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Daniel S. Peña, Sr of 33 Secrets For Super Success, invites you to reprint this article in your publication, ezine, or on your website.

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    Little-Known Secrets To Good Decision Making
    Copyright © 2005, Daniel S. Peña, Sr

    Dear Friend:
    
    As I've written, while travelling I get caught up on my reading. 
    One of the articles I recently read was about Dr. Abraham H. 
    Maslow. The journals he wrote in 1962 were recently re-released. 
    As a freshman in university in 1963, I studied Maslow - before I 
    flunked out. His "Hierarchy of Needs" is now legendary in the 
    world of psychology. Maslow's work has its own website, and I 
    recommend you look at it (EYPsychain Management). He is highly 
    recommended by many, including myself.
    
    The reason I've always like Maslow has become more clear to me 
    since I entered the world of coaching in 1993. His 1962 book 
    Toward the Psychology of Being describes the theory that human 
    beings progress through a hierarchy of needs until they reach a 
    point of self-actualization. In other words, trust, recognition, 
    motivation and the importance of continuous improvement in life. 
    It's very much like the emotional bank account you've heard me 
    talk and write about ad nauseam. He makes it sound more 
    scientific.
    
    People I've been in business with over the years have gone a long 
    way toward their own self-actualization. I did myself more than 
    20 years ago when I decided to get my head screwed on straight in 
    1976.
    
    Another article I read was on "The Perfect Decision" by an 
    entrepreneur. Or more basically, there IS NO perfect decision, 
    but neither are decisions made by the seat of your pants. Part of 
    self-actualization and building emotional bank accounts is the 
    act of decision-making.
    
    What does the average person (you) do wrong in making difficult 
    decisions? You start to solve the wrong problems. You jump at the 
    first (easiest) characterizations of your decision, so your 
    objectives are too narrow and you consider too few alternatives.
    
    Now, by this I certainly don't mean to Lotus 1-2-3 a question to 
    death. What is meant is, because of inexperience, we look at a 
    narrow scope of outcomes. Of course the answer to this is an 
    experienced Board with a well-respected and battle- hardened (and 
    in my case, extremely charming, affable and saintly!) Chairman 
    and Mentor. (Some of you will think I'm kidding.)
    
    Bad decisions are made because inexperienced people don't look at 
    situations in a broader context, because it makes them 
    uncomfortable.
    
    For example, you make decisions from childhood (2 or 3-years-
    old) with no training. We get into bad habits, we learn to accept 
    the ways problems are given. So you are choosing solutions from 
    decisions given to you by others.
    
    After 20 to 40 years, we're pretty much in that habit rather than 
    asking ourselves what decisions we should be addressing. I've 
    said it's not easy thinking about making hard decisions.
    
    The easy way out is just to do what comes naturally and not 
    trying to question the issues more broadly. This is another way 
    of saying you make the emotionally-easier decision.
    
    The first thing you need to do is define the "decision problem" 
    you are really facing, i.e., what it is you have to decide. A 
    good solution to a well-posed problem is usually far superior to 
    an outstanding solution to a poorly posed problem.
    
    Now the real question is, how do we know we are posing the 
    problem correctly? One - our mentor! Two - perhaps, after a 
    lifetime of messing things up, through bad decisions. Or three -
    by asking yourself, "is this what I really need to decide? Is 
    this the right problem?"
    
    As you well know, after a while you are in the course of deciding 
    the situation changes and the problem becomes a new problem. And 
    sometimes the situation doesn't change, but your insights into 
    the situation do.
    
    As you all know, being a minority shareholder in a private 
    company is like kissing your sister. For most of you, I've had 
    little to do with your decision-making process.
    
    For a few of you, I've had considerable input. I've in no certain 
    terms probed your objectives, goals, interests, fears, 
    aspirations and at times, helped you psychoanalyze yourself, 
    asking what you really want and understanding your basic desire 
    and continually probed, probed, probed.
    
    Now, if you don't know if you are working on the right problem 
    and you don't listen to the experience of your mentor and/or 
    board, what happens?
    
    Very few people focus on whether you are working on the right 
    problem. Why? Because to focus on the right problem normally is 
    associated with the pain and fear of error in your judgements ---
    - a big mistake!
    
    There are good and bad decisions and no more than fear of failure 
    and being willing to become experienced through making a lot of 
    mistakes. The more you get closer to self- actualization the 
    better your choices.
    
    At this juncture, I could write volumes about inner peace and the 
    fulfilment of life's meaning, but I won't! Some of you (alumni of 
    other programs) could also write these volumes. In fact, some of 
    you have - in your emails to me!
    
    A colleague just called for some assistance. The advisor for the 
    seller with whom he's been negotiating has just been fired. What 
    now, Dan? What Would Dan Do? WWDD?
    
    It's funny what I think of when I get calls and emails from you. 
    I remember how this particular person was difficult to be sold on 
    QLA. He purported had a partner who couldn't take action. Being 
    British, he kept trying to convince him. He came to the Guthrie 
    Castle Seminar and still tried, for a while, to get his partner 
    to commit. Finally he said he'd go forward without this partner!
    
    Don't get me wrong. This person had a million questions himself 
    about attending the Castle and moving forward. At Guthrie he had 
    another million questions - he's an engineer and must understand! 
    As far as I can remember, we've had one Board meeting at Guthrie. 
    I've helped interview one or two of our Board members and we have 
    four or five Board members.
    
    There have been two or three changes on the Board. I think we've 
    changed accountants at least once and we've had the same lawyers 
    (I think)! He now asks less and less because he is more 
    comfortable with - what?.....himself!
    
    In recent years, various colleagues have taken me to dinner or 
    for coffee from time-to-time when I'm available. They also listen 
    to me. Sometimes I give very specific instructions and other 
    times I give general guidelines.
    
    Sometimes my sage input is difficult to follow, as many will 
    attest to. But as someone who has had any success using QLA, you 
    already know you have to get used to failure and rejection. This 
    is not to say you become comfortable with not completing your 
    goals. What I mean is you must get comfortable with failures on 
    the way to bringing your dream to fruition.
    
    You must thicken your emotional skin. You must become more 
    comfortable with the failures you experience on the way to 
    success. Hopefully all of you understand this absolute basic 
    precept to being a high-performance and fulfilled person.
    
    You've heard me say, get successful and you'll feel good about 
    yourself!
    
    Do you think Richard Branson, Donald Trump or Ross Perot care the 
    same way you do about what people think and failures? I don't 
    think so!
    
    Every day of the rest of your life is a new test! How will you 
    score?
    
    You'll score great if you live it like it's the last two minutes 
    of your last World Cup / Super Bowl.
    
    To a prosperous and emotionally fulfilling life,
    
    Dan Peña
    
    P.S. To quote Jerry Springer, no matter what your age (pass 
    adolescence) you are responsible for your own actions, 
    irrespective of the actions or inactions of someone else. Pass 
    the age of legal reason (18 in the U.S.), you and only you are 
    accountable for what you do or don't do. Remember: in the words 
    of a great, all-knowing soothsayer, "All people are self made, 
    only successful people talk about it!"
    
    P.P.S. Ross Perot - "Success is on the razor's edge of failure."
    
     
    



    Writer's Resource Box:
    Dan Peña turned $820 into a $400 million dollar company in 8 short
    years! His latest book is now available at:
    http://www.33secretsforsupersuccess.com
    




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