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Use Exclusive Content - When Reprint Articles Don't Do Enough
Copyright (c) 2005-2023 Hunter Waterhouse
There is no doubt that reprint articles can serve lots of search engine traffic to your site... All you have to do is to check your traffic logs and you will see how much traffic finds your site via one of the major search engines, as a result of those reprint articles being located on your website.
Sure, you have to give up an outbound link to be able to use the content, but that never really takes value away from your own site. Even if the reader visits the writer's website, the reader will usually return to your site to see what other great content you have available on your site.
THE KEY TO YOUR SUCCESS IS CONTENT
Your content brought the visitor to your website from the search engines. And, your content will keep your visitor on your website. That is what they call Sticky. "Sticky" content is the content that is going to attract and keep a visitor on your website.
"Sticky" content is interesting and useful to the reader, and that is why the reader will "stick" around and spend more time on your site reading.
The thing to realize is that sticky content is not just any content you can get your hands on. Sticky content is of a higher caliber than other content.
TARGET YOUR CONTENT
Ideally, you only have content on your site that will appeal to your TARGET MARKET. By providing content that appeals to the people who are most likely to buy your goods and services, you are better positioned to sell your wares to your visitors.
No sense in trying to sell hair care products to bald men, right? So, you only have information on your site about hair styles, hair styling, hair care and reviews on hair care products, right?
Good thinking.
By keeping your visitors informed on the topics most closely related to your potential customer's interests, you are ensuring that your content will serve up sales. That is the bottom line, you need to sell more stuff.
PEOPLE DON'T STICK AROUND TO READ "YADDA, YADDA, YADDA."
It is not enough to just throw some content on your site.
People still like to read well-written, informative and educational content.
If your content looks like it was written by a nine-year old, then your site will only attract nine-year olds. And the last time I checked, most nine-year old's don't carry a credit card or buy products online without their parents help.
So, the quality of your content does matter.
Your content must contain good grammar and spelling. It must be informative and educational. Your content must tell a story in an interesting way that will keep the attention of the reader. Your content must have good flow, and it should not end before the story is complete.
If your content can meet these basic criteria, then your reader will see it as quality information.
ONE PERSON DOES NOT MAKE A CROWD
When you decide to go to a bar to meet new people, you don't go to a bar that only has one car in the parking lot, do you? No, instead you go to a bar that has hundreds of cars in the parking lot.
When you go shopping, you don't go to the store that only has a few items on their many shelves, right? No, you generally go to a store that has isles of shelves overflowing with product.
So, why would a person on the hunt for information come to your site and see a dozen average articles and then consider your site worth sticking around? They won't.
WHICH OF THE 200 PLUS RESTAURANTS SHOULD WE EAT AT TONIGHT, DEAR?
In our modern world, we are confronted daily with a barrage of choices. Even if you live in small town America, you will usually have seven grocery stores, six video stores, thirty gas stations, and 200 restaurants to choose from.
So, where do you shop and why?
If you are like most people, you might try several competing companies. And eventually, you will settle on just a few sources for your needs.
Personally, I shop at only one grocery store and one video store. And, I buy at five or six gas stations and eat at a half dozen restaurants.
Frankly, we shop at the places where we feel most comfortable and those that are most convenient to us.
When you search on the web, it is a lot like driving down restaurant row in your home town. Just as there are six restaurants selling hamburgers, there are also six websites offering the same reprint article that might hold the answer to the question you currently have.
When you don't have a preference really, do you just pull into the first one you see, or do you pull into the one you have eaten at before that satisfied your needs?
Most people go with the tried and true establishment. So, if you determine that http://www.ReprintArticles.com has served you well in the past, why would you click to the same article on another site you have never heard of before? Chances are, you would not.
BUT, WHAT IF...
What if people did a search, and your website popped up in the results with some information that they have never seen before?
What if people did a search, and consistently saw your site listed as one of the recommended resources, and your site was not showing the same old reprint information?
What if people came to believe that you have a significant amount of exclusive content that no one else has? And, what if your site was overflowing with high quality content that people actually wanted to read?
Can you imagine what that kind of reputation would do for your traffic and your sales?
All of a sudden, you are no longer one of the many establishments on restaurant row. Now, you are the shining castle on the hill who has the best food at the best price in town!
AND THE SPIDER SEARCH ENGINES WILL LOVE YA'
The only thing search engine spiders like better than "Quality Content" and "Quantity of Content" is "Exclusive Content".
Exclusive Content is better because it is content that can ONLY BE FOUND on your website! And, if people link to your Exclusive Content, then it is of much higher value to your search engine link popularity rankings than average, ordinary content like reprint articles.
Your uniqueness will pay you huge dividends.
Your site is the only site offering this content, so your website is the only one where the search engines can point, and it is the only website anyone can go to in order to read what you have to offer.
BUT WAIT, YOU SAY...
Yes, it is true that not all of us have the capability to write hundreds of pages of unique, well-written, interesting and informative content for our websites.
When that is the case, you should seriously consider hiring ghost writers to help your cause.
Again, you say "Wait!" You don't have the bankroll of say Yahoo! to pay for content creation.
