In Part One, we covered the basics of searching on Google.com 
and in Part Two we moved into more advanced search techniques.  
In today's third and final installment we will peer into some 
ways of using Google you may have never thought of or knew 
existed.


DATE RANGES:  You may limit your search to an exact date of a 
"range" of dates that a page was indexed by Google.  To use 
Google's "daterange" function, you will need to express your 
dates in "Julian" dates.  This date format is express as an 
integer. To convert a common date into Julian format go to:  
http://www.24hourtranslations.co.uk/dates.htm

As an example, if I wanted to find pages (about a certain topic) 
indexed by Google during the month of May 2003, I would type in:

"direct response marketing" daterange: 2452774-2452803


TYPES OF FILES:  You can limit your Google search results to 
specific files ending in a particular extension (.doc, .txt, 
.rtf, .pdf  etc...)

To find a file on the topic "direct response marketing" in Adobe 
(.pdf) format you would type in:  "direct response marketing" 
filetype:pdf

You can exclude certain types of files from your search by doing 
a "negative" search and placing a "minus" ( - ) sign in front of 
the "filetype:"


ANCHOR TEXT SEARCHES:  Allow you to just search the "anchor" 
text in web page link anchors.  Link anchors are the words 
that appear between:  <.a href="yadayada.html">Direct Response 
Marketing<.a> In this case it's the phrase Direct Response 
Marketing.


PLAIN TEXT SEARCHES:  By using Google's "intext" search 
capabilities, you can search JUST the body text of web pages 
and not any links, urls or titles, just the body.   Simply 
type:

intext:"direct response marketing"


CACHE SEARCHING:  This form of searching will only search for 
results on sites that are stored in Google's "cache' or memory. 
This sometimes can give you older versions of sites.  Example:

cache: direct-response-marketing.net


LINK SEARCHES:  Want to know how many and what sites have links 
back to your site?  Just search for your domain preceded by  
"link:"

link: direct-response-marketing.net


INFO SEARCHING: Find out what information Google has stored 
about a particular web page or site by searching:

info: direct-response-marketing.net


GOOGLE'S PHONEBOOK:   Yes, Google has a phenomenal phone book 
database allowing you to search for both residential and 
business phone numbers.  You may use the following search 
orders:

FN or FI (first name or first initial), LN (last name), city
FN (FI), LN, state
FN (FI), LN, area code
FN (FI), LN, zip code
phone # including area code (ex: 111-222-3333)
LN, city, state
LN, zip code

To find the phone number of the Whitehouse you would search:

phonebook: whitehouse washington dc

To find the phone number of the John Smith in Anytown, NY you 
could search:

phonebook: john smith ny

or

phonebook: smith anytown ny

or

phonebook: j smith ny



STOCK SEARCHING: Google can generate results on just about any 
stock because they use the stock information from the Yahoo! 
finance pages.  For example:  

stocks: ebay


Phew!  Now, this list isn't even exhaustive, but it will give 
99.99% of you enough information and insight to start REALLY 
tapping into the top ranked search engine in the world:  
Google.com  Go have some fun!

Did you miss one of the previous search articles?  Just go to:
http://www.direct-response-marketing.net/articlelib/