|
Article Directory
|
+ Authors
+ Articles
|
|
|
|
How to Prosper Beyond Virtual Real Estate
Copyright (c) 2006-2012 DBA AdPro Media Sales, All Rights Reserved
Written by: Kamau Austin
In my last series of articles on "Prosper with Virtual Real Estate and Digital Assets – Parts 1, 2, and 3 I defined virtual real estate and digital assets. We explored virtual real estate (VRE) sites as sites primarily embedded with Google Adsense(tm) or Yahoo Publisher's Network (YPN) ads. The purpose of these sites is to be monetized with PPC advertising from Google, Yahoo! and new players in this industry. We did try to discuss this new industry with the realism. We revealed the love and hate relationship Google and the other search engines have for these sites in this regard.
For a recap of this series visit the Search Engine Plan Blog at: http://www.searchengineplan.com/blogs/seoblog.htm
Despite the fact that these VRE sites may make Google close to 4 Billion dollars this year it is in a war to stem the tide of Adsense(tm) with quasi-content or duplicate content overwhelming quality and unique sites within the Google index or database. In short it doesn't want duplicate or low quality content miring its organic results within the search engine result pages (SERPs). Needless to state the resistance to Adsense(tm) focused sites by Google will make it difficult for most people to make a windfall of cash within the program despite the assertions of some Internet gurus who claim to generate hundreds of thousands of dollars a year in the Adsense(tm) program.
Furthermore, I explained despite the aforementioned difficulties generating VRE cash, at least with the assistance of Google's free organic search results, this industry was here to stay! Google and Yahoo! will soon be generating 5 or 6 billion dollars with these burgeoning industries. Moreover, since most people only check up to the first two or three pages of the SERPs this gives the search engines somewhat limited inventory that has high value.
With only 3 pages worth bidding on (although for a seeming unlimited amount of keywords) the search engines need publishers to provide them unlimited inventory to display their advertising. In short Google and YPN need online publishers in order to expand and make more money for their stockholders. Google will never make its targeted goal of 100 Billion dollars in revenues without a ubiquitous visibility on the over 20 million business websites presently online.
The ambiguity in which Google(tm) views and treats VRE sites has created tension within the Google culture (I call it the warring souls of Google) and threatens to tear it apart. For many in the web marketing community Google seems to be almost schizophrenic demonstrating a multiple business personality. On one side you get the kinder "do no harm" Google and on the other side you get the all power seeking "Google Gods".
Despite these challenges, in my last series of articles I suggested ways to prosper with VRE sites using deficient search engine marketing. You can see those articles for the next month on the front page of my blog at: http://www.searchengineplan.com/blogs/seoblog.htm
Most importantly we developed a working definition of what is a digital asset. I hope you would agree that VRE sites could qualify as digital assets. This is because they can work to make money for you -- without you physically having to be there working. As we pointed out in our last series of articles digital assets and virtual real estate making just a few hundred or thousand dollars a month can generate as much or more cash flow as traditional real estate. Just think about it, you would have to invest tens of thousands of dollars and commit to a mortgage of hundreds of thousands of dollars to rent units that generate the income of even small VRE sites. Plus with VRE sites you don't have the landlord tenant issues.
But there are even other digital assets that can be developed beyond VRE sites online. Of course affiliate sites and sales or mini-sites can also be lucrative digital assets. On your VRE sites net sales expert John Reese suggests also building an email list with an autoresponder course. The purpose of this autoresponder course is to increase the sales conversion of infoproducts that are within the theme and content of your VRE site. Usually you can only get 1% - 3% sales conversion on infoproducts when site visitors first check out your site. However an autoresponder course can increase your sales to more like 20% for people who sign up. In other words a good autoresponder course can be a good digital asset because it will put more sales in your pocket on autopilot.
Once you find or develop infoproducts that are proven sellers I like to then put them up on PPC programs to generate even more revenue. Again once they are set up they sell in an automatic fashion therefore qualifying as digital assets within the framework of my systematic business. But in the whole scheme of developing digital assets think outside of the box.
