Making The Cut

Flabby Marketing Thinking
Written by: Robert Middleton | Distributed: 2007-06-22 | Word Count: 572 | Page Views: 2998 | Votes: 8 | Rating: 2.13
In marketing, there's an equivalent to exercising and pumping iron and that's the topic of this article on marketing for professional service businesses.

The Master Marketing Skill
Written by: Robert Middleton | Distributed: 2007-06-14 | Word Count: 741 | Page Views: 2527 | Votes: 10 | Rating: 2.30
Make learning how to give presentations and talks a priority in your development as a professional. It's a skill that will pay for itself thousands of times over in the course of your career.

Web Site Leverage
Written by: Robert Middleton | Distributed: 2007-06-12 | Word Count: 747 | Page Views: 2869 | Votes: 10 | Rating: 2.80
Ever go to a web site and find that after poking around a few pages you just click off and go to another site? Of course. It happens millions of times a day on the web. Why? Good question! This is an important one because if you can't get people to stick around your site and eventually contact you, your web site is just taking up cyberspace.

Fire, Ready, Aim Marketing
Written by: Robert Middleton | Distributed: 2007-06-07 | Word Count: 937 | Page Views: 3420 | Votes: 9 | Rating: 2.56
One of the dumbest marketing mistakes is failing implementing what you already know. You may read a lot, buy online programs, attend seminars and yet still implement a fraction of what you've learned.

Risking By Not Risking
Written by: Robert Middleton | Distributed: 2007-06-05 | Word Count: 684 | Page Views: 2893 | Votes: 8 | Rating: 2.88
I've often been asked, 'What is the biggest mistake you've made in your business?' And the first one that comes to mind was not creating and selling products much sooner. I was in business for years and years before I created my first product. Up to that point I only offered consulting and workshops. And why didn't I create and sell products sooner? Simple. I was afraid of doing it wrong. I didn't want to risk making a mistake.

The Questions Behind The Questions
Written by: Robert Middleton | Distributed: 2007-05-31 | Word Count: 716 | Page Views: 4241 | Votes: 9 | Rating: 2.33
One of the greatest confusions in talking about, and marketing, professional services is that we tend to answer the questions about our services at face value.

Dumping Powerpoint
Written by: Robert Middleton | Distributed: 2007-05-30 | Word Count: 575 | Page Views: 3237 | Votes: 9 | Rating: 1.44
The purpose of presentations is to persuade. To make your case you need to be both prepared and passionate. Dump your PowerPoint slides and get your ideas across as if your future depended on it.

The Intensely Detailed Plan
Written by: Robert Middleton | Distributed: 2007-05-24 | Word Count: 716 | Page Views: 2956 | Votes: 5 | Rating: 2.00
Will you create intensely detailed marketing plans or will you make vague plans resulting in vague results?

Getting Excited About Marketing
Written by: Robert Middleton | Distributed: 2007-05-22 | Word Count: 798 | Page Views: 3151 | Votes: 13 | Rating: 2.31
Are you excited about marketing your business? I've learned over the years, working with thousands of Independent Professionals, that the word EXCITING is about the last one most would use to describe marketing their business.

Beyond The Marketing Message
Written by: Robert Middleton | Distributed: 2007-05-17 | Word Count: 1173 | Page Views: 3222 | Votes: 8 | Rating: 1.38
This week someone asked me the question: 'How does an Audio Logo differ from a meme, from a sizzler, from a tagline?' Here's my definition of these terms.

All of Author's Articles on this site: Robert Middleton Articles

Improve Your Golf Swing In 30 Minutes With Six Simple Golf Swing Tips
Written by: Sam White | Distributed: 2011-12-07 | Word Count: 1230 | Page Views: 5513 | Votes: 5 | Rating: 0.40
In-depth article explaining how to perfect your golf swing in six steps covering everything from the pivot to the mental game.

Learn How To Overcome Your Subconscious Mind To Improve Your Golf Game And Handicap
Written by: Winchel Blanc | Distributed: 2010-02-03 | Word Count: 1465 | Page Views: 5487 | Votes: 2 | Rating: 0.50
Obviously, the goal in golf is to get the ball into the hole, in as few strokes as possible. More important than learning a specific technique, to enable the possibility, is to understand the learning process in the game of golf. If you learn to hit the ball fast and straight the first time, then you will naturally lower your handicap. So, for those who are truly interested in improving their golf game, one should strive to make the first stroke hit its mark. This article will guide you through a different way of thinking about how to improve your golf game.