A common problem indeed.
This is where it pays to shop around.
If you shop around, you might just find that you can get lots of good quality, exclusive content that you can use on your website for much less money than you would think.
Hunter Waterhouse is one of the editors at: KeywordText.com.
"Keyword Text" managed to bring together several writers and
editors to provide a few low-cost writing services for those who
are working hard to become more profitable. They offer Content
Creation Services which include: Exclusive WebPage Content and
Reprint Articles. Keyword Text also offers the most incredible
Volume discounts. Compare us to our competition, you will be
surprised. http://www.KeywordText.com
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Top-Level Category: Articles
10 Most Recent Articles Written by Hunter Waterhouse
Never Underestimate The Real Power Of Long-Tail Keywords
Written by: Hunter Waterhouse |
Distributed: 2010-06-23 |
Word Count: 1374 |
Page Views: 4947
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Rating: 1.33
The Mayday Update was primarily focused on changing how
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As business owners and managers, we need to look at a
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Distributed: 2009-11-17 |
Word Count: 1054 |
Page Views: 4246
| Votes: 19 |
Rating: 3.00
When it comes to writing articles to promote your online
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Written by: Hunter Waterhouse |
Distributed: 2009-11-12 |
Word Count: 735 |
Page Views: 5270
| Votes: 18 |
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With the increasing demand of high quality content on the web,
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Written by: Hunter Waterhouse |
Distributed: 2009-11-09 |
Word Count: 1297 |
Page Views: 4710
| Votes: 11 |
Rating: 2.82
Article marketing continues to be a proven method for generating
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Why Blogs Have Become the Search Engine Optimization Equalizer
Written by: Hunter Waterhouse |
Distributed: 2005-05-24 |
Word Count: 0 |
Page Views: 2125
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The one thing that eight of our top ten sites have in common
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Written by: Jeb Maxwell |
Distributed: 2010-01-20 |
Word Count: 595 |
Page Views: 4809
| Votes: 8 |
Rating: 1.25
Ann Arbor, Michigan is the home of the University of Michigan, a
leading institution of higher education. Ann Arbor is a wonderful
place to visit. The University is co-mingled with the city and
greatly expands the cultural places and events available in the
area.
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Distributed: 2008-02-20 |
Word Count: 486 |
Page Views: 5982
| Votes: 17 |
Rating: 2.24
Dads everywhere have Sonora Smart Dodd to thank for getting
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Word Count: 718 |
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| Votes: 14 |
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Word Count: 563 |
Page Views: 5340
| Votes: 11 |
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If you want to have a party that everyone will be talking about
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Building your Credit to get a Mortgage
Written by: Kamau Austin |
Distributed: 2006-05-11 |
Word Count: 840 |
Page Views: 5396
| Votes: 17 |
Rating: 2.24
You are thinking about purchasing real estate. However, you are
not sure if your credit is good enough to get a mortgage. There
are things that you can do to build your credit so that it is
worthy of any mortgage that may interest you.
1569 Unique Ways To Get A Free Lunch
Written by: Steve Robichaud |
Distributed: 2006-05-07 |
Word Count: 0 |
Page Views: 3678
| Votes: 3 |
Rating: 0.33
Everywhere you turn - T.V., Radio, magazines, or the Internet,
someone is talking about government grants. What's the real
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Don't Wait to Start Your Marketing Strategy
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Distributed: 2006-05-07 |
Word Count: 0 |
Page Views: 3944
| Votes: 3 |
Rating: 0.33
Your novel is finished, you’ve had it edited by a professional Editor, and you’ve done the rewrites. What? You haven’t had an editor edit your work yet? This is a must. There are many editors advertising in Writer’s Digest.
NEVER Reply to an eGroup Post!
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Distributed: 2006-05-07 |
Word Count: 0 |
Page Views: 5201
| Votes: 3 |
Rating: 0.33
eGroups are collections of people subscribed to a
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is automatically sent to everyone else on the
list. As subscribers open and read their eMail,
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Reasons behind Shoulder Pain
Written by: Jessica Horowitz |
Distributed: 2006-05-07 |
Word Count: 0 |
Page Views: 4994
| Votes: 3 |
Rating: 0.33
Pain between the shoulder blades, or any pain for that matter,
is your body's way of notifying you that something is amiss. You
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There are a multitude of possible causes of pain between the
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Effective Managers Need To Coach
Written by: Wendy Hearn |
Distributed: 2006-05-07 |
Word Count: 0 |
Page Views: 4476
| Votes: 4 |
Rating: 0.75
Bearing in mind the fast pace of business today and the
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TAKING RESPONSIBILITY - LIFE'S BIGGEST QUESTION
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Distributed: 2006-05-07 |
Word Count: 0 |
Page Views: 13844
| Votes: 3 |
Rating: 0.33
When did Americans stop taking responsibility for their own
actions? My friend agreed
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Along about 1993, the slide began to sharpen. It was not until
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High thread count bed sheets, often called percale, are much
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During my twenty-three years in management, I dealt with
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Flowers Are The Perfect Gift For Father's Day
Written by: Wesley Berry, AAF |
Distributed: 2008-02-20 |
Word Count: 486 |
Page Views: 5982
| Votes: 17 |
Rating: 2.24
Dads everywhere have Sonora Smart Dodd to thank for getting
Father's Day started. In 1909, Sonora sat in a church in Spokane,
Washington listening to a sermon expounding on the virtues of
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Written by: Bill Platt |
Distributed: 2004-05-03 |
Word Count: 0 |
Page Views: 5724
| Votes: 2 |
Rating: 0.50
Sell yourself, not your products or services. The point we
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Building your Credit to get a Mortgage
Written by: Kamau Austin |
Distributed: 2006-05-11 |
Word Count: 840 |
Page Views: 5396
| Votes: 17 |
Rating: 2.24
You are thinking about purchasing real estate. However, you are
not sure if your credit is good enough to get a mortgage. There
are things that you can do to build your credit so that it is
worthy of any mortgage that may interest you.
