you are marketing yourwebsite.com.
A Host Computer (Server)
A physical computer where the content of your website is stored is called a host computer or Web server. This server can be one you own or one you rent from a hosting company. I recommend that you use a hosting company since it is far cheaper and much easier to manage. To access the content on a server, you type in the domain name of an Internet-connected website, which then accesses the content stored on the host computer and serves the content back to you. (This is basically the same process as opening up you're My Documents folder on a Windows machine and clicking on a file, except on the Web, the file is located on another computer.)
Simply put, if you want a new website you'll need a computer to store it on that's hooked up to the Internet. There are a huge number of hosting companies out there that will provide this service for you, and often at very low prices. You can expect to pay a set-up fee and a monthly fee. The set-up fee is sometimes waived or could cost up to hundreds of dollars. And the monthly fee can range from a few dollars a month up to hundreds of dollars. Two popular hosting providers are GoDaddy.com and Earthlink.net. For a first website you'll be a lot better off if you use a hosting company.
The Content
The content of the website is the files that make up the site, which can contain text, images, applications and media. Web content can either be static or dynamic. Static content doesn't change or move. Text and images in an HTML page are often static. Dynamic content comes from a database and is processed at the moment the user accesses it.Media content can be either audio or video files.
Dynamic content is managed by Web applications and usually accesses a database. Examples of website applications are forms that ask the user to give contact information that the user submits by clicking a button, or e-commerce where a user chooses a product and buys it with a credit card. There are many other types of applications on the Web as well.
What's important for you to remember is that creating Web applications is more difficult and more expensive than putting together a simple text and image website. This is because the skill level required is higher for those who write code to create applications and it usually takes more time to do. For a first website, it's best to stay away from dynamic content and Web applications. A simple text and image site will be enough for you to start.
How a Website's Content is Organized and Goes Live
The simplest way to understand this is to consider an example. Let's look at a three-page static website.
This hypothetical website contains a Homepage, an About Us page and a Contact Us page. The homepage is accessed on the Internet by typing the domain name (or URL) into your browser. When you 'arrive' at the homepage you'll see somewhere on the page two hyperlinks (links are the building blocks of websites and the Web as a whole). Links are generally blue and underlined. One link will say 'About Us' and the other will say 'Contact Us'. When you click on each one you'll be brought to that corresponding Web page. Back on the homepage, this list of two links is often called the 'navigation' or Nav bar. Most sites have many pages organized under numerous sections. Their navigation consists of a grouping of links that lead to each main section of the site.
In our three-page website example, the site contains a total of three HTML pages that physically reside on a host computer.
To have gotten this site live on the Internet you would have had to go to a domain name registrar (by going to their website or by calling them) and purchasing an available domain name. You would have then had to have the three static Web pages created (either by someone you hired or yourself), and then you would have had to have purchased a hosting service to provide a permanent place (a server) for the three pages to reside. Finally, you need to make sure that the hosting company associates your domain name with the machine your website resides on. This is called setting the DNS.
These three pages would sit there on the host computer, or server, and await requests from people on the Internet typing in your domain name into their browsers.
So to recap, here are the steps to making a website:
1. Buy a unique domain name
2. Buy a hosting service
3. Create the website content (either by hiring a Web design company, using an online service or doing it yourself) And many online companies offer all three of these for one price
4. Publish the content to the Internet by putting it on the hosting server that is hooked up to your domain name.
5. Ensure that the domain name is associated with your website and host computer (setting the DNS, which stands for Domain Name System).
Whether you hire a Web professional to do all these things for you, use an online service or do it yourself, you'll need to have each of these steps completed in order to get your site live on the Web.
If you choose to hire a Web professional or use an online service such as Network Solutions, GoDaddy or Homestead, you should ask them if they take care of each of the above six steps. If so, look at other sites that were made by them to see if they meet your standards. And be sure that the site is built taking into account what you want it to accomplish and who will be the site's audience.
Copyright 2009 BusinessWebPageCreation.com
Jason OConnor is the owner of 0 -
1 -
2 -
3 -
4 -
5
<< Excellent Article
Tell our authors what you think about their article.
|
Top-Level Category: Business Online Articles || Related Categories: Business Offline Articles and Internet Articles
10 Most Recent Articles Written by Jason OConnor
How to Plan and Make a Website's Navigation Bar
Written by: Jason OConnor |
Distributed: 2009-12-30 |
Word Count: 841 |
Page Views: 4357
| Votes: 4 |
Rating: 1.50
The Web is interactive. As a visitor, you get to determine
where you go and what you see. One of the most important
features of every website is its navigation, and its
navigation that gives the controls to the visitor.
