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You Would Be Absolutely Crazy Not to Start Your Own Record Label... Or Would You Be?
Copyright © 2006, Ty Cohen
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A business that produces and releasing original music CDs is
called a record label. Many artists dream about having their
own record label. In reality if you have produced and released
your own music CD, you have for all intents and purposes created
your own record label. However, there are some additional steps
to becoming an "official" record label recognized in the music
industry.
Many of today's better-known labels were started by artists who
just wanted to release their own music to the public. Everyone in
the music business has heard Heb Alpert's story. He started A&M
records with $500 and a dream. You can do the same thing. Start
out small by creating your own music and then releasing it the
public. Later after you are successful with your own stuff, you
can sign on other artists.
Actually Starting Your Own Record Label
The following are the steps necessary to make your label
"official":
Decide on a business model - I like to decide what form of
business first because it will be important when you actually
choose your business name. The three most common forms of
business are the sole proprietorship, partnership and
corporation.
A sole proprietorship is the simplest form of business. It has
one owner who provides all of the startup capital takes all of
the risks and owns all of the profits or losses. You must keep
records of sales and expenses and file a schedule C for the
business as part of your personal income tax return each year.
A partnership has more than one owner. Each partner provides a
portion of the startup capital and shares the risks and the
profits and losses. Never start a partnership without first
drawing up a partnership agreement that spells out exactly what
each individual's duties, responsibilities and share of the
profits are. Partnerships must file a information return to the
IRS and provide each partner with a schedule K to attach to their
personal income tax return each year.
A corporation is a legal entity that can own property, sign
contracts and be sued. A corporation also files an income tax
return pays its own income taxes. The corporation shields the
owners from risking all of their personal property while
conducting business.
Each form of business has a different registration process and
different filing fees.
If you are just starting out, a sole proprietorship or
partnership is probably the best choice unless you already have
significant personal assets that need protecting. Talk to a
lawyer if you are not sure.
Select a Name - Once you decide on your business form, it's time
to pick your business name. This can be a lot of fun but takes
some serious thought. You will have to live with the name for a
long time. Try to come up with three or four names that seem to
fit your style and reflect what you are all about.. Next list
them in order starting with the one you like best.
Register the Name - There is a good reason for choosing several
names. You cannot legally use the same name as another business.
So, now you need to go to your state or county government office
and register your business. If you are lucky, the first name on
your list will be available. If not, try the next one on the list
until you either find one that is available of run out of names.
You will need to fill out all of the necessary forms for the
business form you selected. The most important one is the "Doing
Business As" form. This registers your business name and allows
you to start a business bank account, get a business credit card,
etc.
Buy a License - You will need to get a business license if it is
required by your local or state governmental agency. Laws vary so
always check to see what is required.
Sales Tax Number - Like a business license, this may or may not
be required. Sales tax laws can be complex. Check with your local
government agency to see what is required where you live.
Basically, that's all there is to starting your own record label.
How much will it cost? It varies but should cost anywhere between
$50 and $500 dollars for the various filing fees. A sole
proprietorship is the cheapest and a corporation the most
expensive.
The Benefits of Starting Your Own Record Label
Congratulations! You are now the proud owner of your own record
label. Some of the advantages you now have are:
A unique identity – this is also called a brand name. It gives
you a more professional appearance and helps you establish the
necessary business contacts to promote your music.
Business Bank account – this will allow you to accept checks and
for an additional fee, you can set up a merchant account and
accept credit cards as well. An individual cannot accept credit
cards.
Registered business – you can now produce other artists' works
under your label.
Enter into contracts – your business can now enter into contracts
to lease equipments, hire a hall, etc.
Join industry organizations – you may want to join one of the
publishers' organizations like the ASCAP or BMI to learn how to
protect the copyrights and royalties for your label.
Some Final Things to Do
Logo – design and copyright a logo for your label. The easiest
way to do that is to publish your new on a website with the
proper copyright notices.
Set up a Website – you really need to do this to promote your
label.
Stationary – get business cards and stationary printed up.
Now, go forth and promote your new record label.
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The article on this page is Copyright © 2006, Ty Cohen
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