Before you spend a lot of time and money building a VRE empire of 50 to 100 Adsense(tm) or YPN sites think about marketing on other search engines. For example if you have good affordable writing sources rather than building so many websites consider if you can take the same amount of time and money and develop ebooks and printed books to be sold on Amazon utilizing their A9 search technology. Or write your blogs in a logical fashion that later can be converted to a book or ebook. Walt Goodridge a best selling author on Amazon and who self published "Turn You Passion into Profit" (www.PassionProfit.com) has retired to a south Pacific Island on his 12 books which sell on Amazon.
Remember e-tailers like Amazon, Barnes and Nobles, Borders, and Click Bank are sales machines. Their focus and automated search technology like A9 aren't slowed down with ambiguous feelings towards its publishers like Google. They don't on one hand want you to make money, but on the other hand become concerned you may overwhelm their search results like Google or Yahoo! They don't care how many titles you have as long as you sell books. They have a one track mind – to sell as many books, infoproducts, and other products as they can. Looking at virtual real estate creatively could become having many titles on Amazon you are selling and promoting. You have to realize Amazon in the past has generated almost as much money as Google and Yahoo! combined. Furthermore even the printing, publishing, and delivery of paper bound books can be automated with print on demand services (POD) like Lightning Source. This service makes the printing and delivery of printed books almost as easy as having downloadable ebooks for sale.
Lastly sell some of your virtual real estate not only to Google, YPN, or on Amazon think about link brokering. Many of my clients and my sites make hundreds of dollars a month selling links on our sites. You can sign up with a service like Linkworth.com and market your links from your virtual real estate sites if you know how to build decent Google PageRank(tm). Some sites they make as much doing link brokering as they do reselling ads for Google and YPN.
Planning and executing a campaign to develop diversified digital assets and virtual real estate will for many savvy web marketers become as valuable as having a stock portfolio and physical real estate. If you are now seriously marketing online there's no reason to be caught behind this important money making trend. Until next time I hope you are always on top in both your personal and business affairs.
|
Kamau Austin is a stay-at-home dad and Searchpreneur(c). He is the author of "Always On Top – How to Get Your Website on Top of the Search Engines Every Time!" See his book at: http://www.AlwaysOnToptheBook.com. He is also a nationally recognized writer who has been featured on the American Urban Radio Network (AURN) and XM Satellite Radio. He has also been featured in both numerous community newspapers and national magazines such as Black Enterprise and Fortune Magazine's Small Business. Find out more about Virtual Real Estate with Blogs, RSS, and search engines at http://www.SearchEnginePlan.com.
|
Follow "The Phantom Writers" on Twitter
(@phantomwriters)
to be notified when new articles are made available.
VOTE ON THIS ARTICLE
Needs Work >>
0 -
1 -
2 -
3 -
4 -
5
<< Excellent Article
Tell our authors what you think about their article.
|
Top-Level Category: Business Online Articles
10 Most Recent Articles Written by Kamau Austin
Learn to Control Stress and Lose Weight
Written by: Kamau Austin |
Distributed: 2007-02-08 |
Word Count: 907 |
Page Views: 1373
| Votes: 10 |
Rating: 1.80
The correlation between stress and weight loss can be difficult
to understand but this article will serve to simplify the effects
of stress on the body for you and also offer you advice on how
you can control stress to help achieve your weight loss goals.
Heavier Weight Sometimes Equals Smaller Jeans
Written by: Kamau Austin |
Distributed: 2007-02-07 |
Word Count: 1005 |
Page Views: 1419
| Votes: 6 |
Rating: 3.83
A concept many women sometimes have difficulty understanding is
that a smaller weight does not always indicate a fitter body.
Muscle mass is more dense than fat tissue. This means two women
of the same height, weight, skeletal structure and body type may
look drastically different.
Find the Right Weight Loss Program for You
Written by: Kamau Austin |
Distributed: 2007-02-06 |
Word Count: 708 |
Page Views: 1255
| Votes: 9 |
Rating: 2.78
The National Institute of Health understands the increasing
problem of obesity in America and has created the Weight-control
Information Network in an effort to make the public more aware of
the weight control options available to them.