Top Ten Ways to Use Twitter for Marketing
Written by: Jason OConnor |
Distributed: 2009-10-27 |
Word Count: 1052 |
Page Views: 3190
| Votes: 5 |
Rating: 2.80
Like anything, and this is especially true of working with
social media, the more you give, the more you get. In other
words, the more often you tweet the more activity you'll
generate. Some suggest that you tweet a few times a day,
every day. Not every tweet needs to be profound. But they
should all be useful.
How A Blog Can Seriously Help Your Business
Written by: Jason OConnor |
Distributed: 2009-10-22 |
Word Count: 1213 |
Page Views: 3438
| Votes: 3 |
Rating: 2.00
If your business website doesn't have a blog, get one. A
blog, if done right, can act as a direct and indirect
mechanism that brings large amounts of qualified visitors to
your site, many of whom may become customers.
How to Create a Bad Website and Frustrate Your Visitors
Written by: Jason OConnor |
Distributed: 2009-02-24 |
Word Count: 1018 |
Page Views: 3645
| Votes: 10 |
Rating: 3.00
If you're a sadistic kind of webmaster or website owner and have
a burning desire to royally frustrate and anger your site
visitors each and every time they visit your site, these three
lists are just for you. If you want to have a terrible website
that looks bad, works horribly and breaks fundamental marketing
rules, read on.
Top 5 Ways To Use Web 20 for Web Marketing
Written by: Jason OConnor |
Distributed: 2008-09-08 |
Word Count: 1387 |
Page Views: 3765
| Votes: 7 |
Rating: 1.57
Web 2.0 and Web marketing is a match made in heaven. There are
many ways to create traffic to your website using the power of
Web 2.0. Below I am going to examine what I consider to be the
top five.
Top Six Internal Linking Tactics To Get Top Google Rankings
Written by: Jason OConnor |
Distributed: 2008-09-04 |
Word Count: 1386 |
Page Views: 3525
| Votes: 6 |
Rating: 1.83
If you own or run a website and are not following these six
tactics for properly linking your website together then you're
losing Google traffic as you read this.
How to Make Your Website Sticky
Written by: Jason OConnor |
Distributed: 2008-09-02 |
Word Count: 502 |
Page Views: 3887
| Votes: 5 |
Rating: 1.20
Getting people to visit the first time is less than half the
battle. You'll need them to remain on the site long enough to
take an action that benefits your business for the site to be
effective. A site that gets people to stay there once they’ve
arrived is called 'sticky.'
How To Become A Web Expert Without Spending A Dime
Written by: Jason OConnor |
Distributed: 2007-05-10 |
Word Count: 1392 |
Page Views: 5306
| Votes: 8 |
Rating: 2.25
Imagine you're a master at making money online, that you're
passionate, and excited during almost every hour you spend
working. Visualize people coming to YOU for answers to their most
important Web-related questions. Envision emails and phone calls
flooding in every day with eager, prospective customers. Read on
to learn the secret to achieving all of this.
Learn The Secret To Becoming An Expert At Anything
Written by: Jason OConnor |
Distributed: 2007-05-09 |
Word Count: 930 |
Page Views: 4838
| Votes: 6 |
Rating: 3.33
What happens when you step off the edge of a thirty story
building's rooftop with nothing to keep you in the air? Gravity
drops you like a rock. It's an immutable law. This law will
never be broken. Here's another one. Energy can't be created or
destroyed; it may be transformed from one form to another, but
the total amount of energy can never change. You may be wondering
what this has to do with becoming an expert at something. Read
on, you'll begin to see what I'm getting at here.
Great Things To Do In Las Vegas Besides Gambling
Written by: Jason OConnor |
Distributed: 2007-04-24 |
Word Count: 981 |
Page Views: 25073
| Votes: 74 |
Rating: 2.61
If you want to visit Las Vegas but you are not really into the
gambling scene, that isn't a problem. There are many things that
the non-gambler can do in Las Vegas. Of course, the big shows are
always available. Some of the most popular shows in Las Vegas are
Cirque Du Soleil, Elton John and Celine Dion and of course, the
fantastic magic of David Copperfield and Lance Burton. But Las
Vegas has so much more to offer and there is something for
everyone.
