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Bill Platt of the Phantom Writers, invites you to reprint this article in your publication, ezine, or on your website.

This is a Free-Reprint article. The only requirements for publishing this article are:

  • You must leave the article and resource box unedited. You are not allowed to change our recommendations, nor are you allowed to change the context of the article.
  • You may not use this article in UCE (Unsolicited Commercial Email). Email distribution of this article MUST be opt-in email only.
  • You must forward a copy of the ezine or newsletter that contains the article inside to the author at: bplatt@thephantomwriters.com.
  • If you post this article on a website, you MUST set any URL's in the body of the article and most especially in the Author's Resource Box as hyperlinks. You must also send us a copy of the URL where you have posted this article.

  • If you find any of the rules to be unsavory or unacceptable, please do not publish this article. While we are happy to make the content available to you for your own use, we must insist on having our rules and *Terms of Reprint* honored in full.

    Thank you for adhering to these four very simple rules.



    Distributing Reprint Articles for the Best Results
    Copyright © 2005, Bill Platt

    There are many writers who are utilizing article distribution 
    services to get articles published in ezines and newsletters 
    and on websites. These articles always have a link back to the 
    website of the writer in the article’s Resource Box --- the About 
    the Author information which typically follows an article. This 
    has always been one of the best methods a webmaster could use to 
    generate web traffic to his or her site.
    
    
    THE ECONOMIC VALUE OF DISTRIBUTING ARTICLES
    
    When comparing the cost of preparing an article and distributing 
    it to publishers and webmasters, your overall articles costs are 
    still really small... Especially when you compare that cost against 
    the cost of buying advertising in the same ezines, newsletters 
    and websites that will publish your article. On top of that, when 
    a website publishes an article that you wrote, the article will 
    usually remain on the website for years to come. But, when you 
    buy an ad for your business at a website, you need to pay that 
    advertising rate every single month for as long as your want your 
    ad to remain on that website. 
    
    When you want to measure the effectiveness of an article, you 
    should measure the cost of advertising in the ezines and 
    newsletters where you were published, plus the cost of 
    advertising on the websites where your article was reprinted.
    
    If you invest the time and effort to calculate the value of the 
    advertising earned from a reprint article versus the cost of 
    creating and distributing that article, you will quickly realize 
    why so many people recommend this promotional technique.
    
    
    TRAFFIC IS A TWO-SIDED COIN WITH REPRINT ARTICLES
    
    When we first got into writing articles for promotional purposes, 
    we were entirely focused on getting our articles published in 
    ezines and newsletters. The all-important link back to your site 
    can reach thousands of publishers, and through the publishers, 
    you can quite possibly reach millions of readers. And these are 
    not just ordinary readers either; they are members of YOUR target 
    audience. 
    
    The ezines and newsletters that will publish your articles 
    have already told their readers that they will be providing 
    information on the topics that you have written about. And, the 
    readers have all taken a pro-active step to add their email 
    address to the mailing list of the ezine that is publishing your 
    work.
    
    While most ezines have a subscriber base in the range of ten to 
    twenty thousand, there are still some really large ezines with 
    subscribers in the hundreds of thousands out there that will be 
    happy to share your materials with their readers. 
    
    These days, it is all about the search engines. Webmasters want 
    to add fresh content to their websites regularly, so they can 
    improve their search engine traffic. And, writers want to see 
    their articles on third-party websites, so that they can build 
    their link popularity and improve their own search engine 
    positioning.
    
    
    THE NATURE OF GETTING YOUR ARTICLES IN EZINES AND WEBSITES
    
    Once, you have taken the time and effort to create your reprint 
    articles, you will want to send them to the largest number of 
    publishers and webmasters who have expressed an interest in 
    publishing what you have written.
    
    Many writers who are just getting started will try to do all of 
    the distribution work themselves. They will search high and low 
    to find the sites that accept reprint articles and they will look 
    for the article distribution mailing lists that other writers are 
    using. Then, they will commence the task of distributing their 
    articles to the various sites and lists that accept reprint 
    articles. 
    
    The entire process can be very time-consuming and frustrating for 
    the writer. Most lists will only permit you to distribute your 
    articles if you are willing to accept other writer’s articles 
    as well. If you find yourself subscribed to one of the bigger 
    mailing lists, you could legitimately get hundreds of articles 
    a day dropped into your mailbox. Add to this the fact that most 
    writers are subscribed to up to seven different distribution 
    lists, and then that one hundred articles a day could become 
    seven hundred articles per day. Some people want out of the 
    distribution lists the day after they start.
    
    Then you have the added challenge of remembering what the posting 
    rules are for each mailing list that you will join. Pushing the 
    rules to the side and forging ahead could get you banned from 
    participation in many of the article distribution lists. 
    