Boost Your Metabolism and Lose Weight in Your Sleep after the Birth of Your Baby
Written by: Kamau Austin |
Distributed: 2007-02-05 |
Word Count: 782 |
Page Views: 1298
| Votes: 9 |
Rating: 2.89
One of the biggest complaints new moms often have is difficulty
in losing the weight they gained during their pregnancy. If you
are one of these moms struggling to lose the excess weight,
learning more about boosting your metabolism can be the answer to
your weight loss problems.
Is Your Thyroid Making You Fat?
Written by: Kamau Austin |
Distributed: 2007-02-02 |
Word Count: 723 |
Page Views: 1427
| Votes: 5 |
Rating: 1.80
You might wonder if your thyroid is to blame for your excess
weight. In fact there are a number of questions which require
answers when the subject of thyroid disease arises.
Understanding Thyroid Function
Written by: Kamau Austin |
Distributed: 2007-02-01 |
Word Count: 706 |
Page Views: 1266
| Votes: 7 |
Rating: 3.43
The thyroid is a small gland located on the windpipe which
primarily regulates the metabolism. However, many other bodily
functions are controlled by the thyroid. Growth, fertility, body
temperature, cholesterol levels, appetite, brain function,
memory, vision and coordination are all influenced by the
function of the thyroid.
Stabilizing Thyroid Function for Optimal Weight
Written by: Kamau Austin |
Distributed: 2007-01-31 |
Word Count: 732 |
Page Views: 1532
| Votes: 5 |
Rating: 1.80
This article will explain hypothyroidism and hyperthyroidism and
will also discuss the prevalence of thyroid disease and how
herbal supplements can be used to treat thyroid disease.
Using Thyroid Hormones for Weight Loss
Written by: Kamau Austin |
Distributed: 2007-01-30 |
Word Count: 724 |
Page Views: 3021
| Votes: 9 |
Rating: 1.56
Many women who are concerned about their weight often seek out
simple solutions for achieving their weight loss goals. However,
unfortunately there are no simple solutions to weight loss.
Having Trouble Losing the Last Five Pounds?
Written by: Kamau Austin |
Distributed: 2007-01-23 |
Word Count: 709 |
Page Views: 2378
| Votes: 8 |
Rating: 3.00
If you are like many women, you may find that no matter how hard
you try, you just can't lose the last five pounds you need to
meet your weight loss goals. For many women the root of this
problem may be a condition known as hypothyroidism which is
characterized by a decreased basal metabolic rate (BMR). This
means the amount of calories required for the body to sustain
life in a state of rest is lower than the BMR of a woman with a
thyroid which is functioning properly.
Fight Your Slowing Metabolism as You Age
Written by: Kamau Austin |
Distributed: 2007-01-22 |
Word Count: 988 |
Page Views: 1264
| Votes: 10 |
Rating: 1.90
This article will assist you in your weight loss efforts by
explaining what metabolism is and offering some excellent ideas
for improving your metabolism to help you achieve your weight
loss goals.
All of Author's Articles on this site: Kamau Austin Articles
Most Recent "Business Online" Articles
Sell Yourself, Not Your Products or Services
Written by: Bill Platt |
Distributed: 2012-01-02 |
Word Count: 989 |
Page Views: 2327
| Votes: 5 |
Rating: 4.00
Sell yourself, not your products or services. The point we
need to make is that your products and services will change
over time as your business adapts to the realities of the
marketplace.
Work From Home - Make Money Online With EBay Store
Written by: David Miller |
Distributed: 2011-12-12 |
Word Count: 2105 |
Page Views: 154
Find out how to present your items, as well as other key factors
to profit from your eBay Store.
Bring Your Photography To Life With Stunning Video
Written by: Adam Harding |
Distributed: 2011-12-12 |
Word Count: 684 |
Page Views: 192
I want to let you in on my little secret. It is about how I bring
photographs to life by creating professional video slideshows
that look like they cost hundreds of dollars.