All of Author's Articles on this site: Jason OConnor Articles
Most Recent "Business Online" Articles
Four Tips For Creating An Effective Authors' Resource Box
Written by: Bill Platt |
Distributed: 2013-08-27 |
Word Count: 1669 |
Page Views: 8278
| Votes: 18 |
Rating: 2.50
In article marketing, there are many factors that will
affect your articles' ability to promote your website in
the most effective manner. In this article, we will briefly
discuss a couple those factors, before we dive into how to
create an effective Authors' Resource Box, also known as
the About The Author Information.
Website Traffic Generation: Winning the Love of the Traffic Fairy
Written by: Bill Platt |
Distributed: 2013-08-24 |
Word Count: 1149 |
Page Views: 9139
| Votes: 14 |
Rating: 1.86
Some people still believe that all they have to do is build
a website and customers will magically appear on their
site... Once they have built their websites, they wait
anxiously for the "Traffic Fairy" to come and sprinkle its
magic dust on their website too, so that they can make lots
of money like other success website owners.
What Kind Of Backlinks Are Best At Helping Your Website In Google?
Written by: Bill Platt |
Distributed: 2013-08-21 |
Word Count: 439 |
Page Views: 10206
| Votes: 23 |
Rating: 2.74
I was in the Warrior Forum, and someone asked what kinds of
Backlinks are worth pursuing. This is my answer to that
query.
Understanding the Mechanics of Effective Article Marketing and Article Syndication
Written by: Bill Platt |
Distributed: 2013-08-01 |
Word Count: 1399 |
Page Views: 6782
| Votes: 10 |
Rating: 1.80
Visit several marketing blogs or marketing forums, and you
will find dozens of people proclaiming the death of article
marketing as an effective marketing tool. Before we start
agreeing with them, consider this...
Top 10 Reasons Why Online Marketers Fail With Article Marketing
Written by: Bill Platt |
Distributed: 2013-07-31 |
Word Count: 1025 |
Page Views: 8076
| Votes: 13 |
Rating: 2.08
If you've been marketing products online for any length of
time, you've likely heard people talk about the power and
promise of article marketing for the promotion of your
online business. Unfortunately, many online marketers have
tried to utilize article marketing to benefit their online
business and failed. In this article, I document the top ten
reasons why people fail to find success with article
marketing... And how to fix your article marketing
campaigns...
Article Marketing Tip: Stop Trying To Sell From Within Your Articles
Written by: Bill Platt |
Distributed: 2013-07-30 |
Word Count: 1229 |
Page Views: 6236
| Votes: 10 |
Rating: 1.40
The basic premise of article marketing is to present people
information that will be important to them, then at the end
of the article, present information "about the author" and
offer to the reader a means to see how the author can help
the reader further. When done well, article marketing
continues to be one of the most effective methods of
promotion that one could employ online.
The Six Degrees of Internet Marketing
Written by: Bill Platt |
Distributed: 2013-07-30 |
Word Count: 991 |
Page Views: 8661
| Votes: 14 |
Rating: 2.43
The theory behind the Six Degrees of Separation is that all
people on earth can be connected together in as little as
six steps. Now, I know what you might be thinking at this
juncture... That sounds fun and interesting, but what does
that have to do with Internet Marketing? That is a great
question that I am going to answer for you in this
article...
How To Win More Eyeballs for Your Offers and Websites
Written by: Bruce Lansing |
Distributed: 2013-07-29 |
Word Count: 1373 |
Page Views: 6140
| Votes: 11 |
Rating: 1.45
Most people using search engines on the Internet are looking
for answers to questions and solutions to problems. If you
can give people what the answers they want, you will be able
to position your business as one worth hiring today or
tomorrow.
How To Increase Your Rates and Earnings As a Freelance Writer
Written by: Bill Platt |
Distributed: 2013-07-29 |
Word Count: 1191 |
Page Views: 6167
| Votes: 11 |
Rating: 1.55
Freelance writers fill a very important role in today's
business marketplace. They create the on-demand, customized
content that business owners everywhere need to push their
businesses forward. In this article, the author explains
what freelance writers should do to ensure that employers
will pay them well for their services.
Promoting Your Business With Content:: Defining Your Writing Strategy
Written by: Bruce Lansing |
Distributed: 2013-07-25 |
Word Count: 677 |
Page Views: 5864
| Votes: 11 |
Rating: 2.00
Many people suggest that you should write articles on the
basis of the benefits that people will get from reading your
articles. I'd like to suggest that there is a better
reason, and that is to write your articles on the basis of
what problem people will be able to solve, as a result of
reading your articles.