Pitching Hot Stuff Derek Lowe
Written by: Lynda Belcher | Distributed: 2009-07-08 | Word Count: 568 | Page Views: 3943 | Votes: 12 | Rating: 2.92
As a bonafide Atlanta Braves fan, let me just say that I don't easily excite over specific players. The whole game is so diluted with the comings and goings of various players, it's hard sometimes to keep up with who is on what team this season. I mean, you know the drill...

Fantasy Baseball - Fool Proof Strategies To Win
Written by: Skyler Ace | Distributed: 2009-04-23 | Word Count: 693 | Page Views: 4872 | Votes: 10 | Rating: 1.20
Fantasy Baseball is a popular game. The players involved in this game work towards managing imagining team of baseball. This is totally based on the baseball players' real life performance. The players in Fantasy Baseball compete against one another using those players' statistics in order score points.

The NBA's Western Conference at the Start of '09
Written by: Ryan Hogan | Distributed: 2009-02-26 | Word Count: 2137 | Page Views: 3872 | Votes: 7 | Rating: 1.00
At the beginning of 2009, the Western Conference has it all: a very dominant team, parity and a lot of NBA Lottery contestants. As the season creeps towards the mid-way point, the Lakers hope to stay consistent and healthy, while the contenders hope to position themselves for a post All-Star-break run into the playoffs.

Is Your Favorite Team in the AL East? Then Read This
Written by: Ryan Hogan | Distributed: 2009-02-24 | Word Count: 979 | Page Views: 3760 | Votes: 12 | Rating: 2.50
The American League East is arguably the toughest division in Major League Baseball today. The New York Yankees and the Boston Red Sox alone are enough to earn that reputation, but now you can add the pennant winning Tampa Bay Rays to the A.L. East's competitive teams.

Playing Golf - Pain or Pleasure?
Written by: Claus Jensen | Distributed: 2009-01-21 | Word Count: 709 | Page Views: 3610 | Votes: 9 | Rating: 2.67
I turned to golf when my knees had had enough of soccer and all its unpredictable injuries. So here I am, an amateur golfer with a handicap of 22, and stuck at that level for quite some time now. That explains the title of this article! I have learned that there are three key elements to help one perform well on the golf course. Read on as I discuss each one.

2008 NFL Season Outlook
Written by: Mark Anderson | Distributed: 2008-10-29 | Word Count: 1233 | Page Views: 4000 | Votes: 6 | Rating: 2.17
The 2008 NFL season is upon us and as always, there is plenty of excitement in almost every NFL city across the country. Every fan is hopeful about their team at the start of the season, but when it comes down to it, the best teams will always end up at the top of the heap. Only 12 teams can make it the playoffs out of 32, so the odds aren't always on your side. But as the Giants showed the world last year: once you're in the playoffs, anything can happen and anybody can win the whole thing and go home as Super Bowl Champion.

The Opening Ceremony of the 2008 Olympics
Written by: Jennifer Adams | Distributed: 2008-09-02 | Word Count: 750 | Page Views: 4879 | Votes: 11 | Rating: 1.82
When I watched the Opening Ceremony, I was entranced. It began with giant footprints in the sky made of fireworks, leading the way to the stadium. The stadium was built specifically for the Olympics in the shape of a bird's nest, which is considered a lucky symbol in China. It was amazing.

The Wild Wild NFC West
Written by: Kurt Schumacher | Distributed: 2008-07-15 | Word Count: 1645 | Page Views: 3687 | Votes: 9 | Rating: 2.78
It will be a tight division race, coming down to St. Louis or Arizona. The value play is on St. Louis, at 6.50 to 1 odds, to win the division (the pre-season number on Arizona is 3.25 to 1 odds to win the division). The better play here is St. Louis to win OVER 6.5 games. Our scorecasting models have the 2008 Rams winning 9 games; a deviation of 2.5 games from the Vegas total - which correlates to a strong betting line play.

Fish Southern Alberta: Lakes, Streams, Rivers and More
Written by: Travel Alberta | Distributed: 2007-01-10 | Word Count: 987 | Page Views: 10227 | Votes: 28 | Rating: 2.43
Angling in southern Alberta involves casting for trophy fish amid a vast and spectacular landscape of lakes, streams, reservoirs and one of the world's best fly-fishing rivers.

