Introduction

A pencil. Yes, a pencil. In my opinion, every great idea has 
started with a pencil. Sure, lots stay in someone's head, but 
to me a great idea doesn't have any value until it's written 
down. Until it's written down it's just dust I the wind: here 
today and quickly forgotten tomorrow.

But, every great idea needs a little something extra. Maybe 
you're great at design, but you simply can't write worth a darn. 
Or, maybe, you have the best idea for a website, but no real way 
to get the word out. Either way, we all have different skills 
and we all have something to give and wouldn't mind getting a 
little something in return.

The website I'm talking about today is really about just that: 
getting something valuable in return for something valuable. 
Whether you are a website owner or a writer, this website has 
been rather successful at giving you what you need, when you 
need it.

Constant Content is all about giving webmasters the content they 
need to make their sites great while at the same time giving 
authors the exposure and income they need to keep doing what 
they are great at. At it's core, it's about allowing people to 
play to everyone's strengths.


The Gist of the Gist

There are really two parts to Constant Content. If you are a 
webmaster, there are hundreds of articles available for you as 
free content, licensed content or exclusive content. Constant 
Content will even have content custom written for you if you 
don't find what you need!

It's a little bit like having hundreds of writers sitting around 
at your beck and call. Some would call it spoiled, but I call it 
a dream come true.

The flipside of this equation is for authors. As you can tell, 
I'm an author. I've written articles, reviews, tutorials and 
curriculum for magazines, universities, books... You name it, 
I've done it. For me the two hardest parts about being an author 
are exposure and a revenue stream. Either you can't find enough 
work, or the work you find doesn't pay you often enough or well 
enough to make life easy.

For writers, this is where Constant Content comes in. It 
provides you a place to showcase your work, to license it 
(lots of people buy, lots of money for you) and even to 
sell exclusive, lucrative, licenses of content you prepare. 

As I said before, Constant Content really is about connecting 
webmasters and writers up to form a team. A very cool concept 
which works very well.


Webmasters, Put Your Hands in the Air!

By now any smart webmaster should be aware that content is what 
makes the site go round. Even if all you have is an Ecommerce 
site, it's still ultimately the content on that site which gives 
it legs. Your users need to know certain things, and content is 
what fills them in. Whether it's articles, reviews, tutorials, 
essays or editorials, every site benefits from new, professional 
content.

Before we get in too deep to how you can get that great content 
right now, let me go through some of the basics of how Constant 
Content works for site owners. The process is fairly simple. 
You go to the Constant Content site. Then you find the type of 
content you are looking for (there are several ways of narrowing 
it down). Once you've found a piece you like, you are able to 
see a preview of it to make sure it fits with the overall tone 
of your site. 

You then have a choice. Do you want a ÒUsageÓ license or a 
ÒUniqueÓ license. A Usage license basically means you are 
allowed to use the license, but so is anyone else who buys a 
Usage license. It gives you the content you need, but does not 
guarantee you won't find it elsewhere. The flipside of this is 
that the content is very well priced: often in the 10-20$ range, 
which isn't bad at all. If you're looking for exclusive rights 
to a piece of content though, you will need to purchase a Unique 
license. This will guarantee that nobody else buys the piece in 
question. It's a bit like buying a print of a famous painting 
versus buying the original. Both are great, both will work, it 
just depends on your needs.

Ultimately, there is only so much content on Constant Content 
right now, as it is a fairly new service. So, what happens if 
you don't find the content you like? Well, you can either submit 
a Request for Content and hope authors help you out, or you can 
apply to have a piece custom created for you. Sure, you'll pay a 
premium, but you will also work with the author to make sure the 
piece is ideal for your project.

Whether you choose to buy content already on Constant Content 
or get it created just for you, ultimately you'll find what you 
need, at a great price, delivered with a smile. Constant Content 
allows you to play to your strengths, without having to worry 
about all the extra hassles.


Authors, Princes Among Men

Being a writer is tough these days. Either you can't figure out 
what you want to write about, or you've written tons of stuff 
that nobody's buying. After all, we can't all be John Grisham's 
(nor do most of us want toÉ though the 3 boats wouldn't be bad).

Working with Constant Content has several key advantages, at 
least in my experience. First, it helped get my name out there. 
I submitted several articles for free which are now in use on 
dozens of sites. It gave me exposure, and several times has 
given me opportunities to write custom content for a decent fee!

The other area Constant Content has helped me is in writing that 
I've just got "kicking around". I haven't sent it to anyone, it 
isn't published and it's basically just gathering dust. I can 
submit the piece to the site and just sit back. Sometimes I'll 
get purchases fairly quickly. But sometimes nothing will happen 
for a few months. Somehow that's even more gratifying. The fact 
that I can submit content, and have it pay me for years to come 
isn't a bad deal at all. It feels a bit like some of the royalty 
checks for book contributions that I get.

Besides the ability to submit free content, Usage content, 
Unique content and custom content deals, there is one other 
great thing about Constant Content: referrals. I've referred 
several friends to Constant Content. Every piece they sell, I 
get 5% for. Yeah, that's right. Sometimes I wish real world 
publishing worked like this, because I know a lot of authors. 
If every time one of my friends got a big signing bonus for a 
book I got 5% I could practically retire.


You Too Can be King!

While I'd hate to be really cliché and say Constant Content 
provides a win-win situation, I really have to. If you're a 
webmaster you have access to a growing repository of reasonably 
priced content. If you're an author, you have an easy forum to 
not only let your writing speak for itself, but to make some 
decent money while you're at it. Visit Constant Content now at 
http://www.constant-content.com to find out more and to sign up 
for your account.