Leveraging the Social in Social Media
Written by: Enzo F. Cesario |
Distributed: 2011-09-21 |
Word Count: 907 |
Page Views: 212
| Votes: 1 |
Rating: 1.00
Social media marketing is about the conversation, not the
pitch. Having conversations with people is nice, but the
goal of a brand is ultimately to get people interested in
spending their time or money on the brand, after all. What
does having this conversation accomplish, and just how does
a brand use that conversation to get the critical conversion
from conversation to customers?
Blog Writing - Finding the Right Person
Written by: Enzo F. Cesario |
Distributed: 2011-09-21 |
Word Count: 884 |
Page Views: 370
There are a host of articles and sites covering advice on
how to address various topics, but one area that doesn't
get a lot of attention is what "person" to write the blog
in. Each linguistic person has its own strengths and
weaknesses, depending on the message that needs to be
covered. Ultimately, most will simply write in whatever
person is most natural to them, but there is some merit in
taking a bit of time to think about the implications,
advantages and disadvantages of each.
That First Impression: Title Considerations
Written by: Enzo F. Cesario |
Distributed: 2011-09-19 |
Word Count: 860 |
Page Views: 201
While it certainly isn't as much work as crafting the body
of a superior article, selecting a title for a piece is
definitely an important element of the entire process of
content creation. Here are some thoughts on crafting a
perfect title.
5 Tips For Writing Great Content For Your Blog
Written by: Lee Dobbins |
Distributed: 2011-09-16 |
Word Count: 987 |
Page Views: 209
If you want people to come back to your blog over and over
again, then you need to provide great web content. This may
seem like an impossible task if you aren’t a natural born
writer. Here are 5 tips that will help even the least
experienced writer create blog content that will entice even
first time visitors to become frequent readers.
Understanding Cloud Computing for SMBs
Written by: Audre Hill |
Distributed: 2011-09-16 |
Word Count: 449 |
Page Views: 316
| Votes: 2 |
Rating: 5.00
The buzz about cloud migration, or taking your business to the
cloud, is all over the internet. But the geek speak and sales
hype make understanding the cloud difficult for small and
mid-sized business owners. Read this to clear up your cloud
confusion.
Dynamic Content: Using Analytics to Write Your Blog
Written by: Enzo F. Cesario |
Distributed: 2011-09-16 |
Word Count: 873 |
Page Views: 253
The role of web analytics in setting useful metrics for a
site has been discussed in-depth in any number of places,
but this is far from the only useful function that web
analytic practices can offer. As in any field, a little
thinking outside the box can offer extensive rewards to the
creative researcher. Perhaps most usefully, creative
cultivation of web analytics can help conquer blogger's
block and help a good writer come up with some unique angles
for content they thought they had peaked out on.
Social Media Marketing Tools – Putting Your Finger on the Pulse of the Web
Written by: Enzo F. Cesario |
Distributed: 2011-09-14 |
Word Count: 856 |
Page Views: 202
Social media marketing is the home of successful brand
promotion, and finding the right mix of tools to take
advantage of it has become the defining issue of the modern
brand. Knowing the focus of each of these tools and the best
way to use them is the key to bringing all this power under
control and using it to help promote a brand to its full
potential.
Most Viewed "Business Online" Articles
Attracting Readers to your Book
Written by: Alastair Hall |
Distributed: 2006-05-18 |
Word Count: 708 |
Page Views: 42403
| Votes: 9 |
Rating: 2.11
One of the common and obvious ways to market a self-published
book is having your own website. The harder part is how to
attract your target audience and then convert the sale.
How To Make Visitors Bookmark Your Site
Written by: Cheryl Miller |
Distributed: 2006-10-10 |
Word Count: 536 |
Page Views: 34673
| Votes: 13 |
Rating: 2.38
When visitors bookmark your site it is a sign that you have built
a great website and are pleasing them. Visitors think highly
enough of your site to want to return and possibly tell others
about it. You are not only increasing traffic from your existing
clientele you are encouraging new traffic by means of viral
marketing.
Treat Online 'Guests' With Respect
Written by: Rick Sloboda |
Distributed: 2007-07-27 |
Word Count: 472 |
Page Views: 27055
| Votes: 25 |
Rating: 3.76
Does your website show your customers lack of respect? Review the
following checklist to find out.
