Trey Pennewell of Blogger Support, invites you to reprint this
article in your publication, ezine, or on your website.
This is a Free-Reprint article. The only requirements for publishing this article
are:
You must leave the article and resource box unedited.
You are not allowed to change our recommendations, nor are
you allowed to change the context of the article.
You may not use this article in UCE (Unsolicited Commercial Email).
Email distribution of this article MUST be opt-in email only.
You must forward a copy of the ezine or newsletter that contains the
article inside to the author at:
comments@thephantomwriters.com.
If you post this article on a website, you MUST set any URL's
in the body of the article and most especially in the Author's
Resource Box as hyperlinks. You must also send us a copy of
the URL where you have posted this article.
If you find any of the rules to be unsavory or unacceptable, please
do not publish this article. While we are happy to make the content
available to you for your own use, we must insist on having our rules
and *Terms of Reprint* honored in full.
Thank you for adhering to these four very simple rules.
I remember that it was not that long ago that I did not know what
a blog was or what one was for. Now blogs are everywhere and
anyone with a computer and Internet access may be writing one. If
you are new to this whole blog phenomenon let me explain a little
about what a blog is. Blog’s got their name from combining two
words "Web log" to make one word, "blog".
For most people, blogs started out as something like an online
diary for friends and relatives to read. Instead of going to the
trouble of sending out individual emails to all of your friends
and relatives to let them know how things are going in your life,
you could simply write a blog for all of them to view. This way
everyone could know all of the interesting developments in your
personal life and you could save time and energy by not writing
to everyone individually. This was the origin of blogs. Oh how
far we have come since then.
Blogs then grew into marketing devices, ways to get revenge, and
methods of raising awareness on important issues. Some of the
more famous blogs are ones written by current disgruntled
employees of large corporations. These large corporations, such
as Microsoft, have been scrambling to deal with the bad public
relations created by these blogs written by angry employees.
There are many ways that you can set up a blog. Whether you want
to use a blog for professional or personal reasons you can find a
service to help you out. Many companies have been scrambling to
create blogging software for consumers. However, there are also
many blogging sites that will let you use their software for
free. Of course, the software that you have to pay for comes with
many added features that the free blogging software does not
include.
Online businesses are beginning to realize the impact that a blog
can have on their business and the number of people that they can
get visiting their websites. Blogs generate new text on a regular
basis, depending on how often you update it, which helps in
search engine rankings. The major search engines such as Google
and Yahoo give higher rankings to websites that have regularly
updated content. Blogs make this happen in a very simple manner.
The only trick to all of this is to make sure that your blog is
directly accessible from your homepage. This is a rather simple
process of changing some of the HTML coding.
By using a blog to add new content on a regular basis saves you
the trouble of redesigning your entire website every time you
want to add content. It would not be realistic to go in to your
website a few times a week and change the content because it is
so much work. However, a blog will accomplish this for you in a
matter of minutes. Some website owners have taken the blogs even
further and incorporated keyword densities into their blogs. This
further aids the websites search engine rankings and helps to
drive more potential customers to the website. As you can see,
having a blog on your website can offer a great deal of benefits.
In addition to the fact that you can increase your search engine
rankings with a blog, many people may come back to visit your
site on a regular basis just to see what new information you have
to offer them by way of your blog. For example, if your blog
offers weekly updates on what is new in your product or service
line, a potential customer may be interested but does not make a
purchase today. Then this potential customer returns in a week
to read your blog and continues to do so until he or she reads
something in your blog that convinces he or she to go ahead and
make the purchase.
Blogs are very versatile marketing tools. You can update your
blog with industry news, news about your particular company, new
product offerings, or new services that you are providing. Any
of these methods, or a combination of them, can be extremely
effective in closing a sale on a potential customer who is
sitting on the fence.
No matter how you choose to employ blogs to improve your website,
always be sure that you have connected your blog to your website
in an easy to read and easy to find format. Link your blog to
your homepage so that visitors do not have to search for it. If
you can customize your blog template to look just like the rest
of your website, then your visitors can move between your blog
and your website with the feeling that they have not left one to
enter the other.
Blogs have grown enormously over the past year and all
indications are that they will only continue to grow. Blogs are
more than a passing Internet fad; they are successful business
tools that are already being utilized by many successful
webmasters.
Writer's Resource Box:
Trey Pennewell is part of the http://BloggerSupport.com technical
team. If you need help configuring your blog or matching your
blog design to your website's design, please review our programs.
Trey is also a ghost writer at http://thePhantomWriters.com .
On September 5, 2005, TPW had more than 50 Pre-Written ghosted
articles available for purchase on a wide variety of topics.
Notice: thePhantomWriters.com /
Article-Distribution.com played no part in creating this content.
Our client has purchased
thePhantomWriters.com / Article-Distribution.com Distribution Services,
and we have distributed this article to over 6,000 publishers and webmasters.
As part of this service, we offer this page and the Copy-and-Paste version of
this article on autoresponder.
Are you curious about where this article has been published?This article was first distributed on: Mon Sep 5 06:08:17 EDT 2005
Check out these links to get a real good idea. Keep in mind that
these links will only show those websites who have posted the article
and have been submitted the page to the respective search engines.
Stand out from the crowds. Educate your prospects and they will turn to you for more knowledge. When they turn to you for more, they will visit your website. It is up to your website copy to sell your products, NOT your article. Provide great information and at your website, address how the prospect will benefit from what you are offering. Using these things in conjuction will help your cash register to ring.
