If Britney Spears is like most mothers, though her son is just a baby and her second child is still in the womb, she's probably dreaming about what they'll become when they grow up. Considering the beating she and husband Kevin Federline have taken from the press, it's likely that Spears isn't hoping her little ones follow in her footsteps to stardom. So, what do the children of wealthy pop stars grow up to be? Well, anything they set their mind to, I suppose-maybe even florists!
If Spears is thinking about nudging her children toward a career in the floriculture industry, she's a business savvy person. The floral industry has been around for centuries and has steadily grown throughout the years. Today it's estimated by the U.S. Department of Commerce to be more than $19.8 billion at the retail level.
Traditionally, the floriculture industry is considered to be made up of segments, including:
Fresh flowers.
Bedding and garden plants.
Foliage or green plants.
Flowering potted plants.
According to the Society of American Florists (SAF), within the floriculture industry, there are:
10,099 domestic growers.
1,000 wholesalers.
4,806 flower, nursery stock, and florist suppliers.
22,753 retail florists.
These 22,753 florists sell a lot of flowers every year. Their most lucrative holidays are Christmas and Valentine's Day. The Christmas season sees a hardy increase in both plant and flower sales while Valentine's Day is the top holiday for fresh flowers only. The section of the U.S. population most responsible for those many sales are women in their forties and fifties who are college educated, work full time, and earn more than $75,000 per year.
The flowers are female population are buying come from a variety of places, but most of them are outside the country. Our domestic growers focus mostly on the development and growth of specialty flowers, while the more traditional varieties, like roses, carnations, and chrysanthemums, are imported. In fact, between 85 percent and 99 percent of fresh flowers come from other countries like Colombia (the top importer with 59 percent), Ecuador, The Netherlands, Canada, Costa Rica, and Mexico.
There's a lot involved in the floriculture industry, which also means there are many jobs available involving a variety of skills and interests. With so much opportunity out there, careers for Britney Spears' children in the floriculture industry doesn't seem very far-fetched at all, does it?
Wesley Berry is member of the American Academy of Floriculture (AAF) and President of Wesley Berry Flowers, a successful multi-million dollar floral business that was established in 1946. As a major sponsor of local-library.com and Localschoolfinder.com, Wesley Berry has worked hard on behalf of improving literacy. Visit Wesley Berry Flowers on the web at www.800wesleys.com.