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Alan Cheng of Online Money Machine, invites you to reprint this article in your publication, ezine, or on your website.

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    How To Write Articles To Market Your Online Business
    Copyright © 2005, Alan Cheng

    This is a topic which a lot of people who are members of my 
    service want to know about. I encourage my customers to write 
    articles to advertise their online business because I believe 
    it is one of the best ways to advertise your business. Here's 
    my step by step on how to write articles:
    
    
    1. Choosing a Topic
    
    Choose a topic to write about your online business which 
    you think your readers will have an interest in. If you are 
    stuck for ideas, go to any free article directories such as 
    http://www.goarticles.com and get some ideas on what to write. 
    For example, I chose this article you are reading now as it is 
    considered a hot topic for people wanting to make money online.
    
    
    2. Think of a Title
    
    Your title is very important. It is what will attract the 
    visitors to read your article. The title should explain clearly 
    what it is about --- no guesswork. It is best to have a title 
    explaining what it will teach the readers. For example, "How 
    to...", "10 ways to...", "The secrets of...", "Step by step 
    to..."
    
    
    3. The Tone of the Article
    
    Always write the article as if you are speaking to the reader. 
    Avoid phrases such as "I hope all of you...", "the majority of 
    you..." Use phrases such as "I think you will...", "You had 
    better believe this..." It brings the relationship of the reader 
    and writer closer and the article more interesting. Additionally 
    adding apostrophes to words also gives a feeling that you're 
    writing to the reader. For example, "That's what I think...", 
    "You're feeling good today..."
    
    
    4. Format of the Article
    
    The first paragraph is very important. It should tell the reader 
    what you're writing about and why. 
    
    Your article should have sub headings and bullet points. People 
    will generally scan your article at first and it's the sub 
    headings which will make them take notice and know what areas 
    interest them.
    
    Never have a lot of URLs on your article and never make it as 
    though you are trying to sell something. It's a big turn-off 
    for readers.
    
    
    5. Keywords and Links
    
    Your article should have keywords in it so that when it's 
    placed on the web, the search engines will pick up the keywords 
    and people can search for it. However don't take this to the 
    extreme. You can think about keywords but make the article 
    interesting. That's still your priority. Articles stuffed with 
    keywords are a joke to read.
    
    
    6. Length of the Article
    
    Your article should be 65 or less characters per sentence. 
    This will enable easier reading. Long sentences are difficult 
    to read. The word count for your article should be around 700 
    words. I find this to be the optimum length of an article. 
    Not too long and not too short.
    
    
    7. Resource Box
    
    This should be around 5 lines of advertisement for your 
    business. Try mention something which is related to the 
    article. Explain who you are and what your business is about. 
    Take time to work on this. It is what this is all about --- 
    clicks to your website. Check out the resource box under this 
    article to see how I do it. 
    
    
    8. Proof Read Your Article
    
    Once your article's out on the internet you cannot change it. 
    Spelling mistakes and grammar mistakes makes you seem foolish 
    and not as professional as you would like others to think of 
    you.
    
    
    9. Distribute Your Articles
    
    This is the part where a lot of people find it frustrating. 
    There are article distribution services that can help you and 
    also software which can make your job a lot easier. Try and 
    distribute your article to as many places as possible. To get 
    a list of tools, services and manual websites to distribute 
    your articles, send an email to my autoresponder: 
    mailto:howarticles@onlinemoneymachine.com
    
    
    10. Frequency of Articles
    
    It is best to write articles weekly or fortnightly. For 
    beginners I would recommend monthly so that you're used to the 
    process. The object of writing articles is to build targeted 
    traffic over time so that you will get consistent visitors to 
    your website without you doing any additional marketing such 
    as search engine optimization.
    
    
    I write articles every one or two weeks. It does work and I'm 
    getting targeted visitors to my website. However you need to 
    stick to it. You're building a healthy business and this 
    technique is not a one-off or quick solution to traffic but 
    it does work.
    
    Read my article again and notice how I have used all the 
    techniques I have described above to write this particular 
    article. Take it as a guide for "How To Write Articles". 
    



    Writer's Resource Box:
    Alan Cheng, is the owner of http://www.onlinemoneymachine.com/?5
    the membership site with everything to help beginners setup
    a profitable online business website. You can contact Alan at:
    mailto:alan@onlinemoneymachine.com




    More Articles Written by Alan Cheng

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    Article Marketing Tips:
    • Stand out from the crowds. Educate your prospects and they will turn to you for more knowledge. When they turn to you for more, they will visit your website. It is up to your website copy to sell your products, NOT your article. Provide great information and at your website, address how the prospect will benefit from what you are offering. Using these things in conjuction will help your cash register to ring.




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