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The 'Secret' Joint Venture Secret
Copyright © 2004, Willie Crawford
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You don't have to be in business online long before you hear or
read hundreds of times that joint ventures are the secret to big
success. The fact is, that joint venturing with those who are
already in contact with your target market is a big shortcut to
profitability. However, you have one big problem...
The next time that you're sitting in traffic at a busy
intersection, spot one pedestrian in the crowd. Observe this
person for a few seconds. Now, consider that this person is
probably totally unaware of you. This person has his own life,
his own concerns, his own focus. There's a good chance that
you'll never get to know anything about this person or ever even
see them again. The odds are that this person is totally unaware
of you and never will become aware of you.
Online, you are that pedestrian walking through a busy
intersection. Most of the people that are your potential joint
venture partners are totally unaware of you and will always be
that way. On top of that, making them acutely aware of you can
be a monumental task. The reason that this is so, is that many
of your potential joint venture partners have literally hundreds
of people clamoring for their attention. Their day is like that
busy intersection!
I'm going to let you in on a secret though that most people seem
to be unaware of. "The secret joint venture secret" as I call
it. This secret is so obvious that most people simply ignore it.
What is this secret? The secret is that it's easiest to get the
attention of potential joint venture partners in face to face
encounters.
There's a reason that top Internet marketers attend large
seminars even when they are not speaking. It's where they get to
sit around and discuss ideas with like-minded individuals. It's
where they get to look potential partners in the eyes and get all
of the details on a potential project.
Many top marketers go to large seminars looking for joint
ventures. They go to seminars set up specifically for
facilitating joint ventures. They attend events like Michael
Penland's Internet Marketing and Joint Venture Marketing Super
Conference (December 3 - 5, 2004, in Orlando, Florida). They
attend events like Jason Cox's Joint Venture Seminar (February
18 - 20, 2005, in Las Vegas, Nevada).
Take a second now to check out Michael's seminar at:
http://www.profitautomation.com/app/adtrack.asp?AdID=107710
You'll see that it's the ideal environment to set up joint
ventures not only with the speakers, but also with the hundreds
of people in the audience. At these events practically every
person that you meet will ask your name and what you do.
They'll also ask if you have a business card.
Asking someone what they do is a natural way to "break the
ice." When you meet a stranger for the first time, it's a
slightly uneasy moment as you size that person up. The polite
conversation that's expected is also your invitation to quickly
pitch your joint venture project - sometimes :-)
Here's another secret...
Some of the big name marketers use "gatekeepers" to help
control the flow of joint venture offers to them. If they spent
all day reading joint venture proposals they would never get
anything else done. If they got involved in even 10% of the
joint ventures offered to them their efforts would be too
scattered and their productivity would be drastically reduced.
One of the gate that you should be aware of is Jason Cox. Take
a look at a teleseminar series Jason has put together involving
dozens of the world's top marketers at:
http://www.profitautomation.com/app/adtrack.asp?AdID=107711
What I, and the others marketers have done is use Jason to
help control the flow to us. It's the only way we can get any
work done.
Another gatekeeper is Ken McArthur's and Sid Hale's JV Alert at:
http://www.profitautomation.com/app/adtrack.asp?AdID=107712
JV Alert is a community of people who are all looking for quality
joint ventures. Members get to post their offers to a searchable
database where partners can find just the right joint venture.
Members of JV Alert also get to broadcast their JV offers to the
membership. The gatekeeping function that Sid Hale provides
is that he reviews each JV offer for quality before it's
broadcast to the membership. If the offer is of really poor
quality, Sid offers his insights to the novice joint venturer so
that he can make the offer more attractive... more likely to be
something that the membership would be interested in.
Let's get back to the live events for a moment though, and
look at another reason why they are so powerful. The fact is
that friends like doing deals with their friends. It's natural
to prefer doing business with someone that you actually know
and like. At events like Michael's Super Conference, you
really have a person's undivided attention while sitting next
to them at the dinner table, in the hotel lobby, or around the
pool. This is where you really get to explain your ideas
in-depth, and possibly even get a dozen different "experts"
point out potential problems that you've overlooked.
So now you know the secret JV secret. You now actually
know several proven ways to get past all the clutter and get
your ideas seriously considered by those JV partners that
you need. Actually, everyone else reading this article knows
the same secret. So it's not such a secret any more. However,
that's not something you need to worry about because 95%
of those who read this won't act upon it!
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Writer's Resource Box:
Willie Crawford is a corporate president, published author,
seminar speaker and host, tele-seminar speaker and host,
retired military officer, karate black belt, network marketing
trainer, and lifetime student of marketing. He shows people
how to actually generate substantial income on-line using
very simple systems. An example of such a system can
be studied and duplicated at: http://ProfitMagician.com
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The article on this page is Copyright © 2004, Willie Crawford
You are not required to show the creative commons license notice when you reprint this work.

This work is licensed under a Creative Commons License.
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