Banff Hiking Trails
Written by: Travel Alberta | Distributed: 2006-12-11 | Word Count: 984 | Page Views: 8136 | Votes: 12 | Rating: 1.58
From trekking into classic teahouses and charming backcountry lodges to around-town strolls, Banff's hiking trails are one of the most extensive hiking networks on earth.

A Stingray Tale
Written by: Vincent Bossley | Distributed: 2007-04-19 | Word Count: 2442 | Page Views: 7543 | Votes: 8 | Rating: 2.63
The head of Queen Charlotte Sounds are tidal. The tide range is not huge, but the water being as shallow as it is, low tide reveals a great expanse of brownness. Ringed by lush native bush to the waterline, this little corner of Marlborough is paradise to a small boy.

What Is A Ticket Broker, and Can They Really Help Me Get Playoff Tickets?
Written by: Triston Nielder | Distributed: 2007-06-18 | Word Count: 799 | Page Views: 5530 | Votes: 10 | Rating: 2.70
If you've ever tried to get sports tickets, concert tickets or theatre tickets, only to find them sold out five minutes after they went on sale, then you may need to locate a ticket broker.

Improve Your Golf Swing In 30 Minutes With Six Simple Golf Swing Tips
Written by: Sam White | Distributed: 2011-12-07 | Word Count: 1230 | Page Views: 5513 | Votes: 5 | Rating: 0.40
In-depth article explaining how to perfect your golf swing in six steps covering everything from the pivot to the mental game.

Learn How To Overcome Your Subconscious Mind To Improve Your Golf Game And Handicap
Written by: Winchel Blanc | Distributed: 2010-02-03 | Word Count: 1465 | Page Views: 5487 | Votes: 2 | Rating: 0.50
Obviously, the goal in golf is to get the ball into the hole, in as few strokes as possible. More important than learning a specific technique, to enable the possibility, is to understand the learning process in the game of golf. If you learn to hit the ball fast and straight the first time, then you will naturally lower your handicap. So, for those who are truly interested in improving their golf game, one should strive to make the first stroke hit its mark. This article will guide you through a different way of thinking about how to improve your golf game.

Easily Access Alberta's Fly-In Fishing Lodges
Written by: Travel Alberta | Distributed: 2007-01-08 | Word Count: 888 | Page Views: 5418 | Votes: 12 | Rating: 1.50
Northern Alberta's fly-in fishing lodges offer some of the best fresh-water fishing in the world. They're remote, pristine and professionally managed and run.

Understanding Which Horses Make The Best Barrel Racing Horses
Written by: Robb Fowler | Distributed: 2008-02-26 | Word Count: 725 | Page Views: 5398 | Votes: 9 | Rating: 0.89
Contrary to what some people believe, not every horse is an ideal candidate for barrel racing. Though there are fewer particulars than there are when looking for a Thoroughbred that will be a winner on the race track, there are a number of different characteristics that will be found in great barrel horses.

NFL Training Camp - Is It Too Long?
Written by: Jay Nault | Distributed: 2006-08-10 | Word Count: 719 | Page Views: 5391 | Votes: 20 | Rating: 1.85
The demands on NFL teams have grown exponentially over the past couple of decades. It wasn't too long ago that many NFL players, even starters, felt the need to get or hold a "regular" job during the offseason, and used the time spent in training camp to get into playing shape for the regular season. It also used to be that teams played up to six preseason games as opposed to the current four or maybe five exhibitions.

Canada's Top Indoor Rodeo: Cowboys Ready for Action
Written by: Travel Alberta | Distributed: 2006-12-13 | Word Count: 1057 | Page Views: 5295 | Votes: 13 | Rating: 1.69
Saddle Bronc rider Jess Martin will measure his first Canadian Finals Rodeo by eight-second intervals as he struggles to stay on a bucking horse bent on giving him the ride of his life in Edmonton, Alberta. Eight seconds is all he needs on the leaping and twisting animal to score during the country's biggest indoor rodeo. Eight seconds in front of 16,000 cheering fans packing Rexall Place as this Canadian gateway city goes hog wild from Nov. 8–12.

Red Sox Offense For 2007 Season Ready To Strike
Written by: Patrick Hickey Jr. | Distributed: 2007-04-19 | Word Count: 720 | Page Views: 3759 | Votes: 10 | Rating: 3.40
Despite winning 86 games last season, Red Sox GM Theo Epstein knew that his team needed a bigger infusion of power and speed. As much as the fans at Fenway respected the hard-working Alex Gonzalez and loved long-time Red Sox outfielder Trot Nixon, Epstein knew that in order for his team to get to the next level, they needed more.

