There are hundreds of ways that you can promote your online 
business or website, some more effective than others. These five 
proven methods will help you to generate traffic to your site and 
also to generate income into your wallet.

1. One thing that appeals to everyone is "free." If it is free 
people will take it. Think of the samples of cheese given away at 
grocery stores. Do you really want a small piece of cheese? Of 
course not! But you take it simply because it is free and someone 
is nice enough to offer it to you. The same principle applies 
with information or services offered from your website. You can 
send out free newsletters or offer a free trail period. One 
popular thing that is being given away now are free credit 
reports or free PC scans. These freebies are what we in the 
marketing field like to call teasers. After running the free 
credit report or PC scan we alert the customer if there is 
something found on their credit record or PC and then offer to 
show them what it is or repair the problem for a price. This can 
be an effective way to get information to your potential 
customers, create sales or to generate traffic to your site.

2. Your website contains information about a service or product 
that you are very knowledgeable about. You can use this knowledge 
to generate traffic to your site by writing articles in your area 
of expertise and having them published in an ezine or an article 
information site. The most effective way to use these articles is 
to write them for free and ask in return that the publisher allow 
you to include a byline. A byline is a very short summary of the 
author, their credentials and their website. Your byline is a way 
that readers will come to know you as an expert on the topic and 
will in turn come to trust your site as a source of credible 
information.

3. Some search engines will allow a website to purchase their 
ranking. This is an excellent Internet marketing technique in 
that it is effective and inexpensive. In the pay-per-click 
programs, website are only billed for those who actually visit 
the page, unlike banner ads which may be seen by millions but 
only used by a few. When using the pay-per-click program you are 
asked to choose keywords and when those are entered your site 
will appear and if the surfer chooses to view your site, you are 
billed for that click. Many pay-per-click programs will offer 
other benefits as well, such as updated lists of commonly used 
keywords.

4. You should remember that others are in the same boat as you. 
You can choose to network with those who have similar marketing 
ideas. When networking you will be able to share links and refer 
customers to each other. You should always be very cautious when 
choosing a networking partner as everything that you recommend is 
a reflection of yourself or your product and therefore, you 
should be certain that your networking partner is a reputable 
source of information.

5. Simply because your website is online, doesn’t mean that all 
your advertising should be. Advertise in newspapers, TV, the 
radio or you can even send out a press release to get your 
information to thousands of people all over the country. 

Dick Pennington can help YOU
start your own profitable business on the Internet
within the next 24 hours... To learn more, visit:
http://www.dickpennington.com/