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    From The WorkWise Collection: Job Hunting in the New Economy
    Copyright © 2004, Mary Jeanne Vincent

    To succeed in today’s global marketplace, companies must hire 
    the best and the brightest. Having talented employees can make 
    the difference between success and failure.
    
    Job hunting in this new economy is competitive, dynamic, 
    results-driven, and requires your best efforts. In the past, 
    jobs and careers were permanent, stable, and predictable. Today 
    all of that has changed. Jobs, careers, and the world of work 
    are transient, unpredictable, and involve risk. If you want to 
    be successful, you have to take smart risks, know the rules, 
    and play by them. 
    
    
    To set yourself apart from the competition, follow these 
    job-hunting tips for the new economy:
    
    1. Know what you have to offer. What are you selling? What 
       specific skills, experience, and knowledge do you bring with 
       you?  The question employers want answered is: “What can you 
       do for my organization?” 
    
    2. Create solid marketing materials and package them well. Does 
       your résumé present specific accomplishments, complete with 
       results that demonstrate what you can do for a potential 
       employer? If not, why not? Is it clean, neat, and easy to 
       read? 
    
    3. Make it easy for employers to hire you. Think about a variety 
       of options that could work for you and the employer. Keep an 
       open mind about when, where, and how the work could be done. 
       Cutting off the discussion too early can result in lost 
       opportunities. Whereas maintaining an ongoing conversation 
       can lead to innovative solutions that suit both parties.  
    
    4. Take the initiative in selling your services. Let people know 
       what you have to offer. Give employers a reason to talk with 
       you; they need to know the benefits that hiring you will 
       provide them. Be prepared to offer that information, even 
       if they don’t ask for it. 
    
    5. Think about the employer’s needs, not your agenda. Never mind 
       your agenda (getting a job), think about their agenda (solving
       a problem). What problem are they trying to solve? Describe 
       how you can help. Then follow up, follow up, follow up.  
    
    
    Apply these job hunting tips and you are sure to set yourself 
    apart from the competition, shorten your job search, and find 
    the work you love! 
    



    Writer's Resource Box:
    Hi, I’m Mary Jeanne Vincent. I help real job seekers just like 
    you find jobs that meet the triple-F test: work that’s fun, 
    fulfilling, and financially rewarding. Ask about WorkWise Words 
    of Wisdom Uncover Your Passion tip cards—50 easy-to-use tips 
    guaranteed to jumpstart the process of finding the work you love 
    and loving the work you do. Only $24.99! For information, write 
    to: mailto:mjv@2bworkwise.com
    or call 831.657.9151.




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