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Susan Reimer Torn of Visibility Project, invites you to reprint this article in your publication, ezine, or on your website.

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    Be Visible, Stay Visible: How Women Over 49 Can Command the Attention They Deserve
    Copyright © 2005, Susan Reimer Torn

    Has it happened to you yet? You make your entrance into a crowded 
    room, you’re dressed to kill and not only do you fail to snag 
    your prey, no one even looks up from their drink. Or unspeakably, 
    they take one look and turn away with no visible sign of 
    interest. This is called the no ripple effect but that’s a 
    serious misnomer because a non-reception like that has a powerful 
    effect: Your self image, confidence and outlook on life are 
    rippled to shreds!
    
    If like me, you were once a commanding presence and now all those 
    roving eyes are on your sexually ripening daughter, join the you-
    must-have-been-a-beautiful-baby, but boomer, look at you now 
    club. 
    
    You and I are not alone in our funk. The thousands of midlife 
    women I coach all express concerns about creeping invisibility in 
    both the personal and professional spheres of their lives.
    
    Not long ago, the New York Times writer Daphne Merkin summed up 
    our dread in a soul-curdling way: “ When does it start, this 
    feeling that you have a week-2 weeks uppermost-before you become 
    irreversibly old and creepy, before you become all but 
    invisible,/ the sort of woman no man will ever look at again and 
    think ‘I want her.’”
    
    We may not always get our prey but we have plenty of predators. 
    Out there lurk clever people, laughing at our fears all the way 
    to the bank, cashing in on our willingness to buy expensive snake 
    oil and undergo risky surgical procedures. While it is always a 
    plus to look your best (and I’m all for makeovers, fitness 
    regimes, color consultations and restorative getaways) there is 
    no substitute for the powerful antidote to invisibility that 
    comes from within.
    
    Here’s the big secret: The most powerful elixir of visibility is 
    something you can cultivate without spending a cent. It all 
    begins with the truism that we are all visible – or not – in the 
    context of an environment. AND the most influential environment 
    of all is one that is actually invisible to the eye. Can you 
    guess what it is?  It is the environment of your own thoughts. As 
    Deepak Chopra puts it, “ our inner space is a rich field of 
    silent intelligence and it exerts a powerful influence on us.”
    
    The good news is that it is perfectly within your control to make 
    sure that your “inner space” (that is the environment of your own 
    self talk and belief systems) is one that helps you evolve into 
    visibility rather than fade into extinction.
    
    Limiting thoughts or beliefs, such as  “I will become old, creepy 
    and increasingly invisible” are roadblocks that function as 
    barriers to anything good happening. Other thoughts, such as 
    “Life is no longer what is once was but it is certainly not yet 
    all it can be” are like lightening rods attracting ebullient 
    people and exciting events.
    
    But what if you’ve suffered one time too many from the no ripple 
    effect and just now you’ve lost your faith in your own magnetic 
    powers to engage and attract? There are many techniques to 
    upgrade your visibility, but one of the most fun is the Art of 
    Seeming.
    
    The Art of Seeming gives us permission to play the part of the 
    person we’d like to become just before we really become her. 
    Seeming allows us to transition from our unacknowledged, no 
    ripple self to the woman who makes visible waves.  
    
    Here’s how the Art of Seeming recently worked its magic for me. 
    My last vacation took me to a sunny island south of the border 
    where I impulsively joined some young women (including my 
    daughter) for some salsa lessons with a suave and sexy 
    instructor. All of the others were as many years younger as they 
    were pounds lighter than I and none of them seemed to be having 
    my difficulties with the seductive undulations of rib cage and 
    pelvis. Sure enough, my self-deprecating sound track switches on 
    - you know the one that tells me how pitiful I am and berates me 
    for even trying this stuff. The more I mercilessly put myself 
    down, the more I am seized up with physical tension and the less 
    my body parts show any sign of loosening up in this lifetime.
    
    I am about to run away, humiliated and defeated when I remember 
    the Art of Seeming. In a flash, I am no longer a flustered 
    midlifer. I am instead a well known retired dancer from another 
    country. Far from bored or exasperated, the instructor is honored 
    to have me spend my time learning his native dance. He 
    understands that it takes a little while for me to relax the more 
    classic technique in which I have excelled. He is honored that I 
    am making the effort. 
    
    My mood, concentration and dancing improve instantly. I move and 
    groove with presence and pleasure to that 1,2,3, beat with none 
    other than the instructor himself as my cavalier.
    
    The Art of Seeming is one of many Be Visible/Stay Visible 
    techniques guaranteed to transform you from fading flower to 
    infectiously joyous vision. You will not only get the attention 
    you deserve, you will enjoy every minute of it.
    
    
    Here are a few more tips all of which we practice in my popular 
    Be Visible, Stay Visible workshops.
    
    1. Show up Fully – There’s no better visibility tonic that 
       really showing up fully as yourself in the present moment. 
       Regrets about the past, worries about the future make us 
       absent in spirit. Anchor yourself in something sensual – 
       a sight, a fragrance, a sound to help you be here now.
    
    2. Choose a color – We all have a color that shows us off to 
       our best advantage. Make sure that anything near your face 
       has shades of that color. Keep a supply of accessories such 
       as scarves, necklaces, earrings, hats, handbags in the color 
       that lights you up and keep you in focus.
    
    3. Set Your Boundaries – Objects without boundaries are 
       invisible in nature and the same is true for people. Draw 
       clear lines around your personal time and space. Calmly let 
       people know when they are crossing your boundaries and most 
       of all, learn to say no.
    
    4. Be Attractive to Yourself – Visibility don’t mean a thing if 
       you don’t like yourself. Learn to see yourself clearly, to 
       accept all parts of yourself, to make the most of even (or 
       especially) your flaws and quirks.
    
    5. Upgrade your Visible Environment – We are all visible-or 
       not- in a context. Design the lighting, ventilation, décor, 
       and electronic equipment of your home and office to help you 
       look and function your best.
    
    6. Choose the Right People – We all need to be around people who 
       both charge our batteries and allow us to disappear when we 
       need to. Choose people who energize, illuminate and let your 
       light shine.
    
    7. Be Aware of Your Thoughts - Learn to free yourself from from 
       any thoughts that are noxious to your visibility and general 
       well-being. Replace self-doubt with a scenario that makes 
       you who you want to be (the Art of Seeming) and use your 
       imagination as a bridge to span the gap.
    
    8. See What’s Unique About Others – One of the best ways to be 
       seen by others is to let them know that you are really seeing 
       them. Take the time to listen and to observe, to respond in 
       a deeply personal way and you will stand out in a crowd.
    
    9. Find a Passionate Purpose – Visibility for its own sake is 
       tedious and shallow. When you have a cause or vision that’s 
       beyond narcissism, your visibility will increase effortlessly 
       as a result.
    
    10. Be a Connector– If everyone in your network knows one 
       another, venture into a different world. Meet new people 
       and then start introducing folks from various circles. The 
       Connector plays a highly visible and much appreciated role 
       in a highly competitive world. 
    



    Writer's Resource Box:
    Susan Reimer Torn, http://www.VisibilityProject.com
    
    Are you a seasoned, seductive woman with lots to offer who is 
    worried about creeping invisibility? Let Susan, Visibility Expert 
    and Coach help you sustain visibility forever. Visit her website 
    http://www.VisibilityProject.com  for more tips. And find out 
    how to book a Be Visible, Stay Visible workshop for your group, 
    company, organization - or even your next birthday party.




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