Most Viewed "Business Online" Articles
Attracting Readers to your Book
Written by: Alastair Hall |
Distributed: 2006-05-18 |
Word Count: 708 |
Page Views: 46676
| Votes: 17 |
Rating: 2.06
One of the common and obvious ways to market a self-published
book is having your own website. The harder part is how to
attract your target audience and then convert the sale.
How To Make Visitors Bookmark Your Site
Written by: Cheryl Miller |
Distributed: 2006-10-10 |
Word Count: 536 |
Page Views: 38963
| Votes: 21 |
Rating: 2.19
When visitors bookmark your site it is a sign that you have built
a great website and are pleasing them. Visitors think highly
enough of your site to want to return and possibly tell others
about it. You are not only increasing traffic from your existing
clientele you are encouraging new traffic by means of viral
marketing.
Treat Online 'Guests' With Respect
Written by: Rick Sloboda |
Distributed: 2007-07-27 |
Word Count: 472 |
Page Views: 30470
| Votes: 33 |
Rating: 3.33
Does your website show your customers lack of respect? Review the
following checklist to find out.
How I Got 70,000 Useless Visitors To My Site In One Day! (One Internet Marketer's Analysis of Social Bookmark Traffic)
Written by: Titus Hoskins |
Distributed: 2007-11-06 |
Word Count: 1545 |
Page Views: 28513
| Votes: 10 |
Rating: 1.70
Is social bookmark traffic useless? Is it even worth cultivating
for your site? Can it be used from an online marketing
perspective? Read to discover one Internet Marketer's analysis
of social bookmark/media traffic...
Successful Article Marketers Help Readers Solve Problems
Written by: Bill Platt |
Distributed: 2013-07-24 |
Word Count: 816 |
Page Views: 26273
| Votes: 34 |
Rating: 2.79
Every week, I have the opportunity to speak with people about the
benefits and challenges of using article marketing to promote an
online business. Article marketing is about getting your sales
message in front of potential customers and to get links to your
website. Many interpret this to mean that an article should
directly promote a website within the article, but that approach
is wrong and will reduce one's success using this methodology.
Tips For Building Your First Website
Written by: Benny Tsabba |
Distributed: 2007-05-30 |
Word Count: 1511 |
Page Views: 19527
| Votes: 18 |
Rating: 2.11
New people are coming online everyday. And many of those people
desire to turn their spare time into spare cash. So begins their
journey.
The Importance Of Effective Follow-up
Written by: Kate Smalley |
Distributed: 2007-01-15 |
Word Count: 493 |
Page Views: 14485
| Votes: 22 |
Rating: 2.55
Marketing experts say that following up with clients is crucial
to successful selling because most prospects do not buy the first
time, according to Aweber, a leading autoresponder company.
People must encounter a marketing message multiple times before
making a purchasing decision.
Today's Google Bots and What They Do
Written by: Kim Roach |
Distributed: 2006-08-02 |
Word Count: 1061 |
Page Views: 14173
| Votes: 16 |
Rating: 2.63
Google currently indexes over 8 billion web pages. However,
before these pages were placed in the index, they were each
crawled by a special spider known as the GoogleBot. Unfortunately, many web masters do not know about the internal workings of this virtual robot. This article will attempt to
reveal some of the most important Google spiders, their function,
and how they affect you as a web master. We'll start with the
well-known GoogleBot.
Ten Tips For User Friendly Online Registration Forms
Written by: Jim Romanik |
Distributed: 2009-02-24 |
Word Count: 775 |
Page Views: 13370
| Votes: 15 |
Rating: 0.93
Have you ever registered or attempted to register for an event
and spent half an hour trying to figure out what you needed to
do? Or have you used an online registration form that lost your
data or was so complicated that it seemed like more work than
faxing the form?
Successful Forum JVs and How To Get Them
Written by: Diana Barnum |
Distributed: 2006-06-15 |
Word Count: 648 |
Page Views: 13106
| Votes: 19 |
Rating: 2.11
The forming of common alliances, also referred to as a joint
venture (JV), happens nearly every day in the business world.
One of the most popular means of linking people up online of so
that they can work together on their projects is via forums,
where people of all levels of business and expertise post in
common threads.
Highest Ranked "Business Online" Articles
Is Your Business 'Out Of Site'? Employ The Ultimate Marketing Tool
Written by: Rick Sloboda |
Distributed: 2007-01-09 |
Word Count: 445 |
Page Views: 5584
| Votes: 21 |
Rating: 3.76
With the rapid expansion of the digital economy, the web site is
conceivably the most powerful marketing and sales tool you can employ.