7 Tips to Hiring a Good DJ for your Party
Written by: Kamau Austin |
Distributed: 2006-05-11 |
Word Count: 563 |
Page Views: 5340
| Votes: 11 |
Rating: 1.36
If you want to have a party that everyone will be talking about
for days and years later, hire a good DJ to run your music and
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Word Count: 0 |
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Finding the Adventure in Travel Again
Written by: Helen Bergstein |
Distributed: 2006-05-11 |
Word Count: 718 |
Page Views: 4436
| Votes: 14 |
Rating: 2.64
If you want to experience adventure at every level of your next
trip, you need to go beyond the usual resorts and places to stay.
If you're like most travelers, personal safety remains a priority,
especially in today's world. A growing number of savvy travelers
have found the perfect balance between adventure and comfort.
Freedom- or Burden of Choice?
Written by: Patsi Krakoff |
Distributed: 2004-09-30 |
Word Count: 0 |
Page Views: 1134
| Votes: 7 |
Rating: 2.57
Everyday decisions have become increasingly complex due to the
overwhelming abundance of choice with which we are presented.
A trip to a typical supermarket reveals enormous choices such
as 85 different crackers, 285 types of cookies, 230 varieties
of canned soup, 80 different pain relievers, and 360 kinds of
shampoo. Does this improve the quality of our lives?
Building your Credit to get a Mortgage
Written by: Kamau Austin |
Distributed: 2006-05-11 |
Word Count: 840 |
Page Views: 5396
| Votes: 17 |
Rating: 2.24
You are thinking about purchasing real estate. However, you are
not sure if your credit is good enough to get a mortgage. There
are things that you can do to build your credit so that it is
worthy of any mortgage that may interest you.
Flowers Are The Perfect Gift For Father's Day
Written by: Wesley Berry, AAF |
Distributed: 2008-02-20 |
Word Count: 486 |
Page Views: 5982
| Votes: 17 |
Rating: 2.24
Dads everywhere have Sonora Smart Dodd to thank for getting
Father's Day started. In 1909, Sonora sat in a church in Spokane,
Washington listening to a sermon expounding on the virtues of
motherhood. But, as she sat there, she thought about how special
her own father was since it was he who raised her after the death
of her mother.
Testimonials and Reviews Increase Your Real Sales Potential
Written by: Bill Platt |
Distributed: 2006-02-10 |
Word Count: 0 |
Page Views: 3001
| Votes: 9 |
Rating: 2.00
The one essential ingredient for online success in
any endeavor is gaining your prospect's trust.
7 Tips to Hiring a Good DJ for your Party
Written by: Kamau Austin |
Distributed: 2006-05-11 |
Word Count: 563 |
Page Views: 5340
| Votes: 11 |
Rating: 1.36
If you want to have a party that everyone will be talking about
for days and years later, hire a good DJ to run your music and
light show. Hiring a DJ can actually be fun. Just follow these
simple tips, and you are sure to have a fabulous DJ for your
party.
Ann Arbor, MI Offers A Lot Of Year-Around Family Fun
Written by: Jeb Maxwell |
Distributed: 2010-01-20 |
Word Count: 595 |
Page Views: 4809
| Votes: 8 |
Rating: 1.25
Ann Arbor, Michigan is the home of the University of Michigan, a
leading institution of higher education. Ann Arbor is a wonderful
place to visit. The University is co-mingled with the city and
greatly expands the cultural places and events available in the
area.
How to Decorate Your Home on EBay
Written by: Pamela Cole Harris |
Distributed: 2005-09-14 |
Word Count: 0 |
Page Views: 2202
| Votes: 5 |
Rating: 1.20
If you are on a budget (and who isn’t?), a wonderful place for
find home decorating accessories is auction sites like eBay. But
before you go a’baying, here is some advice...
The "Proprietary Blend" Nutritional Supplement
Written by: Will Brink |
Distributed: 2006-02-10 |
Word Count: 0 |
Page Views: 3554
| Votes: 5 |
Rating: 0.60
In a nut shell, I went onto cover each of these common marketing
terms that are used to sell supplements to unwitting consumers
and explained each in detail as to what I view as their common
misuse within the market place.
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