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Ulli G. Niemann of Successful Investment, invites you to reprint this article in your publication, ezine, or on your website.

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    Your Worst Enemy to Successful Investing — the Media
    Copyright © , Ulli G. Niemann

    How do you make your investment decisions and where do you get 
    your information? If you're like most of the people I know, you 
    look to the experts.
    
    That's fine, however it's important to be aware that for every 
    expert, there's an opinion and for every opinion there's an 
    expert. I have a friend who says that opinions are like noses: 
    everyone has one but you wouldn't live in anyone else's nose!
    
    Around the first of the year, along with the New Year's 
    resolutions, come the New Year predictions for what will be hot 
    and what will not. As if that isn't enough to produce a massive 
    case of information indigestion, now we have the cable financial 
    shows with pretty much the opinion of the hour.
    
    What this is producing is a frenzy of buy and sell activity for 
    stocks in general, and now for mutual funds as well. I don't 
    think this approach serves either the investors in particular or 
    the funds in general.
    
    The big problem with this for mutual fund investors is that all 
    the experts are recommending different funds. It might be one 
    thing if experts had a solid basis for their perspective. If they 
    did, then you would think their recommendations would line up and 
    they'd all be touting the same thing.
    
    But they don't and they aren't. Oh sure, each one of them can 
    make a good case for their pick. But so can the next "expert." 
    And usually both of them won't be right (if either of them is). 
    So, where's the value in this for you? Beats me.
    
    Another problem with this approach is that many experts recommend 
    different funds at different times, and, in an effort to be in 
    the hot fund, investors keep moving from fund to fund.
    
    In the same breath, the experts are telling us to invest for the 
    long term. Well, I can't figure out how to do both: be in the 
    latest hot fund, and hold what I've got for the long haul.
    
    The downside of all of this for the funds is that sometimes a 
    fund touted as the hot one to be in attracts so much investment 
    attention (i.e., money) that it grows beyond its original 
    intention. At that point, it loses its direction and the very 
    thing that made it strong is sacrificed. And guess what happens 
    to the performance?
    
    So, in the midst of all the hawking and hype for this fund or 
    that, what's an investor to do to make intelligent choices?
    
    For myself and my clients I use a trend tracking methodology, 
    which identifies long-term trends in various markets. I research 
    funds for stability and reliability as well as current 
    performance. Then, when our trend indicator signals a Buy, we 
    select our mutual funds based on momentum figures for various 
    time periods to arrive at the most promising fund(s) to use for 
    this cycle.
    
    This gives us a head start and sometimes, weeks after we’ve 
    bought a fund, I see it written up in financial papers as being 
    one of the best performers.
    
    Does this approach always put us in the number one fund? Maybe 
    not. But we are almost always in funds that are doing very, very 
    well. And do we get in at the bottom and out at the very top? 
    Again, maybe not.
    
    However, I can tell you that, using this methodology, my clients 
    and I followed the sell signal we got in October, 2000, and were 
    safely invested in solid money markets when the stock market 
    crashed and burned.
    
    Is this approach for you? It depends on how much adrenaline rush 
    you like when you watch your investments. Personally, I fulfill 
    my thrill quotient with other things in life and enjoy sleeping 
    at night when it comes to my investments.
    
    © Ulli G. Niemann 
    



    Writer's Resource Box:
    Ulli Niemann is an investment advisor and has been writing 
    about objective, methodical approaches to investing for over 
    10 years. He eluded the bear market of 2000 and has helped 
    countless people make better investment decisions. To find 
    out more about his approach and his FREE Newsletter, please 
    visit: http://www.successful-investment.com.




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