    Keeping everything straight and muddling through all of the 
    incoming messages is tough enough for the average marketer. But, 
    then you add the challenge of getting your article into the 
    article databases that offer reprint articles to publishers. Each 
    article archive directory generally requires for you to login and 
    to follow their unique posting rules to get your articles into 
    their database. This requires even more of the writer’s time.
    
    Most writers end up making some type of compromise in order to 
    get their articles distributed. They will either set aside half 
    a day to a full day for the distribution of a single article, or 
    they will limit their distribution range to the mailing lists and 
    article sites that make it easy for them to accomplish the 
    greatest results in the least amount of time. 
    
    What many writers fail to realize is that some of the article 
    distribution lists where they are trying to submit articles, are 
    not accepting their articles. Others aren’t accepting anyone’s 
    articles and haven’t done so since 2000. Some are still accepting 
    articles, but only from those people who were approved for 
    unlimited posting privileges prior to the disappearance of the 
    list moderator some time ago. These writers, who already feel 
    pressed for time, are wasting more precious time submitting 
    articles to lists and reprint article directories that are not 
    accepting their article submissions. 
    
    
    SOMETIMES IT MAKES SENSE TO EMPLOY A SERVICE PROVIDER
    
    There are a handful of well-established and experienced 
    distribution services that can get your article to multiple 
    publishers with very little time investment on your part. The 
    distribution services will do this for a small fee and send your 
    article to targeted publishers of ezines, newsletters and 
    websites. Rates vary from service to service. 
    
    Many writers use a number of article distribution services to 
    distribute their articles. The reason is that all services use 
    SOME of the same distribution outlets, but all services also have 
    unique outlets not available to the other service providers. 
    
    The writers who use a number of services do so to increase the 
    overall reach of their articles, to maximize their results. 
    
    
    THE CHANGING MARKETPLACE
    
    Recently there have been a number of new distribution services 
    popping up who claim to be able to distribute your articles to 
    publishers at a lower cost. These new distributors are offering 
    bargain basement rates such as $40 for three months and unlimited 
    article submissions. Sounds like a great deal right? Well there 
    are a number of problems with using a cheap service such as this.
    
    The primary problem with these cheap service providers is that 
    you will put all of your articles into their database at your 
    convenience. Then, the service will turn around and distribute 
    all of the articles you have put into their database, on the same 
    day that you put them into their database. 
    
    Here is the problem. Nearly every article distribution mailing 
    list in existence has a limit of one or two article submissions 
    per writer per day limit. 
    
    Suppose for example that you put 100 articles into the service’s 
    database in the same day. Then the cheap distribution service 
    will turn around and send all 100 of your articles to the article 
    distribution mailing lists on that same day. Your first or second 
    article may get full distribution. Your next 98 articles will be 
    deleted from the groups without ever having been posted. And, you 
    will likely find yourself banned from future participation in the 
    article distribution groups.
    
    So, if you think that you are saving money by using a bargain 
    basement newcomer, you really aren’t. That $40 you spent will 
    only get two of your articles into circulation. The other 98 
    articles you put into the cheap service’s database will never 
    reach beyond that service’s website. 
    
    
    PROFESSIONALS CAN MAKE A DIFFERENCE
    
    A major article distribution company understands the intricacies 
    of the world of article publishing, whereas a cheap newcomer is 
    simply looking to make a quick buck off of you.
    
    If you want your articles and links to reach the targeted 
    publishers and targeted audiences that would be interested in 
    purchasing your goods or services, then you should seriously 
    consider spending a little more money to use a well established 
    distributor from the outset. This will also save you the time and 
    hassle of posting articles that will never see the light of day. 
    
    In the end, you want the best bang for your buck. 
    
    Sometimes the best bang for your buck requires that you spend a 
    little more money upfront. With an established and experienced 
    article distribution company, you might just find that you can 
    get better results from each article, and you will still have 
    an audience for your articles two weeks or two years from now.
    
    You can make the most of your advertising when you use an article 
    distribution company who will put your needs first --- always 
    keeping in mind what will help YOU to generate the best results 
    for your investment. 
    



    Writer's Resource Box:
    As the owner of http://thePhantomWriters.com, Bill Platt has 
    been providing article distribution services since 2001. He can 
    get your reprint articles delivered to 17,000+ publishers and 
    webmasters looking for quality reprint content. Bill is uniquely 
    qualified to help you to get the best return-on-investment for 
    your promotional articles. But, don't take my word for it, see
    for yourself what his clients have had to say about his services:
    http://thephantomwriters.com/testimonials




    More Articles Written by Bill Platt

    Notice: thePhantomWriters.com / Article-Distribution.com played no part in creating this content.

    Our client has purchased thePhantomWriters.com / Article-Distribution.com Distribution Services, and we have distributed this article to over 6,000 publishers and webmasters. As part of this service, we offer this page and the Copy-and-Paste version of this article on autoresponder.



    Are you curious about where this article has been published? This article was first distributed on:
    Tue Aug 30 01:43:45 EDT 2005


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