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Web Site Promotion: Writing Articles To Promote Your Website
Copyright © 2005, Ken Leonard Jr
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You may already know how effective writing articles for web
promotion can be. If not, don't dismiss it as trivial or
overdone. The fact is, web site promotion using well written
targeted articles WORKS! Educating your prospect to the benefits
of using your product makes them an even better prospect.
This key to effective promotional articles focuses on educating
the reader, not selling them a product. Give them useful advice
that they can use, and tell them how their business would benefit
from using your product or service.
Since you may not have prior experience writing promotional
articles, here is a free 3-part report I put together to outline
the process I use to produce effective articles for my web site
promotion:
http://www.kenleonardjr.com/write
This tutorial also describes how to format your articles for
publication online using my favorite text editor, UltraEdit. By
the time you finish reading, you will know exactly how to write
and format an effective article to use to promote your product on
the web and via email.
If you can't write to save your life, all is not lost. There are
many ghostwriting services online that will write an article for
you on any subject you want. The best part is that the article
then belongs to you, your by-line and copyright, the whole
enchilada. These services are relatively cheap, so don't let your
lack of writing skills stop you from promoting your website using
articles. You can even submit your articles to print newsletters
and publications for added exposure.
As you submit your articles to more and more web sites and
announcement groups, the more the traffic created by your article
will be multiplied by. If your article can produce 10 hits to
your website per day, the same article published on 20 websites
or in 20 newsletters can produce 200 hits a day to that site. And
that's just one article.
Read the report at the link above, it includes quality sites to
submit your articles to for no cost web site promotion.
Writing articles requires an investment of time and effort on
your part, but will produce results worth many times your
investment. The trick to getting started writing articles is to
do just that, get started.
Your first one may not be the greatest, but practice will make a
writer out of you. So don't think that you'll just skip this
method of web promotion, that would be a big mistake. Get started
writing articles now, or find that ghost writer that will produce
promotional articles for you at a good price.
Once you see the results, you'll wish that you had started
writing articles sooner. You'll see.
To see for yourself the results I've had writing articles as part
of my web site promotion plan, do a search for "Ken Leonard Jr."
in quotes on Google. At last check, your search would return
around 10,000 results.
You can do the same with practice. But you have to start today.
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Writer's Resource Box:
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The article on this page is Copyright © 2005, Ken Leonard Jr
You are not required to show the creative commons license notice when you reprint this work.

This work is licensed under a Creative Commons License.
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Article Marketing Tips:
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- Stand out from the crowds. Educate your prospects and they will turn to you for more knowledge. When they turn to you for more, they will visit your website. It is up to your website copy to sell your products, NOT your article. Provide great information and at your website, address how the prospect will benefit from what you are offering. Using these things in conjuction will help your cash register to ring.
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