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How to Profit from your Home Business Blog
Copyright © 2005, Ian Canaway
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A blog is a simple tool which all affiliate marketers should be
utilising to explode their affiliate sales.
I set up my blog in about 15 minutes at http://www.blogger.com
it’s a completely free service, and it’s really easy to set-up. I
followed directions from an excellent article on getting a new
website listed in Google in 48hrs, check it out here,
http://www.scamfreezone.com/gg/ . I just followed the advice in
the article and got started with no problems in less than 15
minutes.
I've been doing a lot of research with regards to blogging and
came across a case of a 19 year old kid who was making something
ridiculous like $50,000 a year with a blog on mobile phones, from
his bedroom! So clearly there is a good earning potential through
blogs, but they do take time to grow and build up a readership.
Treat your blog as a marathon not a sprint, because it will take
time.
Blogs provide a very simple, quick and easy means to add fresh
content to your website. As I’m sure you’ve heard many times over
‘content is king’ in the search engines eyes and if you can
provide high quality, regularly updated content your website
should benefit with regards to your search engine ranking.
By providing fresh, high quality relevant content you will gain
an increase of both first time visitors and repeat visitors, they
will come back to check out your new content. Providing it’s
interesting, relevant and useful to them. You will begin to build
relationships with your readers, increasing your credibility and
building their trust in you.
These repeat visitors will be exposed to your messages more and
begin to trust you and your recommendations. This in turn will
fuel sales and referrals. Just make sure you don’t recommend a
product you haven’t tried because if it is bad you will lose all
credibility!
Never recommend something you haven’t tried and tested your self.
You want to send traffic directly to your blog, do it through
multi-dimensional strategies. Have a subscriber box for your
newsletter to build your list from your blog. Use it as an exit
pop-up from your main site or thank you page for new subscribers,
directing them to relevant content immediately. As once your
prospects have got to know you through the blog they are much
more likely to explore your website and check out whatever you
are offering.
Whenever you sign-up for an affiliate program or buy a product,
review it in your blog and be brutally honest, your readers will
love you for it. Take a completely unbiased view point and talk
about both the positives and negatives of each product. In
essence you are providing more of an insight into the product
than the sales page itself, almost a sample, this will help
convert those prospects that are ‘sitting on the fence’ so to
speak. Obviously when you review your affiliate products, make
sure that you use your affiliate links.
It has been shown that prospects are 7-10 times more likely to
buy from a blog recommendation than from other sources!
Other ways that you can generate extra income through your blog
are through the Google ad sense program, selling banner/link
space as your traffic increases or as I mentioned earlier by
adding you own opt-in sign up form to which you send your
newsletter or other targeted offers.
Your blog can be syndicated using RSS, which I won’t go into
here, that’s another article. But savvy webmasters can use your
blog content on their web pages. This benefits them as they have
regularly updated fresh content for their website and benefits
you through increased exposure and free targeted traffic.
Be passionate about your blog, love your blog. If you do not then
it will become obvious through your posts and you are unlikely to
be anywhere near as successful as you could be.
Add to your blog regularly, provide good quality content and
reviews and you will be on your way to blogging success.
“A man would do nothing, if he waited until he could do it so
well that no one at all would find fault with what he has done”.
-- Cardinal Newman
Get that blog started today!
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The article on this page is Copyright © 2005, Ian Canaway
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Article Marketing Tips:
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- Stand out from the crowds. Educate your prospects and they will turn to you for more knowledge. When they turn to you for more, they will visit your website. It is up to your website copy to sell your products, NOT your article. Provide great information and at your website, address how the prospect will benefit from what you are offering. Using these things in conjuction will help your cash register to ring.
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