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Nathan Newberger of Work Tree, invites you to reprint this article in your publication, ezine, or on your website.

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    Cover Letter Basics You Need To Know
    Copyright © 2005, Nathan Newberger

    ** 9 BASIC COVER LETTER TIPS YOU NEED TO KNOW **
    
    This http://www.WorkTree.com career article gives you some common 
    sense advice and tips when writing cover letters.
    
    The cover letter has one primary purpose: to generate interest in 
    order to land an interview.  With this in mind, writing an 
    engaging cover letter is crucial.
    
    These 9 tips will help ensure that your next cover letter 
    attracts ample (positive) attention.
    
               9 BASIC COVER LETTER TIPS YOU NEED TO KNOW
    
    1.  IT'S EXPECTED. 
    In nearly all cases, a cover letter should accompany every resume 
    that you send out. This is a basic part of business etiquette and 
    failure to do so could make you appear clueless.  As a general 
    rule, unless specifically instructed to NOT send a cover letter, 
    it is safe to assume that one is expected.
    
    2. USING E-MAIL.  
    It is perfectly acceptable to send your cover letter (and resume) 
    electronically. When distributing these items via e-mail, make 
    the cover letter the body of the message and add your resume as 
    an attachment.  The subject line should include your name and the 
    position you desire.  Send the message from a job search only 
    email address that you check at least twice a day.
    
    3. BE UNIQUE.
    A canned cover letter screams laziness. Do you really want this 
    to be a prospective employer’s first impression of you?  It is 
    expected that you tailor each letter to the specific company. 
    Tailoring can be as simple as describing what drew you to the 
    company or mentioning how you enjoyed speaking with the company 
    representatives at a job fair.
    
    4. AVOID CARELESS ERRORS.
    The people who make hiring decisions often have numerous 
    applicants to consider in a minimal amount of time; they often 
    must make quick decisions.  A misspelled word or grammatical 
    slip-up may be all it takes to end your chances of landing an 
    interview.  Take the time to proofread.  Also, have your most 
    meticulous friend or family member look over each cover letter.
    
    5. BREVITY IS A VIRTUE.
    Ideally a cover letter should be around two-thirds of a page in 
    length and composed of two to three paragraphs.  Never send a 
    cover letter over a page long.   Sentences should be precise and 
    crisp. Avoid flowery words and redundant phrases.  Hiring 
    managers are busy people. If your cover letter looks like it will 
    take more than a minute to read, chances are it will be tossed on 
    the reject pile.
    
    6. ADDRESS IT TO A PERSON.
    Whenever possible address your cover letter to a specific person 
    at the company (preferably someone with hiring authority).  If 
    you cannot obtain a name, then consider addressing your letter to 
    the department head of the area that you are interested in (e.g. 
    Director of Marketing).  Letters addressed to HR departments have 
    a greater chance of getting lost in the paper shuffle.
    
    7. DESCRIBE YOUR QUALIFICATIONS.
    Use the body of the letter to give a quick overview of your 
    skills and proficiencies.  Describe success you have had in the 
    past using your talents.  If possible, obtain a job description 
    of the position you seek.  Using this as a guide, focus on 
    including your strengths that could benefit the employer and the 
    job.   Bullet points may be used in order to convey your points 
    more concisely.
    
    8. REMEMBER THE DETAILS.
    Cover letters, just like resumes, should be printed on quality 
    paper.  Generally this means a watermarked paper with 25% cotton 
    content in white or ivory.  Print each cover letter on a laser 
    printer; copies even on good paper will not do.  Sign each letter 
    in pen (blue ink is preferable).  There should be no smudges, 
    stains or even correction fluid on your letter.
    
    
    9. DON'T RE-HASH YOUR RESUME.
    Your cover letter should not replicate your resume.  The cover 
    letter is your chance to add information that does not generally 
    fit into a standard resume, such as why you want to work for the 
    company.  Take advantage of this opportunity to distinguish 
    yourself.
    
    CONCLUSION
    Next time you write a cover letter, remember these 9 tips to 
    ensure that you have the basics in place.  A well written cover 
    letter will help you get noticed and stand out among the 
    competition.
    
    This article can be read directly online at:
    http://www.worktree.com/newsletter/cover-letter-basics.html 
    



    Writer's Resource Box:
    Sincerely,
    Nathan Newberger,
    Managing Editor
    http://www.WorkTree.com
    Helping You Find More Jobs Faster




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