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    Einstein, The Universe, and Leadership
    Copyright © 2004, Brent Filson

         Every since serving a hitch in the military, I have been 
    nagged by the question that’s been hanging around leadership 
    since time immemorial: How can some leaders persuade people to 
    believe in them and follow them and other leaders can’t?  But it 
    wasn’t the military that provided me with a framework to answer 
    that question.  It was Albert Einstein and his quest for the 
    unified field theory of the universe.
            
         Einstein is well known for his special and general theories 
    of relativity, two of the crowning intellectual achievements of 
    the 20th century.  But what he is not so well known for is a 
    magnificent quest that he carried on for some 30 years — and 
    ultimately failed in.  That was his quest for a unified field 
    theory of the universe, a theory that explains all the forces 
    of the universe.  And it was a quest that inspired me, in my 
    small way, to find an answer to the leadership question.
    
         Einstein’s special theory combined space and time into a 
    single concept known as the space-time continuum.  He spent the 
    rest of his life failing to develop a unified field theory that 
    incorporated gravity into the electromagnetic field.  But it 
    wasn’t his trying to solve the conundrums of physics that 
    inspired me.  It was his trying to unify the grand forces of 
    the universe that’s so compelling.
    
         Just as there are grand forces driving the activities of 
    the universe, I’m convinced that there are grand forces driving 
    the activities of leadership.  Whether we are talking about 
    small or large organizations, organizations of butchers, bakers 
    or candlestick makers, the same leadership forces — leadership 
    laws, if you will — apply.  Or at least that I was my theory, 
    that was my quest: to find the laws of leadership, if they did 
    indeed exist, and then show how those laws can be applied in 
    any organizational challenge.  In short, we can have a “unified 
    field theory of leadership.”
    
         I won’t go into the details of how I came to develop the 
    theory — only that after a quest of several decades, working 
    with leaders of all stripes,  I developed what I call the 
    Unified Field Theory of Leadership Success.  I’m certainly not 
    unifying such grand concepts as gravity and the electromagnetic 
    field; but my theory, in its small way, has helped many leaders 
    around the world raise their leadership effectiveness to much 
    higher levels.
    
         Here then is the Unified Field Theory of Leadership 
    Success.  It is not magic dust to  transform you into a 
    great leader.  It is instead a polestar to guide and help 
    you invigorate your leadership and communication efforts.
    
         The UFTLS is expressed as a series of four propositions.
    
    
    (1) BUSINESS SUCCESS HAPPENS WHEN PEOPLE GET RESULTS.  
    
         Clearly, this is not some strange, UFO- like concept.  
    Instead, it is a BFO — a Blinding Flash of the Obvious.  Yet 
    obvious or not, it is ignored by many leaders — too many 
    leaders. Too many leaders focus on enabling such drivers as 
    quality initiatives, re-engineering projects, and cost-cutting 
    programs — at the expense of the people who must animate those 
    drivers. 
    
         For instance, I know of a company that is engaged in the 
    fourth major restructuring in the past half dozen years.  Three 
    of those initiatives have failed, mainly because they ignored 
    the human/leadership aspect.  In fact, I propose that the new 
    initiative is doomed to fail too.  It’s obvious why: instead of 
    being driven by a compelling market strategy, strong products, 
    or a vision of marketplace leadership, this new restructuring 
    is being driven by a new computer system! 
    
         The officers are restructuring the company primarily to 
    better employ that system, not to better employ people for 
    results.  I daresay the light that they may perceive to be at 
    the end of the tunnel will turn out in truth to be a search 
    party looking for survivors.
    
    
    (2) LEADERS DO NOTHING MORE IMPORTANT THAN GET RESULTS.  
    
         Another seemingly obvious statement.  Yet when I give 
    talks to leaders around the world, and ask them, “What is the 
    most important thing you do as a leader?” some 95 percent of 
    them give every answer but this one.  This is the right answer. 
    Understand the power in the seeming passiveness of “have.”  
    Leaders cannot get results by themselves.  They need others to 
    help get those results.  Today, with speed, flexibility, and 
    teamwork being driving competitiveness, the control-freak 
    order-leader who must tyrannize and micro manage can’t compete 
    against the leader who can build and motivate teams to get 
    results.  In short, the leader who can “have” others get 
    results.
    
    
    (3) THE BEST WAY TO HAVE PEOPLE GET RESULTS 
        IS NOT TO ORDER THEM BUT TO MOTIVATE THEM. 
    
         Like leadership purpose, motivation is another concept 
    that is misunderstood by many leaders.  If we misunderstand 
    the concept of motivation, how in the world can we motivate 
    anybody to do anything?  Here are the four “eternal truths” of 
    motivation:  A. Motivation is not something people think or feel 
    but what they PHYSICALLY DO.  Only when people take physical 
    action can they in truth be defined as “motivated.”  B. 
    Motivation is not something we can do to anyone.  We as leaders 
    can only communicate.  The people we want to motivate must 
    motivate themselves.  The “motivatee” and the motivator are 
    always the same person.  C. Motivation is driven by emotion.  
    In fact, the words emotion and motivation come from the same 
    Latin root, meaning “to move.”  When we want to move people, 
    motivate people, to take action, we engage their emotions.  D. 
    Motivation happens best when it is triggered by face-to-face 
    speech.
    
    
    (4) WE LEAD WELL ONLY WHEN THE PEOPLE WE LEAD ARE LEADING WELL. 
    
         Let’s throw out the old concept of leadership.  That 
    concept is based on the idea of “followership” — successful 
    leaders being the ones who got people to follow them.  Baloney! 
    Today, the speed and scope of change in the marketplace demand 
    a new vision of leadership, leadership that can not only deal 
    with that change but actually speed it up and make opportunities 
    of it.  That vision is this fourth proposition.  How many times 
    have we heard this seeming praise, “They’re such great leaders, 
    they can’t be replaced!”  Within the terms of the new leadership 
    dynamics, those “great, irreplaceable leaders” are in truth poor 
    leaders that should be gotten rid of!  If the leader’s function 
    is to have others get results, then the best way is not simply 
    to motivate them but to motivate them to lead others to get 
    those results.  When we challenge our leaders to truly lead, 
    we change their world and ours.  Only then are we leading well.
    
    
         Those are the four propositions of the Unified Field Theory 
    of Leadership Success.  Einstein failed in his quest for a 
    unified field theory; but the success or failure of this Theory 
    of Leadership rests with you.  Put it into action.  Guided by 
    its ideas, develop strategies, processes, and leadership skills. 
    You will start on the road to being a better leader.  Because 
    the four propositions do provide defining differences between 
    leaders.  Those differences are not as grand as the differences 
    between gravity and electromagnetic fields, but they can help 
    you do that very simple, down-to-earth thing that your career, 
    that any career, rests on: leadership.
    
    
    =============================
    2004 © The Filson Leadership Group, Inc.   All rights reserved.
    ============================= 
    



    Writer's Resource Box:
    The author of 23 books, Brent Filson’s recent books are, THE 
    LEADERSHIP TALK: THE GREATEST LEADERSHIP TOOL and 101 WAYS TO 
    GIVE GREAT LEADERSHIP TALKS.  He is founder and president of The 
    Filson Leadership Group, Inc. – and has worked with thousands of 
    leaders worldwide during the past 20 years helping them achieve 
    sizable increases in hard, measured results.  Sign up for his 
    free leadership ezine and get a free guide, “49 Ways To Turn 
    Action Into Results,” at http://www.actionleadership.com




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