Find out what a web site can do for you.
How To Use Your Race To Get Rich
Written by: Herbert Harris |
Distributed: 2009-07-07 |
Word Count: 1407 |
Page Views: 5992
| Votes: 48 |
Rating: 3.71
Amid recent news reports that there continues to be an ongoing
and substantial gap between the net worth of Whites and other
racial groups, it is easy to be distracted and overwhelmed by the
raw data. However, I am immediately reminded of a quote offered
by an economic expert from the past... "There are lies, damned
lies, and statistics!"
Why I'm A 'B-Level Marketer!'
Written by: Willie Crawford |
Distributed: 2007-07-16 |
Word Count: 917 |
Page Views: 6861
| Votes: 26 |
Rating: 3.58
At a recent Internet marketing seminar, I was sitting around the
hotel lobby with approximately 20 other seminar attendees and
speakers. The seminar's host was in attendance, and the
conversation covered a range of internet marketing topics with
extreme frankness. Our proximity to the hotel bar certainly
contributed to our 'conviviality.'
15 fixes for a failing website
Written by: Rick Sloboda |
Distributed: 2007-02-07 |
Word Count: 593 |
Page Views: 3551
| Votes: 25 |
Rating: 3.48
Employ these 15 tactics to improve your search engine rankings,
engage visitors and convert more sales.
The Most Important Ingredient for Info Product Success (is You)
Written by: Judy Murdoch |
Distributed: 2008-04-15 |
Word Count: 981 |
Page Views: 6040
| Votes: 15 |
Rating: 3.47
Last week I was attending a conference and mentioned to someone I
help small business owners create information products. The other
person was very friendly until I said "information products."
Then the temperature in the room dropped about 10-degrees
How to Keep Your Article Content Fresh and Interesting
Written by: Craig Ritsema |
Distributed: 2006-08-29 |
Word Count: 699 |
Page Views: 5563
| Votes: 25 |
Rating: 3.44
Webmasters everywhere are constantly on the lookout for fresh and
interesting content for their website. Along with these content
qualities is the requirement that it be unique. Everyone wants
their website to stand out above the others in the search engine
results. So what is the trick for you to keep a steady supply of
this quality content coming your way?
How To Build A Profitable Twitter Profile
Written by: Harold Hemmings |
Distributed: 2009-08-06 |
Word Count: 1357 |
Page Views: 2743
| Votes: 8 |
Rating: 3.38
Online marketers everywhere are finally starting to tap into
the Twitter Marketplace. Marketers are getting involved in
Twitter at awesome rates, but all seem to have one
unanswered question: How do we actually monetize this
marketplace? It is my goal that by the time you have read
this article, you will have a clear idea of exactly how to
monetize your activities in Twitter.
Increasing Productivity In Your Online Business
Written by: Willie Crawford |
Distributed: 2006-06-14 |
Word Count: 1407 |
Page Views: 7451
| Votes: 40 |
Rating: 3.35
Running an online "empire" of approximately 1600 websites and
blogs, selling a variety of products, services and ideas, I
have to be much more productive than the average person in a
"regular job."
Turn A One-Night-Stand With Google Into A Long-Term Relationship
Written by: Diane Metz |
Distributed: 2007-07-10 |
Word Count: 882 |
Page Views: 2709
| Votes: 6 |
Rating: 3.33
Want to win the favor of Google? Then you've got to build a
long-term relationship with her. Many new SEO strategies are
simply recycled old-tricks. And Google is a smart gal who can see
right through them. Position your website for the future by
understanding what Google really likes â€" and what she
really loathes.
Treat Online 'Guests' With Respect
Written by: Rick Sloboda |
Distributed: 2007-07-27 |
Word Count: 472 |
Page Views: 30470
| Votes: 33 |
Rating: 3.33
Does your website show your customers lack of respect? Review the
following checklist to find out.
|
|
|
|
|
Article Reprint Rights
|

This work is licensed under a
Creative Commons License
You are not required to show the creative commons license notice when you reprint this work.
|
Article Statistics
|
Word Count: 1715
Total Views: 4259
Article Rating: 1.00 of 5
Votes Cast: 7
More Articles By Author:
Articles On This Website
Last Distribution Date:
2009-12-30 11:00:00
Internal ID: #7186
|
|
|