How I Got 70,000 Useless Visitors To My Site In One Day! (One Internet Marketer's Analysis of Social Bookmark Traffic)
Written by: Titus Hoskins |
Distributed: 2007-11-06 |
Word Count: 1545 |
Page Views: 23604
| Votes: 8 |
Rating: 2.13
Is social bookmark traffic useless? Is it even worth cultivating
for your site? Can it be used from an online marketing
perspective? Read to discover one Internet Marketer's analysis
of social bookmark/media traffic...
Successful Article Marketers Help Readers Solve Problems
Written by: Bill Platt |
Distributed: 2008-10-29 |
Word Count: 816 |
Page Views: 18673
| Votes: 23 |
Rating: 3.26
Every week, I have the opportunity to speak with people about the
benefits and challenges of using article marketing to promote an
online business. Article marketing is about getting your sales
message in front of potential customers and to get links to your
website. Many interpret this to mean that an article should
directly promote a website within the article, but that approach
is wrong and will reduce one's success using this methodology.
Tips For Building Your First Website
Written by: Benny Tsabba |
Distributed: 2007-05-30 |
Word Count: 1511 |
Page Views: 14020
| Votes: 9 |
Rating: 2.00
New people are coming online everyday. And many of those people
desire to turn their spare time into spare cash. So begins their
journey.
Successful Forum JVs and How To Get Them
Written by: Diana Barnum |
Distributed: 2006-06-15 |
Word Count: 648 |
Page Views: 6338
| Votes: 11 |
Rating: 2.18
The forming of common alliances, also referred to as a joint
venture (JV), happens nearly every day in the business world.
One of the most popular means of linking people up online of so
that they can work together on their projects is via forums,
where people of all levels of business and expertise post in
common threads.
Increasing Productivity In Your Online Business
Written by: Willie Crawford |
Distributed: 2006-06-14 |
Word Count: 1407 |
Page Views: 4217
| Votes: 32 |
Rating: 3.72
Running an online "empire" of approximately 1600 websites and
blogs, selling a variety of products, services and ideas, I
have to be much more productive than the average person in a
"regular job."
Who Else Wants to Know How-To Write an Effective Advertisement?
Written by: Bill Platt |
Distributed: 2011-08-25 |
Word Count: 1431 |
Page Views: 4137
| Votes: 22 |
Rating: 2.59
Webmasters struggle everyday with the question of how they should
advertise their website. There are so many advertising venues; it
is hard to know which is the right venue or the right combination
of advertising venues.
A New Home Business
Written by: Angela Recchia |
Distributed: 2006-09-08 |
Word Count: 319 |
Page Views: 4032
| Votes: 7 |
Rating: 2.57
When joining a new affiliate program, many people do not know
where to go next. They join thinking that's all that is needed
without a plan of action. What is needed is promotion of your
program and getting others to join you. If you are motivated and
have the drive and knowledge to get you started. Then you are on
your way.
Highest Ranked "Business Online" Articles
What Kind Of Backlinks Are Best At Helping Your Website In Google?
Written by: Bill Platt |
Distributed: 2009-11-09 |
Word Count: 439 |
Page Views: 1640
| Votes: 5 |
Rating: 4.80
I was in the Warrior Forum, and someone asked what kinds of
Backlinks are worth pursuing. This is my answer to that
query.
Making Money with High Paying Adsense Keywords
Written by: Blake Evans |
Distributed: 2008-12-18 |
Word Count: 536 |
Page Views: 1412
| Votes: 5 |
Rating: 4.20
Google was ingenious when they came up with Adsense. Not only do
they get an opportunity to make additional money from their
search engines, but they also allow Internet marketers a chance
to make money in an easier manner. Why is this so? Well, with
traditional affiliate marketing, you must make a sale before you
receive commission. But with Adsense, all you have to do is
create content that will produce ads that readers will click on.
Why Is The Wellness Industry So Popular?
