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When Not to Publish Content in an eBook
Copyright 2003, Scott F. Geld
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Some types of content are not good candidates for ebook
distribution. To market an eBook successfully there must be
a benefit to the user. Putting a novel for example, into an
eBook does not necessarily guarantee its success. Just because
a reader needs an electronic device to read a book doesn't
mean that there's any benefit to be derived from it. If the
ebook does not in some way offer an enhancement to the reader,
then the value of the ebook could be less than in its printed
format. Generally, most people do not like to read large
amounts of text on a computer screen. In fact, some computer
users prefer to print out lengthy online articles and then
read them. Many people spend much of their work day in front
of a computer screen; they don't turn to a computer screen
for reading pleasure.
Portability is an issue. Even small notebooks and handheld
computers are not as portable as a paperback. Reading while
lounging on a sandy beach can prove to be hazardous to an
electronic device. You can't snuggle up in bed with a computer
all that comfortably. And then there's that 'touch-feely'
thing. Many readers really like the tactile sensation of
turning a page with their fingers. You can't do this with
a computer.
Before you decide to just turn your printed documentation into
an eBook make sure that the reader will see the benefit in
choosing this format.
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This article was originally written: September, 2003
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The article on this page is Copyright © 2003, Scott F. Geld
You are not required to show the creative commons license
notice when you reprint this work.
This work is licensed under a
Creative Commons License.
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Article Marketing Tips:
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- Stand out from the crowds. Educate your prospects and they will turn to you for more knowledge. When they turn to you for more, they will visit your website. It is up to your website copy to sell your products, NOT your article. Provide great information and at your website, address how the prospect will benefit from what you are offering. Using these things in conjuction will help your cash register to ring.
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