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Dan Hamilton of Certified Guerrilla Marketer, invites you to reprint this article in your print publication, ezine, or on your website. This is a Free-Reprint article. The only requirements for publishing this article are:

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    Thank you for adhering to these four very simple rules.
    You Can't Direct the Wind But You Can Adjust the Sails
    Copyright 2004, Dan Hamilton

    Dear Friend,
     
    Today I would like to provide you with a new
    perspective and new insights to help you define
    effective marketing strategies and tactics that will
    insure the growth of your online business.
     
    First of all, let's take a look at the meaning of the
    word "metamorphosis" and how it can possibly be of
    interest to marketing.
     
    Metamorphosis: Noun (plural metamorphoses - say
    metuh´mawfuhseez) … “the change of form, structure,  or
    substance, as transformation; the structural or
    functional modification of a plant organ or structure
    during its development.”
     
    Applied to marketing, this does clearly suggest a
    process by which we can possibly transform ourselves
    and adapt to an ever-changing and complex environment
    or marketplace with the clear intent to become and
    remain successful.
     
    It's all about our personal growth and our ability to
    react to the multiple  challenges of life in general
    and the modern world in particular.
     
    In a way, I am tempted to say it's all about the
    metamorphosis of marketing tadpoles into leaping
    frogs!
     
    Identifying and aligning all the pieces of this complex
    puzzle takes time, quite a bit of thinking and
    determination. It also requires that we constantly
    reconsider our approach and refine our strategies.
    Transforming ourselves  has been a necessity since the
    dawn of humanity and it is not any different in the
    modern world: if we want to stay in business, we have
    to evolve.
     
    Let's keep in mind that it is us who have to adapt to
    the environment  or the marketplace and not the other
    way around.
     
    This is a hard fact, it cannot be argued upon: no one
    can expect  to win at any game without first knowing
    the rules and principles.
     
    Life is a serious game where it is possible to have a
    lot of fun.  It has strict rules though. First we need
    to study the rules  then comes the fun. Likewise,
    marketing is a serious game  where it is possible to
    have a lot of fun. Again, first we need  to study and
    master the rules.
     
    It takes time to fully master all the different rules
    and principles of life -  the Great Pyramids of Giza
    were not built in a day after all.
     
    It is a visible sign reminding us all of the astounding
    results  that can be accomplished with vision,
    determination and persistence.
     
    This is exactly the same behavior we want to apply in
    our marketing if we are to get results of the same
    magnitude.
     
    What we have to do is study the founding principles of
    success and get better at applying them effectively in
    the real world: on the marketing battlefield.
     
    It's a fact: we need to get better at mastering
    marketing strategies that lead to higher levels of
    success.
     
    Regardless of our personal level of success, the #1
    critical success factor to accomplish this is
    determined by our ability to identify and process the
    very information that will give us the leverage we lack
    to reach the next step and enable greater success.
     
    The most efficient and fastest way to increase our
    success is through  the adoption of behavioral patterns
    that will create more and  more success for us.  It
    pretty much works like a snowball effect:  the first
    step is to get it started to the best of our knowledge
    and abilities.
     
    It can always be improved in the course of time.  That
    decision is ours to make.  No one else can make it for
    us.
     
    In my monthly newsletter, I discuss how it all works:
    how states of mind and behavioral patterns  are
    intimately connected and how one does influence the
    other greatly, be it in a positive or in a negative
    way.
     
    To receive my monthly newsletter, simply send a blank
    email to: mailto:guerrilla_news@getresponse.com
     
    As a new subscriber, you get an invaluable package of 92
    Hypnotic Sales Letter Templates written by Joe Vitale
    and Larry Dotson!
     
    Always remember, you can't direct the wind but you can
    adjust the sails and shorten the journey leading to your
    success. 
     
    All the best,
    Dan Hamilton
     
    © 2004 - Dan Hamilton - All rights reserved
     
    

    Dan Hamilton is a Certified Guerrilla Marketer
    ( http://tinyurl.com/2mgz3/certif.htm )
    Proudly affiliated with Jay Conrad Levinson's Guerrilla Marketing Association




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