Pitching Hot Stuff Derek Lowe
Written by: Lynda Belcher | Distributed: 2009-07-08 | Word Count: 568 | Page Views: 3943 | Votes: 12 | Rating: 2.92
As a bonafide Atlanta Braves fan, let me just say that I don't easily excite over specific players. The whole game is so diluted with the comings and goings of various players, it's hard sometimes to keep up with who is on what team this season. I mean, you know the drill...

Banff Springs Eternal
Written by: Travel Alberta | Distributed: 2006-12-13 | Word Count: 590 | Page Views: 3795 | Votes: 11 | Rating: 2.91
Designed in 1928 by Canada's most revered golf course architect, Stanley Thompson, this incredibly scenic golf course was the first golf course to cost $1-million. It was money well spent, and today Sports Illustrated calls the Banff Springs (along with the Jasper Park Lodge Golf Course) one of the two greatest mountain golf courses ever built.

The Wild Wild NFC West
Written by: Kurt Schumacher | Distributed: 2008-07-15 | Word Count: 1645 | Page Views: 3687 | Votes: 9 | Rating: 2.78
It will be a tight division race, coming down to St. Louis or Arizona. The value play is on St. Louis, at 6.50 to 1 odds, to win the division (the pre-season number on Arizona is 3.25 to 1 odds to win the division). The better play here is St. Louis to win OVER 6.5 games. Our scorecasting models have the 2008 Rams winning 9 games; a deviation of 2.5 games from the Vegas total - which correlates to a strong betting line play.

What Is A Ticket Broker, and Can They Really Help Me Get Playoff Tickets?
Written by: Triston Nielder | Distributed: 2007-06-18 | Word Count: 799 | Page Views: 5530 | Votes: 10 | Rating: 2.70
If you've ever tried to get sports tickets, concert tickets or theatre tickets, only to find them sold out five minutes after they went on sale, then you may need to locate a ticket broker.

Divisional Outlook for June - AL Central
Written by: Jay Nault | Distributed: 2006-09-26 | Word Count: 597 | Page Views: 3440 | Votes: 19 | Rating: 2.68
The past month has been one of change atop the division standings, and the World Champion White Sox have been issued a challenge by the surging Detroit Tigers, who enjoyed an amazing month. The rest of the division has been mostly status quo, but each team has made the news for different reasons since the beginning of May.

Playing Golf - Pain or Pleasure?
Written by: Claus Jensen | Distributed: 2009-01-21 | Word Count: 709 | Page Views: 3610 | Votes: 9 | Rating: 2.67
I turned to golf when my knees had had enough of soccer and all its unpredictable injuries. So here I am, an amateur golfer with a handicap of 22, and stuck at that level for quite some time now. That explains the title of this article! I have learned that there are three key elements to help one perform well on the golf course. Read on as I discuss each one.

Heroes Host Camps - Grrrl Power Ascends
Written by: Travel Alberta | Distributed: 2006-11-10 | Word Count: 920 | Page Views: 3802 | Votes: 8 | Rating: 2.63
You can play with the big boys when you learn how to jib your first rail or hit your first large jump or nail a cab 540 spin. Better yet, if you're a girl, you can play with the big girls and leave those boys on their own. And if you're a boy – hey, you up for the competition? There are killer camps coming to Alberta and full-on schools that will provide all ages and skill levels (and genders!) an opportunity to get better. Here's a look at what's available.

Big Ben Guides Young Bulls
Written by: Patrick Hickey Jr. | Distributed: 2007-01-15 | Word Count: 717 | Page Views: 4097 | Votes: 8 | Rating: 2.63
Finishing the 2006 season with more than 40 wins for the second year in a row, the Chicago Bulls knew they were still missing that certain something to shoot themselves through the ranks of NBA mediocrity. Something along the lines of the six foot nine, 240 pounds of grit, hustle, unshakable determination and power the likes of Ben Wallace to be exact.

A Stingray Tale
Written by: Vincent Bossley | Distributed: 2007-04-19 | Word Count: 2442 | Page Views: 7543 | Votes: 8 | Rating: 2.63
The head of Queen Charlotte Sounds are tidal. The tide range is not huge, but the water being as shallow as it is, low tide reveals a great expanse of brownness. Ringed by lush native bush to the waterline, this little corner of Marlborough is paradise to a small boy.