Written by: Michelle Penfold |
Distributed: 2009-03-12 |
Word Count: 407 |
Page Views: 3204
| Votes: 5 |
Rating: 4.20
There is a lot of money to be made in the wellness industry. The
field is large but there are many niche markets within it. The
health supplement industry is one of the most popular niches.
Health supplement juices and products abound. What is the reason
that people are so interested in this niche?
How to Keep Your Article Content Fresh and Interesting
Written by: Craig Ritsema |
Distributed: 2006-08-29 |
Word Count: 699 |
Page Views: 2007
| Votes: 17 |
Rating: 4.18
Webmasters everywhere are constantly on the lookout for fresh and
interesting content for their website. Along with these content
qualities is the requirement that it be unique. Everyone wants
their website to stand out above the others in the search engine
results. So what is the trick for you to keep a steady supply of
this quality content coming your way?
Is Your Business 'Out Of Site'? Employ The Ultimate Marketing Tool
Written by: Rick Sloboda |
Distributed: 2007-01-09 |
Word Count: 445 |
Page Views: 2060
| Votes: 19 |
Rating: 4.16
With the rapid expansion of the digital economy, the web site is
conceivably the most powerful marketing and sales tool you can employ.
Find out what a web site can do for you.
How To Use Your Race To Get Rich
Written by: Herbert Harris |
Distributed: 2009-07-07 |
Word Count: 1407 |
Page Views: 2415
| Votes: 40 |
Rating: 4.05
Amid recent news reports that there continues to be an ongoing
and substantial gap between the net worth of Whites and other
racial groups, it is easy to be distracted and overwhelmed by the
raw data. However, I am immediately reminded of a quote offered
by an economic expert from the past... "There are lies, damned
lies, and statistics!"
Secrets of Domain Parking - An Innovative and Easier Way to Make Money
Written by: John Khu |
Distributed: 2009-02-27 |
Word Count: 484 |
Page Views: 1216
| Votes: 7 |
Rating: 4.00
Using a good domain parking services to monetize expired domain
names seems to be a neglected aspect with a number of domain
names traders. Domain parking is also an unfamiliar concept to
many inexperienced domain name traders. Read this article to
better understand domain parking and how it can be of benefit to
you.
Expired Domain Gains - Simple Ideas to Create an Income Base
Written by: John Khu |
Distributed: 2009-07-31 |
Word Count: 549 |
Page Views: 3081
| Votes: 14 |
Rating: 4.00
You can use a number of simple methods and plans to create a
solid income base that earns a monthly ongoing income base.
For many expired domain entrepreneurs (both full-time and
part time), expired domains offer an opportunity to
supplement their current income with money earned out of
dealing with expired domains.
Sell Yourself, Not Your Products or Services
Written by: Bill Platt |
Distributed: 2012-01-02 |
Word Count: 989 |
Page Views: 2327
| Votes: 5 |
Rating: 4.00
Sell yourself, not your products or services. The point we
need to make is that your products and services will change
over time as your business adapts to the realities of the
marketplace.
The Most Important Ingredient for Info Product Success (is You)
Written by: Judy Murdoch |
Distributed: 2008-04-15 |
Word Count: 981 |
Page Views: 1286
| Votes: 13 |
Rating: 3.92
Last week I was attending a conference and mentioned to someone I
help small business owners create information products. The other
person was very friendly until I said "information products."
Then the temperature in the room dropped about 10-degrees
|
|
|
Article Reprint Rights
|
This work is
licensed under a
Creative Commons
License
You are not required to show the creative commons license notice when you reprint this work.
|
|
Article Statistics
|
Word Count: 1263
Total Views: 1488
Views This Month: 11
Views Last Month: 33
Article Rating: 3.86 of 5
Votes Cast: 7
Author Overall Stats:
Times Viewed Overall: 17423
Author Rating: 2.44 of 5
Votes Cast Overall: 1025
More Articles By Author:
Articles On This Website
Article Title Search:
Widow Search
Right Blinker
Google
Yahoo!
Zuula
Bing
Cuil
Last Distribution Date:
2006-10-17 13:00:00
|
|
|
Home
for Writers
for Publishers
Article Directory
Article Search
Contact
Get RSS Feed
